Binge-Worthy Banquet: These 15 Unmissable TikTok Cooking and Baking Challenges

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TikTok is a platform with a pool of content. But apart from the dance videos, you will also find some cooking and food videos on this platform. When opening the app, you are sure to find some TikTok recipes waiting to greet you on the ‘For You Page’. There is a whole list of creative and easy TikTok food recipes to try out that deserves a try. This is what you are going to find in the next section.

In this article

01 Can You Get Recipes from TikTok?

02 What Food is Trending on TikTok?

03 15 Viral TikTok Recipes in 2022

04 How to Create a Stunning Cooking Video?

Part 1: Can You Get Recipes from TikTok?

Well, the best part about TikTok is you don’t know what you are going to get. Many think it is just about dancing. But there is more to it than meets the eye. TikTok users will also come across some viral TikTok recipes. However, these viral recipes aren’t perfectly curated videos that you will come across on other social media platforms, though. These are all tried and true recipes created by regular people who want to get delectable food on the table. At times, the recipes might seem questionable but they turn out amazing.

Part 2: What Food is Trending on TikTok?

When it comes to food trends, people just turn to TikTok. As soon as any easy TikTok recipes go viral, it tends to get the internet excited. So, here are some of the foods that are trending on TikTok.

1. Baked Feta
2. Baked Oats
3. Nature’s Cereal
4. Pasta Chips
5. Pesto Eggs
6. Smashed Vegetables
7. Corn Ribs
8. At-Home Quesadilla
9. Vegetable Burger Buns
10. Salmon Rice Bowl

Part 3: 15 Viral TikTok Recipes in 2022

The most viral TikTok recipes touch every corner of the food world. You will find TikTok dinner recipes, as well as drink recipes. Here is a list of 15 top viral TikTok recipes that you can choose from.

1. Creamy Ramen

Creamy Ramen has changed the game for lovers of instant noodles. With this recipe, you can just upgrade a simple packet of ramen. What’s more, it is one of the easiest TikTok ramen noodle recipes to prepare. There are different variations of the recipe floating on TikTok. However, a maximum video suggests the use of sesame oil, Japanese mayo, spicy ramen, and an egg.

2. Baked Oatmeal with Peanut Butter and Chocolate

Many people don’t like having oatmeal as it is tasteless and appears like a lumpy goop. But the baked oatmeal recipes have taken the internet by storm. This tastes as good as it looks. One of the recipes is baked oatmeal with peanut butter. It went viral as a dessert or snack option. When prepared it looks like a chocolate chip cake. Blend oats with peanut butter, maple syrup, and banana with vanilla, egg, and choco chip.

3. Pickled Garlic

Garlic has a bad reputation due to the unpleasant effects it leaves on your breath. However, it is a small price to pay for this taste. In a container with a lid, place some drained and pickled garlic, a little thyme, a generous amount of sriracha, and chili powder. Shake it up and you have your delicious snack.

4. Pasta Chips

Pasta Chips is one of the viral pasta recipes. The air fryer advocates have been really excited about this. In this, you are baking cooked pasta until they become crispy chips. You can make any shape of pasta you want.

5. Oreo Cake in a Mug

Who doesn’t like a dessert that you can prepare in just two minutes! All you need is 4-5 Oreo biscuits and 2 tablespoons of milk. Mash the biscuits and add the milk to prepare a batter in the microwave for one minute. Take it out and enjoy with a dollop of ice cream.

6. Whipped Coffee

While everybody was getting frustrated at home during the lockdown, they turned to TikTok drink recipes to get rid of their boredom. This is when Whipped Coffee or Dalgona Coffee became popular. It became an overnight sensation. You need a few simple ingredients: instant coffee powder, white sugar, hot water, and milk. Combine the first three ingredients until it’s fluffy and light and pour them on a cup of coffee.

7. Baked Feta

With this trend, you can prepare some delicious pasta and it also works as a great dip. The baked dishes use just six ingredients, excluding the basics that everybody has in the kitchen. You need cherry tomatoes, garlic, feta cheese, pasta, basil, and chilis. You can prepare the pasta in just 25 minutes. The best thing about the recipe is it can be prepared in one pan. Hence, there is little to clean up.

8. Chili Oil Eggs

If you love eggs, this is one recipe that you can try out. It makes for a tasty breakfast and is simple to prepare. Also, the idea is quite straightforward. The chili added to the oil gives an added flavor to the eggs. It goes well with a bowl of rice but they can also go with some noodles.

9. Pesto Eggs

This is another egg recipe that you can prepare. It makes for a tasty breakfast. The idea is to use oil or butter and fry the eggs in pesto. The garlic-infused olive oil and basil from the sauce add a lot of flavors to the eggs. There are various ways to enjoy it but they go great over tost.

10. KitKat Cheesecake

Once you take a bite of this KitKat Cheesecake you will know what the hype is about. The cheesecake is surrounded by a crust of KitKat and is topped with crumbled candies. If you love KitKat, you are going to love the chocolatey and decadent goodness of the sweet items.

11. Crispy Potatoes

This can be an excellent dish for dinner. The viral TikTok recipe requires a little bit of food science. For this, you need a couple of Yukon Gold potatoes and salt to get their ultra-crispy texture. You can season it with paprika, old bay, Maldon, black pepper, and some sprigs of rosemary to perfect the potato dish.

12. Oreo Sushi

Oreo lovers are sure to love this Sushi. The sweet dish mimics rolled ice cream. You just need two ingredients to prepare it: ice cream and oreo biscuits.

13. Twisted Bacon

This is the crispiest bacon recipe you will come across. There are many ways to prepare bacon but the ultra-twisted one can be everyone’s favorite.

14. Creamy Lemonade

Pour a glass of creamy lemonade prepared out of whipped lemonade recipe this summer. It can level up what is available at the lemonade stand. Use whipped cream and condensed milk to make it frothy and delectable.

15. Tortilla Wrap

Portion out 4 toppings and place them on your tortilla. Then fold it clockwise to cook. When you are ready to serve, just slice it in half.

Part 4: How to Create a Stunning Cooking Video?

Here are some tricks to create stunning cooking videos-

• Make sure that you plan ahead. If it is your first time, don’t do it on camera. Practice first before recording.
• It can be tricky to use one camera to record the video from a different camera. Using two cameras will give you a better video.
• You shouldn’t distract the viewers from the cooking video. So, don’t wear something loud or white. Go for solid and bright colors.
• Use Filmora’s cooking video template to make your video stand out.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Conclusion

There are numerous viral TikTok cooking videos. But some of the best TikTok recipes have been listed above. In case you have a recipe in mind and want to create a video using the Filmora video editing tool.

Try It Free Try It Free

TikTok is a platform with a pool of content. But apart from the dance videos, you will also find some cooking and food videos on this platform. When opening the app, you are sure to find some TikTok recipes waiting to greet you on the ‘For You Page’. There is a whole list of creative and easy TikTok food recipes to try out that deserves a try. This is what you are going to find in the next section.

In this article

01 Can You Get Recipes from TikTok?

02 What Food is Trending on TikTok?

03 15 Viral TikTok Recipes in 2022

04 How to Create a Stunning Cooking Video?

Part 1: Can You Get Recipes from TikTok?

Well, the best part about TikTok is you don’t know what you are going to get. Many think it is just about dancing. But there is more to it than meets the eye. TikTok users will also come across some viral TikTok recipes. However, these viral recipes aren’t perfectly curated videos that you will come across on other social media platforms, though. These are all tried and true recipes created by regular people who want to get delectable food on the table. At times, the recipes might seem questionable but they turn out amazing.

Part 2: What Food is Trending on TikTok?

When it comes to food trends, people just turn to TikTok. As soon as any easy TikTok recipes go viral, it tends to get the internet excited. So, here are some of the foods that are trending on TikTok.

1. Baked Feta
2. Baked Oats
3. Nature’s Cereal
4. Pasta Chips
5. Pesto Eggs
6. Smashed Vegetables
7. Corn Ribs
8. At-Home Quesadilla
9. Vegetable Burger Buns
10. Salmon Rice Bowl

Part 3: 15 Viral TikTok Recipes in 2022

The most viral TikTok recipes touch every corner of the food world. You will find TikTok dinner recipes, as well as drink recipes. Here is a list of 15 top viral TikTok recipes that you can choose from.

1. Creamy Ramen

Creamy Ramen has changed the game for lovers of instant noodles. With this recipe, you can just upgrade a simple packet of ramen. What’s more, it is one of the easiest TikTok ramen noodle recipes to prepare. There are different variations of the recipe floating on TikTok. However, a maximum video suggests the use of sesame oil, Japanese mayo, spicy ramen, and an egg.

2. Baked Oatmeal with Peanut Butter and Chocolate

Many people don’t like having oatmeal as it is tasteless and appears like a lumpy goop. But the baked oatmeal recipes have taken the internet by storm. This tastes as good as it looks. One of the recipes is baked oatmeal with peanut butter. It went viral as a dessert or snack option. When prepared it looks like a chocolate chip cake. Blend oats with peanut butter, maple syrup, and banana with vanilla, egg, and choco chip.

3. Pickled Garlic

Garlic has a bad reputation due to the unpleasant effects it leaves on your breath. However, it is a small price to pay for this taste. In a container with a lid, place some drained and pickled garlic, a little thyme, a generous amount of sriracha, and chili powder. Shake it up and you have your delicious snack.

4. Pasta Chips

Pasta Chips is one of the viral pasta recipes. The air fryer advocates have been really excited about this. In this, you are baking cooked pasta until they become crispy chips. You can make any shape of pasta you want.

5. Oreo Cake in a Mug

Who doesn’t like a dessert that you can prepare in just two minutes! All you need is 4-5 Oreo biscuits and 2 tablespoons of milk. Mash the biscuits and add the milk to prepare a batter in the microwave for one minute. Take it out and enjoy with a dollop of ice cream.

6. Whipped Coffee

While everybody was getting frustrated at home during the lockdown, they turned to TikTok drink recipes to get rid of their boredom. This is when Whipped Coffee or Dalgona Coffee became popular. It became an overnight sensation. You need a few simple ingredients: instant coffee powder, white sugar, hot water, and milk. Combine the first three ingredients until it’s fluffy and light and pour them on a cup of coffee.

7. Baked Feta

With this trend, you can prepare some delicious pasta and it also works as a great dip. The baked dishes use just six ingredients, excluding the basics that everybody has in the kitchen. You need cherry tomatoes, garlic, feta cheese, pasta, basil, and chilis. You can prepare the pasta in just 25 minutes. The best thing about the recipe is it can be prepared in one pan. Hence, there is little to clean up.

8. Chili Oil Eggs

If you love eggs, this is one recipe that you can try out. It makes for a tasty breakfast and is simple to prepare. Also, the idea is quite straightforward. The chili added to the oil gives an added flavor to the eggs. It goes well with a bowl of rice but they can also go with some noodles.

9. Pesto Eggs

This is another egg recipe that you can prepare. It makes for a tasty breakfast. The idea is to use oil or butter and fry the eggs in pesto. The garlic-infused olive oil and basil from the sauce add a lot of flavors to the eggs. There are various ways to enjoy it but they go great over tost.

10. KitKat Cheesecake

Once you take a bite of this KitKat Cheesecake you will know what the hype is about. The cheesecake is surrounded by a crust of KitKat and is topped with crumbled candies. If you love KitKat, you are going to love the chocolatey and decadent goodness of the sweet items.

11. Crispy Potatoes

This can be an excellent dish for dinner. The viral TikTok recipe requires a little bit of food science. For this, you need a couple of Yukon Gold potatoes and salt to get their ultra-crispy texture. You can season it with paprika, old bay, Maldon, black pepper, and some sprigs of rosemary to perfect the potato dish.

12. Oreo Sushi

Oreo lovers are sure to love this Sushi. The sweet dish mimics rolled ice cream. You just need two ingredients to prepare it: ice cream and oreo biscuits.

13. Twisted Bacon

This is the crispiest bacon recipe you will come across. There are many ways to prepare bacon but the ultra-twisted one can be everyone’s favorite.

14. Creamy Lemonade

Pour a glass of creamy lemonade prepared out of whipped lemonade recipe this summer. It can level up what is available at the lemonade stand. Use whipped cream and condensed milk to make it frothy and delectable.

15. Tortilla Wrap

Portion out 4 toppings and place them on your tortilla. Then fold it clockwise to cook. When you are ready to serve, just slice it in half.

Part 4: How to Create a Stunning Cooking Video?

Here are some tricks to create stunning cooking videos-

• Make sure that you plan ahead. If it is your first time, don’t do it on camera. Practice first before recording.
• It can be tricky to use one camera to record the video from a different camera. Using two cameras will give you a better video.
• You shouldn’t distract the viewers from the cooking video. So, don’t wear something loud or white. Go for solid and bright colors.
• Use Filmora’s cooking video template to make your video stand out.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Conclusion

There are numerous viral TikTok cooking videos. But some of the best TikTok recipes have been listed above. In case you have a recipe in mind and want to create a video using the Filmora video editing tool.

Try It Free Try It Free

TikTok is a platform with a pool of content. But apart from the dance videos, you will also find some cooking and food videos on this platform. When opening the app, you are sure to find some TikTok recipes waiting to greet you on the ‘For You Page’. There is a whole list of creative and easy TikTok food recipes to try out that deserves a try. This is what you are going to find in the next section.

In this article

01 Can You Get Recipes from TikTok?

02 What Food is Trending on TikTok?

03 15 Viral TikTok Recipes in 2022

04 How to Create a Stunning Cooking Video?

Part 1: Can You Get Recipes from TikTok?

Well, the best part about TikTok is you don’t know what you are going to get. Many think it is just about dancing. But there is more to it than meets the eye. TikTok users will also come across some viral TikTok recipes. However, these viral recipes aren’t perfectly curated videos that you will come across on other social media platforms, though. These are all tried and true recipes created by regular people who want to get delectable food on the table. At times, the recipes might seem questionable but they turn out amazing.

Part 2: What Food is Trending on TikTok?

When it comes to food trends, people just turn to TikTok. As soon as any easy TikTok recipes go viral, it tends to get the internet excited. So, here are some of the foods that are trending on TikTok.

1. Baked Feta
2. Baked Oats
3. Nature’s Cereal
4. Pasta Chips
5. Pesto Eggs
6. Smashed Vegetables
7. Corn Ribs
8. At-Home Quesadilla
9. Vegetable Burger Buns
10. Salmon Rice Bowl

Part 3: 15 Viral TikTok Recipes in 2022

The most viral TikTok recipes touch every corner of the food world. You will find TikTok dinner recipes, as well as drink recipes. Here is a list of 15 top viral TikTok recipes that you can choose from.

1. Creamy Ramen

Creamy Ramen has changed the game for lovers of instant noodles. With this recipe, you can just upgrade a simple packet of ramen. What’s more, it is one of the easiest TikTok ramen noodle recipes to prepare. There are different variations of the recipe floating on TikTok. However, a maximum video suggests the use of sesame oil, Japanese mayo, spicy ramen, and an egg.

2. Baked Oatmeal with Peanut Butter and Chocolate

Many people don’t like having oatmeal as it is tasteless and appears like a lumpy goop. But the baked oatmeal recipes have taken the internet by storm. This tastes as good as it looks. One of the recipes is baked oatmeal with peanut butter. It went viral as a dessert or snack option. When prepared it looks like a chocolate chip cake. Blend oats with peanut butter, maple syrup, and banana with vanilla, egg, and choco chip.

3. Pickled Garlic

Garlic has a bad reputation due to the unpleasant effects it leaves on your breath. However, it is a small price to pay for this taste. In a container with a lid, place some drained and pickled garlic, a little thyme, a generous amount of sriracha, and chili powder. Shake it up and you have your delicious snack.

4. Pasta Chips

Pasta Chips is one of the viral pasta recipes. The air fryer advocates have been really excited about this. In this, you are baking cooked pasta until they become crispy chips. You can make any shape of pasta you want.

5. Oreo Cake in a Mug

Who doesn’t like a dessert that you can prepare in just two minutes! All you need is 4-5 Oreo biscuits and 2 tablespoons of milk. Mash the biscuits and add the milk to prepare a batter in the microwave for one minute. Take it out and enjoy with a dollop of ice cream.

6. Whipped Coffee

While everybody was getting frustrated at home during the lockdown, they turned to TikTok drink recipes to get rid of their boredom. This is when Whipped Coffee or Dalgona Coffee became popular. It became an overnight sensation. You need a few simple ingredients: instant coffee powder, white sugar, hot water, and milk. Combine the first three ingredients until it’s fluffy and light and pour them on a cup of coffee.

7. Baked Feta

With this trend, you can prepare some delicious pasta and it also works as a great dip. The baked dishes use just six ingredients, excluding the basics that everybody has in the kitchen. You need cherry tomatoes, garlic, feta cheese, pasta, basil, and chilis. You can prepare the pasta in just 25 minutes. The best thing about the recipe is it can be prepared in one pan. Hence, there is little to clean up.

8. Chili Oil Eggs

If you love eggs, this is one recipe that you can try out. It makes for a tasty breakfast and is simple to prepare. Also, the idea is quite straightforward. The chili added to the oil gives an added flavor to the eggs. It goes well with a bowl of rice but they can also go with some noodles.

9. Pesto Eggs

This is another egg recipe that you can prepare. It makes for a tasty breakfast. The idea is to use oil or butter and fry the eggs in pesto. The garlic-infused olive oil and basil from the sauce add a lot of flavors to the eggs. There are various ways to enjoy it but they go great over tost.

10. KitKat Cheesecake

Once you take a bite of this KitKat Cheesecake you will know what the hype is about. The cheesecake is surrounded by a crust of KitKat and is topped with crumbled candies. If you love KitKat, you are going to love the chocolatey and decadent goodness of the sweet items.

11. Crispy Potatoes

This can be an excellent dish for dinner. The viral TikTok recipe requires a little bit of food science. For this, you need a couple of Yukon Gold potatoes and salt to get their ultra-crispy texture. You can season it with paprika, old bay, Maldon, black pepper, and some sprigs of rosemary to perfect the potato dish.

12. Oreo Sushi

Oreo lovers are sure to love this Sushi. The sweet dish mimics rolled ice cream. You just need two ingredients to prepare it: ice cream and oreo biscuits.

13. Twisted Bacon

This is the crispiest bacon recipe you will come across. There are many ways to prepare bacon but the ultra-twisted one can be everyone’s favorite.

14. Creamy Lemonade

Pour a glass of creamy lemonade prepared out of whipped lemonade recipe this summer. It can level up what is available at the lemonade stand. Use whipped cream and condensed milk to make it frothy and delectable.

15. Tortilla Wrap

Portion out 4 toppings and place them on your tortilla. Then fold it clockwise to cook. When you are ready to serve, just slice it in half.

Part 4: How to Create a Stunning Cooking Video?

Here are some tricks to create stunning cooking videos-

• Make sure that you plan ahead. If it is your first time, don’t do it on camera. Practice first before recording.
• It can be tricky to use one camera to record the video from a different camera. Using two cameras will give you a better video.
• You shouldn’t distract the viewers from the cooking video. So, don’t wear something loud or white. Go for solid and bright colors.
• Use Filmora’s cooking video template to make your video stand out.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Conclusion

There are numerous viral TikTok cooking videos. But some of the best TikTok recipes have been listed above. In case you have a recipe in mind and want to create a video using the Filmora video editing tool.

Try It Free Try It Free

TikTok is a platform with a pool of content. But apart from the dance videos, you will also find some cooking and food videos on this platform. When opening the app, you are sure to find some TikTok recipes waiting to greet you on the ‘For You Page’. There is a whole list of creative and easy TikTok food recipes to try out that deserves a try. This is what you are going to find in the next section.

In this article

01 Can You Get Recipes from TikTok?

02 What Food is Trending on TikTok?

03 15 Viral TikTok Recipes in 2022

04 How to Create a Stunning Cooking Video?

Part 1: Can You Get Recipes from TikTok?

Well, the best part about TikTok is you don’t know what you are going to get. Many think it is just about dancing. But there is more to it than meets the eye. TikTok users will also come across some viral TikTok recipes. However, these viral recipes aren’t perfectly curated videos that you will come across on other social media platforms, though. These are all tried and true recipes created by regular people who want to get delectable food on the table. At times, the recipes might seem questionable but they turn out amazing.

Part 2: What Food is Trending on TikTok?

When it comes to food trends, people just turn to TikTok. As soon as any easy TikTok recipes go viral, it tends to get the internet excited. So, here are some of the foods that are trending on TikTok.

1. Baked Feta
2. Baked Oats
3. Nature’s Cereal
4. Pasta Chips
5. Pesto Eggs
6. Smashed Vegetables
7. Corn Ribs
8. At-Home Quesadilla
9. Vegetable Burger Buns
10. Salmon Rice Bowl

Part 3: 15 Viral TikTok Recipes in 2022

The most viral TikTok recipes touch every corner of the food world. You will find TikTok dinner recipes, as well as drink recipes. Here is a list of 15 top viral TikTok recipes that you can choose from.

1. Creamy Ramen

Creamy Ramen has changed the game for lovers of instant noodles. With this recipe, you can just upgrade a simple packet of ramen. What’s more, it is one of the easiest TikTok ramen noodle recipes to prepare. There are different variations of the recipe floating on TikTok. However, a maximum video suggests the use of sesame oil, Japanese mayo, spicy ramen, and an egg.

2. Baked Oatmeal with Peanut Butter and Chocolate

Many people don’t like having oatmeal as it is tasteless and appears like a lumpy goop. But the baked oatmeal recipes have taken the internet by storm. This tastes as good as it looks. One of the recipes is baked oatmeal with peanut butter. It went viral as a dessert or snack option. When prepared it looks like a chocolate chip cake. Blend oats with peanut butter, maple syrup, and banana with vanilla, egg, and choco chip.

3. Pickled Garlic

Garlic has a bad reputation due to the unpleasant effects it leaves on your breath. However, it is a small price to pay for this taste. In a container with a lid, place some drained and pickled garlic, a little thyme, a generous amount of sriracha, and chili powder. Shake it up and you have your delicious snack.

4. Pasta Chips

Pasta Chips is one of the viral pasta recipes. The air fryer advocates have been really excited about this. In this, you are baking cooked pasta until they become crispy chips. You can make any shape of pasta you want.

5. Oreo Cake in a Mug

Who doesn’t like a dessert that you can prepare in just two minutes! All you need is 4-5 Oreo biscuits and 2 tablespoons of milk. Mash the biscuits and add the milk to prepare a batter in the microwave for one minute. Take it out and enjoy with a dollop of ice cream.

6. Whipped Coffee

While everybody was getting frustrated at home during the lockdown, they turned to TikTok drink recipes to get rid of their boredom. This is when Whipped Coffee or Dalgona Coffee became popular. It became an overnight sensation. You need a few simple ingredients: instant coffee powder, white sugar, hot water, and milk. Combine the first three ingredients until it’s fluffy and light and pour them on a cup of coffee.

7. Baked Feta

With this trend, you can prepare some delicious pasta and it also works as a great dip. The baked dishes use just six ingredients, excluding the basics that everybody has in the kitchen. You need cherry tomatoes, garlic, feta cheese, pasta, basil, and chilis. You can prepare the pasta in just 25 minutes. The best thing about the recipe is it can be prepared in one pan. Hence, there is little to clean up.

8. Chili Oil Eggs

If you love eggs, this is one recipe that you can try out. It makes for a tasty breakfast and is simple to prepare. Also, the idea is quite straightforward. The chili added to the oil gives an added flavor to the eggs. It goes well with a bowl of rice but they can also go with some noodles.

9. Pesto Eggs

This is another egg recipe that you can prepare. It makes for a tasty breakfast. The idea is to use oil or butter and fry the eggs in pesto. The garlic-infused olive oil and basil from the sauce add a lot of flavors to the eggs. There are various ways to enjoy it but they go great over tost.

10. KitKat Cheesecake

Once you take a bite of this KitKat Cheesecake you will know what the hype is about. The cheesecake is surrounded by a crust of KitKat and is topped with crumbled candies. If you love KitKat, you are going to love the chocolatey and decadent goodness of the sweet items.

11. Crispy Potatoes

This can be an excellent dish for dinner. The viral TikTok recipe requires a little bit of food science. For this, you need a couple of Yukon Gold potatoes and salt to get their ultra-crispy texture. You can season it with paprika, old bay, Maldon, black pepper, and some sprigs of rosemary to perfect the potato dish.

12. Oreo Sushi

Oreo lovers are sure to love this Sushi. The sweet dish mimics rolled ice cream. You just need two ingredients to prepare it: ice cream and oreo biscuits.

13. Twisted Bacon

This is the crispiest bacon recipe you will come across. There are many ways to prepare bacon but the ultra-twisted one can be everyone’s favorite.

14. Creamy Lemonade

Pour a glass of creamy lemonade prepared out of whipped lemonade recipe this summer. It can level up what is available at the lemonade stand. Use whipped cream and condensed milk to make it frothy and delectable.

15. Tortilla Wrap

Portion out 4 toppings and place them on your tortilla. Then fold it clockwise to cook. When you are ready to serve, just slice it in half.

Part 4: How to Create a Stunning Cooking Video?

Here are some tricks to create stunning cooking videos-

• Make sure that you plan ahead. If it is your first time, don’t do it on camera. Practice first before recording.
• It can be tricky to use one camera to record the video from a different camera. Using two cameras will give you a better video.
• You shouldn’t distract the viewers from the cooking video. So, don’t wear something loud or white. Go for solid and bright colors.
• Use Filmora’s cooking video template to make your video stand out.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Conclusion

There are numerous viral TikTok cooking videos. But some of the best TikTok recipes have been listed above. In case you have a recipe in mind and want to create a video using the Filmora video editing tool.

Decoding Effective TikTok Campaign Techniques for Viral Reach

The young audiences commonly use TikTok, with over 60% of its users aged between 10 and 29 years. The users range from influencers, individuals who use it for entertainment, and brands to gain authority and awareness. In 2020, most people spent their days at home, making its popularity explode. Conclusively, the marketing opportunities increased.

Individuals and brands can promote their businesses using the TikTok campaign. The high engagement of the young audience, as mentioned earlier, makes the app outstanding. 90% of the young audience accesses the app several times a day. The high accessibility guarantees broad reach. The breakthrough within the app is very high as compared to other apps. It ensures all videos have easy engagement. Despite you having a small circle, your videos can still go viral. The app’s design with TikTok campaigns helps businesses grow since you can easily access influencers and users within a limited physical location.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

• Brands that aim at marketing to customers aged 35 and below
• Brands that target young women, especially those aged from18 to 25 years
• Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

6. Carousel ads

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

• Choose a video that you want to promote (can be from a TikTok account)
• Set up your promotion
• Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

• Brands that aim at marketing to customers aged 35 and below
• Brands that target young women, especially those aged from18 to 25 years
• Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

6. Carousel ads

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

• Choose a video that you want to promote (can be from a TikTok account)
• Set up your promotion
• Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

• Brands that aim at marketing to customers aged 35 and below
• Brands that target young women, especially those aged from18 to 25 years
• Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

6. Carousel ads

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

• Choose a video that you want to promote (can be from a TikTok account)
• Set up your promotion
• Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

• Brands that aim at marketing to customers aged 35 and below
• Brands that target young women, especially those aged from18 to 25 years
• Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

6. Carousel ads

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

• Choose a video that you want to promote (can be from a TikTok account)
• Set up your promotion
• Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

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