Decoding Effective TikTok Campaign Techniques for Viral Reach for 2024

Decoding Effective TikTok Campaign Techniques for Viral Reach for 2024

Brian Lv13

Decoding Effective TikTok Campaign Techniques for Viral Reach

The young audiences commonly use TikTok, with over 60% of its users aged between 10 and 29 years. The users range from influencers, individuals who use it for entertainment, and brands to gain authority and awareness. In 2020, most people spent their days at home, making its popularity explode. Conclusively, the marketing opportunities increased.

Individuals and brands can promote their businesses using the TikTok campaign. The high engagement of the young audience, as mentioned earlier, makes the app outstanding. 90% of the young audience accesses the app several times a day. The high accessibility guarantees broad reach. The breakthrough within the app is very high as compared to other apps. It ensures all videos have easy engagement. Despite you having a small circle, your videos can still go viral. The app’s design with TikTok campaigns helps businesses grow since you can easily access influencers and users within a limited physical location.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

  • Brands that aim at marketing to customers aged 35 and below
  • Brands that target young women, especially those aged from18 to 25 years
  • Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

tiktok video ads

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

tiktok carousel ads

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

netflix tiktok campaign

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

elf cosmetics tiktok campaign

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

amazon tiktok

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

gymshark tiktok

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

marc Jacobs tiktok

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

dunkin tiktok

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

Flighthouse tiktok campaign

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

red bull tiktok

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

blue diamond tiktok

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

dicks sporting tiktok

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

  • Choose a video that you want to promote (can be from a TikTok account)
  • Set up your promotion
  • Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

  • Brands that aim at marketing to customers aged 35 and below
  • Brands that target young women, especially those aged from18 to 25 years
  • Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

tiktok video ads

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

tiktok carousel ads

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

netflix tiktok campaign

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

elf cosmetics tiktok campaign

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

amazon tiktok

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

gymshark tiktok

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

marc Jacobs tiktok

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

dunkin tiktok

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

Flighthouse tiktok campaign

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

red bull tiktok

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

blue diamond tiktok

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

dicks sporting tiktok

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

  • Choose a video that you want to promote (can be from a TikTok account)
  • Set up your promotion
  • Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

  • Brands that aim at marketing to customers aged 35 and below
  • Brands that target young women, especially those aged from18 to 25 years
  • Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

tiktok video ads

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

tiktok carousel ads

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

netflix tiktok campaign

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

elf cosmetics tiktok campaign

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

amazon tiktok

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

gymshark tiktok

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

marc Jacobs tiktok

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

dunkin tiktok

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

Flighthouse tiktok campaign

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

red bull tiktok

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

blue diamond tiktok

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

dicks sporting tiktok

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

  • Choose a video that you want to promote (can be from a TikTok account)
  • Set up your promotion
  • Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

  • Brands that aim at marketing to customers aged 35 and below
  • Brands that target young women, especially those aged from18 to 25 years
  • Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

tiktok video ads

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

tiktok carousel ads

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

netflix tiktok campaign

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

elf cosmetics tiktok campaign

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

amazon tiktok

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

gymshark tiktok

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

marc Jacobs tiktok

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

dunkin tiktok

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

Flighthouse tiktok campaign

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

red bull tiktok

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

blue diamond tiktok

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

dicks sporting tiktok

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

  • Choose a video that you want to promote (can be from a TikTok account)
  • Set up your promotion
  • Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

Spin the Wheels: Developing Dances on Your MacOS

How to make TikTok dance on Mac

author avatar

Shanoon Cox

Oct 26, 2023• Proven solutions

TikTok is one of the most famous social media apps currently on social media. It has started to take the world by storm since the day it came out. With more than 1 billion downloads, around 700 million people use this app daily.

There are many things to do on Tiktok, such as imitating dialogues, viral videos, songs or you can even make your original video content. The famous forms of entertainment on this application are TikTok dances.

It started with Lil Nas X’s song Old Town Road, which introduced a dance challenge. The song didn’t gain much attention till it produced a dance routine on Tiktok. Since then, every now and then there is a new dance routine challenge on Tiktok which goes viral on almost all social media platforms.

You May Also Like: How to Make a Best Tiktok Intro Video on Mac?>>>

Special Effects That Can Make Your Tiktok Dance Routine Special

Tik Tok comes with various options of different effects on its own. Whenever you make a video on Tik Tok, you can easily add effects from the app after you are done recording. Nevertheless, there is always a limit to the number of effects offered by the app.

You can however add effects to your content via different applications. One of the best and most amazing video effects you can add to your videos is motion tracking. Motion tracking function allows any sticker or animation to follow your actions.

For that execution, you will need an external video editing app to edit your videos. Wondershare’s FilmoraX is recommended to be the best video editing software used for these purposes.

Motion Tracking Function With Wondershare FilmoraX

Download Win VersionDownload Mac Version

Using the motion tracking function is extremely easy. Here is how you do it:

1.First, you select and open the Tik Tok dance video you want to use on FilmoraX and drag it into the timeline.

import media files on filmorax

2.Now you will want to check that the main body of the subject is in the entire frame. If it is not, then you will need to cut and trim the video accordingly.

3.The next step is to start the motion tracking. For this, you will need to make sure that your play head is at the point from where you want to start your motion tracking. The tracking will only start wherever your play head is.

32motion track

4.Once that is done, you can open the tool used for motion tracking from the timeline toolbar. You can also do it by double-clicking your clip to find the motion tracking function in the editing menu.

5.When you have done that, the motion tracking box will appear in the preview. Move and resize it according to the subject that you wish to track. Then, select the “render-effect” option so that Filmora can analyze the video.

32box

6.Now you can add the object you want to have to follow the track. You can choose that from the title menu or add a new image from your Mac.

32import media

7.Once you choose your object, you simply need to drag that object to the track above your footage.

8.Next, you will need to place the object where you want it to be concerning the subject in the preview box. Make sure that you drag the edge of it on the timeline to match it with the timeline of your subject.

9.When it has been set up, you will need to double-click the footage you have added the tracking function to and go to the motion tracking menu.

10.The drop-down menu will show all the texts and images or animations available. Select the one you want to see.

11.Adjust the size of your object and voila!! You are done.

With these easy steps, you have managed to make a normal Tik Tok Dance challenge into a unique and zestful piece of art.

Other Visual Effects For Your Tik Tok Dance

Other than motion tracking several other effects can make your Tik Tok dance alluring and special. Here are some of them.

Green Screen for TikTok Dance

This is also one of the most famous effects that are used for the Tik Tok dance challenge. Green Screen in a built-in app effect that allows you to add any background to your current video. Tik Tok provides some default backgrounds to its users but you can also choose from your camera roll.

green screen tik tok effect

Disco effects for TikTok Dance

This is another one of the extremely fun built-in effects that allow you to add disco lights to your amazing Tik Tok dance.

add disco effect to your tik tok

Double Screen Effect for TikTok Dance

This effect allows you to have two screens at once. The brilliant thing about this effect is that you can perform different actions on both screens and also create an illusion of moving from one screen to another. This effect can help make some creative Tik Tok dance videos depending on your imagination.

double screen effect in tik tok

Trio Effect for TikTok Dance

This effect allows you to make two other clones of yourself. Now imagine three of you dancing together on some good choreography. Sounds sensational; doesn’t it? When using trio, both of your clones will be doing the same moves, you cannot assign different moves to your clones.

add trio effect to your tik tok

Conclusion

Tik Tok dance challenges have been going viral for a long time now because they are creative and amusing. They can be made much more entertaining by using different video effects.

The most mesmerizing effects can be added through the motion tracking function. It allows you to add objects and animations to your videos and make them extremely befuddling and stimulates one’s imagination.

Motion tracking not only adds objects but also helps stabilize the video. It also lets you add 3d objects in 2d footage and apply other effects and color grading techniques.

Apart from all that it will let you replace screens on different devices such as tablets, computers, and TV devices.

All of this can be achieved with just one top of the line video editing software that is Wondershare’s FilmoraX. So, start your challenges today with the tips and tricks provided and go viral, be famous.

Download Win VersionDownload Mac Version

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

TikTok is one of the most famous social media apps currently on social media. It has started to take the world by storm since the day it came out. With more than 1 billion downloads, around 700 million people use this app daily.

There are many things to do on Tiktok, such as imitating dialogues, viral videos, songs or you can even make your original video content. The famous forms of entertainment on this application are TikTok dances.

It started with Lil Nas X’s song Old Town Road, which introduced a dance challenge. The song didn’t gain much attention till it produced a dance routine on Tiktok. Since then, every now and then there is a new dance routine challenge on Tiktok which goes viral on almost all social media platforms.

You May Also Like: How to Make a Best Tiktok Intro Video on Mac?>>>

Special Effects That Can Make Your Tiktok Dance Routine Special

Tik Tok comes with various options of different effects on its own. Whenever you make a video on Tik Tok, you can easily add effects from the app after you are done recording. Nevertheless, there is always a limit to the number of effects offered by the app.

You can however add effects to your content via different applications. One of the best and most amazing video effects you can add to your videos is motion tracking. Motion tracking function allows any sticker or animation to follow your actions.

For that execution, you will need an external video editing app to edit your videos. Wondershare’s FilmoraX is recommended to be the best video editing software used for these purposes.

Motion Tracking Function With Wondershare FilmoraX

Download Win VersionDownload Mac Version

Using the motion tracking function is extremely easy. Here is how you do it:

1.First, you select and open the Tik Tok dance video you want to use on FilmoraX and drag it into the timeline.

import media files on filmorax

2.Now you will want to check that the main body of the subject is in the entire frame. If it is not, then you will need to cut and trim the video accordingly.

3.The next step is to start the motion tracking. For this, you will need to make sure that your play head is at the point from where you want to start your motion tracking. The tracking will only start wherever your play head is.

32motion track

4.Once that is done, you can open the tool used for motion tracking from the timeline toolbar. You can also do it by double-clicking your clip to find the motion tracking function in the editing menu.

5.When you have done that, the motion tracking box will appear in the preview. Move and resize it according to the subject that you wish to track. Then, select the “render-effect” option so that Filmora can analyze the video.

32box

6.Now you can add the object you want to have to follow the track. You can choose that from the title menu or add a new image from your Mac.

32import media

7.Once you choose your object, you simply need to drag that object to the track above your footage.

8.Next, you will need to place the object where you want it to be concerning the subject in the preview box. Make sure that you drag the edge of it on the timeline to match it with the timeline of your subject.

9.When it has been set up, you will need to double-click the footage you have added the tracking function to and go to the motion tracking menu.

10.The drop-down menu will show all the texts and images or animations available. Select the one you want to see.

11.Adjust the size of your object and voila!! You are done.

With these easy steps, you have managed to make a normal Tik Tok Dance challenge into a unique and zestful piece of art.

Other Visual Effects For Your Tik Tok Dance

Other than motion tracking several other effects can make your Tik Tok dance alluring and special. Here are some of them.

Green Screen for TikTok Dance

This is also one of the most famous effects that are used for the Tik Tok dance challenge. Green Screen in a built-in app effect that allows you to add any background to your current video. Tik Tok provides some default backgrounds to its users but you can also choose from your camera roll.

green screen tik tok effect

Disco effects for TikTok Dance

This is another one of the extremely fun built-in effects that allow you to add disco lights to your amazing Tik Tok dance.

add disco effect to your tik tok

Double Screen Effect for TikTok Dance

This effect allows you to have two screens at once. The brilliant thing about this effect is that you can perform different actions on both screens and also create an illusion of moving from one screen to another. This effect can help make some creative Tik Tok dance videos depending on your imagination.

double screen effect in tik tok

Trio Effect for TikTok Dance

This effect allows you to make two other clones of yourself. Now imagine three of you dancing together on some good choreography. Sounds sensational; doesn’t it? When using trio, both of your clones will be doing the same moves, you cannot assign different moves to your clones.

add trio effect to your tik tok

Conclusion

Tik Tok dance challenges have been going viral for a long time now because they are creative and amusing. They can be made much more entertaining by using different video effects.

The most mesmerizing effects can be added through the motion tracking function. It allows you to add objects and animations to your videos and make them extremely befuddling and stimulates one’s imagination.

Motion tracking not only adds objects but also helps stabilize the video. It also lets you add 3d objects in 2d footage and apply other effects and color grading techniques.

Apart from all that it will let you replace screens on different devices such as tablets, computers, and TV devices.

All of this can be achieved with just one top of the line video editing software that is Wondershare’s FilmoraX. So, start your challenges today with the tips and tricks provided and go viral, be famous.

Download Win VersionDownload Mac Version

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

TikTok is one of the most famous social media apps currently on social media. It has started to take the world by storm since the day it came out. With more than 1 billion downloads, around 700 million people use this app daily.

There are many things to do on Tiktok, such as imitating dialogues, viral videos, songs or you can even make your original video content. The famous forms of entertainment on this application are TikTok dances.

It started with Lil Nas X’s song Old Town Road, which introduced a dance challenge. The song didn’t gain much attention till it produced a dance routine on Tiktok. Since then, every now and then there is a new dance routine challenge on Tiktok which goes viral on almost all social media platforms.

You May Also Like: How to Make a Best Tiktok Intro Video on Mac?>>>

Special Effects That Can Make Your Tiktok Dance Routine Special

Tik Tok comes with various options of different effects on its own. Whenever you make a video on Tik Tok, you can easily add effects from the app after you are done recording. Nevertheless, there is always a limit to the number of effects offered by the app.

You can however add effects to your content via different applications. One of the best and most amazing video effects you can add to your videos is motion tracking. Motion tracking function allows any sticker or animation to follow your actions.

For that execution, you will need an external video editing app to edit your videos. Wondershare’s FilmoraX is recommended to be the best video editing software used for these purposes.

Motion Tracking Function With Wondershare FilmoraX

Download Win VersionDownload Mac Version

Using the motion tracking function is extremely easy. Here is how you do it:

1.First, you select and open the Tik Tok dance video you want to use on FilmoraX and drag it into the timeline.

import media files on filmorax

2.Now you will want to check that the main body of the subject is in the entire frame. If it is not, then you will need to cut and trim the video accordingly.

3.The next step is to start the motion tracking. For this, you will need to make sure that your play head is at the point from where you want to start your motion tracking. The tracking will only start wherever your play head is.

32motion track

4.Once that is done, you can open the tool used for motion tracking from the timeline toolbar. You can also do it by double-clicking your clip to find the motion tracking function in the editing menu.

5.When you have done that, the motion tracking box will appear in the preview. Move and resize it according to the subject that you wish to track. Then, select the “render-effect” option so that Filmora can analyze the video.

32box

6.Now you can add the object you want to have to follow the track. You can choose that from the title menu or add a new image from your Mac.

32import media

7.Once you choose your object, you simply need to drag that object to the track above your footage.

8.Next, you will need to place the object where you want it to be concerning the subject in the preview box. Make sure that you drag the edge of it on the timeline to match it with the timeline of your subject.

9.When it has been set up, you will need to double-click the footage you have added the tracking function to and go to the motion tracking menu.

10.The drop-down menu will show all the texts and images or animations available. Select the one you want to see.

11.Adjust the size of your object and voila!! You are done.

With these easy steps, you have managed to make a normal Tik Tok Dance challenge into a unique and zestful piece of art.

Other Visual Effects For Your Tik Tok Dance

Other than motion tracking several other effects can make your Tik Tok dance alluring and special. Here are some of them.

Green Screen for TikTok Dance

This is also one of the most famous effects that are used for the Tik Tok dance challenge. Green Screen in a built-in app effect that allows you to add any background to your current video. Tik Tok provides some default backgrounds to its users but you can also choose from your camera roll.

green screen tik tok effect

Disco effects for TikTok Dance

This is another one of the extremely fun built-in effects that allow you to add disco lights to your amazing Tik Tok dance.

add disco effect to your tik tok

Double Screen Effect for TikTok Dance

This effect allows you to have two screens at once. The brilliant thing about this effect is that you can perform different actions on both screens and also create an illusion of moving from one screen to another. This effect can help make some creative Tik Tok dance videos depending on your imagination.

double screen effect in tik tok

Trio Effect for TikTok Dance

This effect allows you to make two other clones of yourself. Now imagine three of you dancing together on some good choreography. Sounds sensational; doesn’t it? When using trio, both of your clones will be doing the same moves, you cannot assign different moves to your clones.

add trio effect to your tik tok

Conclusion

Tik Tok dance challenges have been going viral for a long time now because they are creative and amusing. They can be made much more entertaining by using different video effects.

The most mesmerizing effects can be added through the motion tracking function. It allows you to add objects and animations to your videos and make them extremely befuddling and stimulates one’s imagination.

Motion tracking not only adds objects but also helps stabilize the video. It also lets you add 3d objects in 2d footage and apply other effects and color grading techniques.

Apart from all that it will let you replace screens on different devices such as tablets, computers, and TV devices.

All of this can be achieved with just one top of the line video editing software that is Wondershare’s FilmoraX. So, start your challenges today with the tips and tricks provided and go viral, be famous.

Download Win VersionDownload Mac Version

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

TikTok is one of the most famous social media apps currently on social media. It has started to take the world by storm since the day it came out. With more than 1 billion downloads, around 700 million people use this app daily.

There are many things to do on Tiktok, such as imitating dialogues, viral videos, songs or you can even make your original video content. The famous forms of entertainment on this application are TikTok dances.

It started with Lil Nas X’s song Old Town Road, which introduced a dance challenge. The song didn’t gain much attention till it produced a dance routine on Tiktok. Since then, every now and then there is a new dance routine challenge on Tiktok which goes viral on almost all social media platforms.

You May Also Like: How to Make a Best Tiktok Intro Video on Mac?>>>

Special Effects That Can Make Your Tiktok Dance Routine Special

Tik Tok comes with various options of different effects on its own. Whenever you make a video on Tik Tok, you can easily add effects from the app after you are done recording. Nevertheless, there is always a limit to the number of effects offered by the app.

You can however add effects to your content via different applications. One of the best and most amazing video effects you can add to your videos is motion tracking. Motion tracking function allows any sticker or animation to follow your actions.

For that execution, you will need an external video editing app to edit your videos. Wondershare’s FilmoraX is recommended to be the best video editing software used for these purposes.

Motion Tracking Function With Wondershare FilmoraX

Download Win VersionDownload Mac Version

Using the motion tracking function is extremely easy. Here is how you do it:

1.First, you select and open the Tik Tok dance video you want to use on FilmoraX and drag it into the timeline.

import media files on filmorax

2.Now you will want to check that the main body of the subject is in the entire frame. If it is not, then you will need to cut and trim the video accordingly.

3.The next step is to start the motion tracking. For this, you will need to make sure that your play head is at the point from where you want to start your motion tracking. The tracking will only start wherever your play head is.

32motion track

4.Once that is done, you can open the tool used for motion tracking from the timeline toolbar. You can also do it by double-clicking your clip to find the motion tracking function in the editing menu.

5.When you have done that, the motion tracking box will appear in the preview. Move and resize it according to the subject that you wish to track. Then, select the “render-effect” option so that Filmora can analyze the video.

32box

6.Now you can add the object you want to have to follow the track. You can choose that from the title menu or add a new image from your Mac.

32import media

7.Once you choose your object, you simply need to drag that object to the track above your footage.

8.Next, you will need to place the object where you want it to be concerning the subject in the preview box. Make sure that you drag the edge of it on the timeline to match it with the timeline of your subject.

9.When it has been set up, you will need to double-click the footage you have added the tracking function to and go to the motion tracking menu.

10.The drop-down menu will show all the texts and images or animations available. Select the one you want to see.

11.Adjust the size of your object and voila!! You are done.

With these easy steps, you have managed to make a normal Tik Tok Dance challenge into a unique and zestful piece of art.

Other Visual Effects For Your Tik Tok Dance

Other than motion tracking several other effects can make your Tik Tok dance alluring and special. Here are some of them.

Green Screen for TikTok Dance

This is also one of the most famous effects that are used for the Tik Tok dance challenge. Green Screen in a built-in app effect that allows you to add any background to your current video. Tik Tok provides some default backgrounds to its users but you can also choose from your camera roll.

green screen tik tok effect

Disco effects for TikTok Dance

This is another one of the extremely fun built-in effects that allow you to add disco lights to your amazing Tik Tok dance.

add disco effect to your tik tok

Double Screen Effect for TikTok Dance

This effect allows you to have two screens at once. The brilliant thing about this effect is that you can perform different actions on both screens and also create an illusion of moving from one screen to another. This effect can help make some creative Tik Tok dance videos depending on your imagination.

double screen effect in tik tok

Trio Effect for TikTok Dance

This effect allows you to make two other clones of yourself. Now imagine three of you dancing together on some good choreography. Sounds sensational; doesn’t it? When using trio, both of your clones will be doing the same moves, you cannot assign different moves to your clones.

add trio effect to your tik tok

Conclusion

Tik Tok dance challenges have been going viral for a long time now because they are creative and amusing. They can be made much more entertaining by using different video effects.

The most mesmerizing effects can be added through the motion tracking function. It allows you to add objects and animations to your videos and make them extremely befuddling and stimulates one’s imagination.

Motion tracking not only adds objects but also helps stabilize the video. It also lets you add 3d objects in 2d footage and apply other effects and color grading techniques.

Apart from all that it will let you replace screens on different devices such as tablets, computers, and TV devices.

All of this can be achieved with just one top of the line video editing software that is Wondershare’s FilmoraX. So, start your challenges today with the tips and tricks provided and go viral, be famous.

Download Win VersionDownload Mac Version

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Also read:

  • Title: Decoding Effective TikTok Campaign Techniques for Viral Reach for 2024
  • Author: Brian
  • Created at : 2024-05-23 13:37:06
  • Updated at : 2024-05-24 13:37:06
  • Link: https://tiktok-videos.techidaily.com/decoding-effective-tiktok-campaign-techniques-for-viral-reach-for-2024/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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Decoding Effective TikTok Campaign Techniques for Viral Reach for 2024