The Ultimate No-Return Path to TikTok Deactivation

How to Delete a TikTok Account Permanently?

Shanoon Cox

Mar 27, 2024• Proven solutions

Making short music videos you can share with millions of people might help you jump start your career in the music industry. At the moment TikTok is one of the best video sharing platforms for aspiring music video producers because it has more than 500 million active monthly users.

While joining the TikTok’s community and creating your own account is a simple process, deleting an account is a bit more complicated. The lack of privacy settings is often the reason why the app’s users are choosing to delete their accounts permanently. If you’d like to deactivate your TikTok account, you come to the right place, because in this article, we’re going to take you through all the steps of canceling a TikTok account.

• Part 1: How to Delete an Account?
• Part 2: Still Want to Delete TikTok Accounts? Think Twice!
• Part 3: Other Options to Deactivate TikTok Accounts

How to Delete an Account?

Only a short while ago users of the TikTok platform had to contact the customer support in order to delete their accounts. However, the recent introduction of the ‘Thinking about removing your account’ option has made this task much quicker. Here’s how you can delete a TikTok account permanently in just a few easy steps.

Step 1

You must first add a phone number to a TikTok account before you can proceed to delete it. After you’ve launched the app, click on the Profile Information icon in the lower right corner of the app’s window. Tap on the Settings option and then select the Privacy and Settings feature from the menu that pops up on the screen. Choose the Manage my Account option from the Settings menu, then locate the Phone Number feature and tap on it to insert your phone number. The app will send a one-time password (OTP) to your phone, so you just have to enter the verification code into the appropriate box, and your phone will be connected to your TikTok account.

Step 2

Afterward, you should once again tap on the Profile Information icon in the lower right corner.

Once the new window opens, hit the Settings icon.

A pop-up menu will appear on the screen, proceed to select the Privacy and Settings option.

The Privacy and Settings dialogue box will appear on the screen and you should tap on the Manage My Account option, which is located at the top of the list.

Locate the Thinking about removing your account feature, then tap on it and the app will send an OTP message to your phone automatically.

Step 3

Insert the verification code you received in the OTP message into the appropriate box and hit the Continue button to complete the process of deleting your TikTok account.

Keep in mind that your account cannot be recovered once it is deleted and that all information that wasn’t saved on it such as chat messages is going to remain visible to other users of the TikTok platform after you deactivate your account.

Think Twice Before Deleting Your Account

If you don’t want to lose all the videos you shared on TikTok you should download them from your profile to your phone because all the data that was stored on your account is going to be deleted. What’s more, you will not receive a refund for any in-app purchases you made while you were using TikTok. If you would only like to go on a social media hiatus for a while, the app offers some advanced options that will enable you to keep your account while remaining completely invisible on the platform. Here are some of the solutions you might want to consider before deciding to delete your TikTok account forever.

3 Alternatives to Deleting a TikTok Account

The platform offers several advanced options to its users that enable them to be hidden from the public eye. That’s why you don’t have to deactivate your TikTok account if you don’t want your music videos to be accessible to other users of the platform. Here are a few alternative options you have at your disposal.

Set Privacy Settings to Private

The TikTok app can be used in Private mode, even though all accounts on the platform are Public when you first create them. All new followers will have to send you a friend request in order to view your videos once you switch to private mode, which enables you to control who can see the content you share on your account. This option can be activated by heading over to the Settings menu and choosing the Privacy and Safety feature. Afterward, you just have to toggle the Private Account option on, and after a short while, only your followers will be able to see the content you post on TikTok.

Prevent Other Users From Finding You

The ‘Allow others to find me’ option lets you control who can see your profile because if you enable it, your account won’t appear in the friend suggestions other users receive from the platform. You can find this option in the Privacy and Safety menu, so you can just switch it off if it’s enabled by default. You can switch it back on whenever you want if at any point you decide that you want to be featured in follower suggestions.

Control Who Can Send You Messages and Post Comments on Your Videos

Limiting the number of people who can get in touch with you through TikTok is another way to increase your safety on this video sharing platform. Who can send me messages, and Who can send me comments options are available in the Privacy and Safety menu, so you can easily set both of these options to Just Friends if you’d like to avoid receiving messages from TikTok users you don’t know.

Conclusion

The recent updates of the app and the introduction of the Thinking about removing your account option made deleting a TikTok account a quick process. However, this action is permanent and once you deactivate your account, you won’t be able to use it again. That’s why you need to think about this decision through, especially because the app offers a number of ways to increase your privacy.

---

Edit TikTok Videos with Powerful Video Editor

Wondershare Filmora is an awesome video editing software that can easily convert landscape video to a vertical one, which makes it convenient to upload your stunning videos to TikTok.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

Making short music videos you can share with millions of people might help you jump start your career in the music industry. At the moment TikTok is one of the best video sharing platforms for aspiring music video producers because it has more than 500 million active monthly users.

While joining the TikTok’s community and creating your own account is a simple process, deleting an account is a bit more complicated. The lack of privacy settings is often the reason why the app’s users are choosing to delete their accounts permanently. If you’d like to deactivate your TikTok account, you come to the right place, because in this article, we’re going to take you through all the steps of canceling a TikTok account.

• Part 1: How to Delete an Account?
• Part 2: Still Want to Delete TikTok Accounts? Think Twice!
• Part 3: Other Options to Deactivate TikTok Accounts

How to Delete an Account?

Only a short while ago users of the TikTok platform had to contact the customer support in order to delete their accounts. However, the recent introduction of the ‘Thinking about removing your account’ option has made this task much quicker. Here’s how you can delete a TikTok account permanently in just a few easy steps.

Step 1

You must first add a phone number to a TikTok account before you can proceed to delete it. After you’ve launched the app, click on the Profile Information icon in the lower right corner of the app’s window. Tap on the Settings option and then select the Privacy and Settings feature from the menu that pops up on the screen. Choose the Manage my Account option from the Settings menu, then locate the Phone Number feature and tap on it to insert your phone number. The app will send a one-time password (OTP) to your phone, so you just have to enter the verification code into the appropriate box, and your phone will be connected to your TikTok account.

Step 2

Afterward, you should once again tap on the Profile Information icon in the lower right corner.

Once the new window opens, hit the Settings icon.

A pop-up menu will appear on the screen, proceed to select the Privacy and Settings option.

The Privacy and Settings dialogue box will appear on the screen and you should tap on the Manage My Account option, which is located at the top of the list.

Locate the Thinking about removing your account feature, then tap on it and the app will send an OTP message to your phone automatically.

Step 3

Insert the verification code you received in the OTP message into the appropriate box and hit the Continue button to complete the process of deleting your TikTok account.

Keep in mind that your account cannot be recovered once it is deleted and that all information that wasn’t saved on it such as chat messages is going to remain visible to other users of the TikTok platform after you deactivate your account.

Think Twice Before Deleting Your Account

If you don’t want to lose all the videos you shared on TikTok you should download them from your profile to your phone because all the data that was stored on your account is going to be deleted. What’s more, you will not receive a refund for any in-app purchases you made while you were using TikTok. If you would only like to go on a social media hiatus for a while, the app offers some advanced options that will enable you to keep your account while remaining completely invisible on the platform. Here are some of the solutions you might want to consider before deciding to delete your TikTok account forever.

3 Alternatives to Deleting a TikTok Account

The platform offers several advanced options to its users that enable them to be hidden from the public eye. That’s why you don’t have to deactivate your TikTok account if you don’t want your music videos to be accessible to other users of the platform. Here are a few alternative options you have at your disposal.

Set Privacy Settings to Private

The TikTok app can be used in Private mode, even though all accounts on the platform are Public when you first create them. All new followers will have to send you a friend request in order to view your videos once you switch to private mode, which enables you to control who can see the content you share on your account. This option can be activated by heading over to the Settings menu and choosing the Privacy and Safety feature. Afterward, you just have to toggle the Private Account option on, and after a short while, only your followers will be able to see the content you post on TikTok.

Prevent Other Users From Finding You

The ‘Allow others to find me’ option lets you control who can see your profile because if you enable it, your account won’t appear in the friend suggestions other users receive from the platform. You can find this option in the Privacy and Safety menu, so you can just switch it off if it’s enabled by default. You can switch it back on whenever you want if at any point you decide that you want to be featured in follower suggestions.

Control Who Can Send You Messages and Post Comments on Your Videos

Limiting the number of people who can get in touch with you through TikTok is another way to increase your safety on this video sharing platform. Who can send me messages, and Who can send me comments options are available in the Privacy and Safety menu, so you can easily set both of these options to Just Friends if you’d like to avoid receiving messages from TikTok users you don’t know.

Conclusion

The recent updates of the app and the introduction of the Thinking about removing your account option made deleting a TikTok account a quick process. However, this action is permanent and once you deactivate your account, you won’t be able to use it again. That’s why you need to think about this decision through, especially because the app offers a number of ways to increase your privacy.

---

Edit TikTok Videos with Powerful Video Editor

Wondershare Filmora is an awesome video editing software that can easily convert landscape video to a vertical one, which makes it convenient to upload your stunning videos to TikTok.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

Making short music videos you can share with millions of people might help you jump start your career in the music industry. At the moment TikTok is one of the best video sharing platforms for aspiring music video producers because it has more than 500 million active monthly users.

While joining the TikTok’s community and creating your own account is a simple process, deleting an account is a bit more complicated. The lack of privacy settings is often the reason why the app’s users are choosing to delete their accounts permanently. If you’d like to deactivate your TikTok account, you come to the right place, because in this article, we’re going to take you through all the steps of canceling a TikTok account.

• Part 1: How to Delete an Account?
• Part 2: Still Want to Delete TikTok Accounts? Think Twice!
• Part 3: Other Options to Deactivate TikTok Accounts

How to Delete an Account?

Only a short while ago users of the TikTok platform had to contact the customer support in order to delete their accounts. However, the recent introduction of the ‘Thinking about removing your account’ option has made this task much quicker. Here’s how you can delete a TikTok account permanently in just a few easy steps.

Step 1

You must first add a phone number to a TikTok account before you can proceed to delete it. After you’ve launched the app, click on the Profile Information icon in the lower right corner of the app’s window. Tap on the Settings option and then select the Privacy and Settings feature from the menu that pops up on the screen. Choose the Manage my Account option from the Settings menu, then locate the Phone Number feature and tap on it to insert your phone number. The app will send a one-time password (OTP) to your phone, so you just have to enter the verification code into the appropriate box, and your phone will be connected to your TikTok account.

Step 2

Afterward, you should once again tap on the Profile Information icon in the lower right corner.

Once the new window opens, hit the Settings icon.

A pop-up menu will appear on the screen, proceed to select the Privacy and Settings option.

The Privacy and Settings dialogue box will appear on the screen and you should tap on the Manage My Account option, which is located at the top of the list.

Locate the Thinking about removing your account feature, then tap on it and the app will send an OTP message to your phone automatically.

Step 3

Insert the verification code you received in the OTP message into the appropriate box and hit the Continue button to complete the process of deleting your TikTok account.

Keep in mind that your account cannot be recovered once it is deleted and that all information that wasn’t saved on it such as chat messages is going to remain visible to other users of the TikTok platform after you deactivate your account.

Think Twice Before Deleting Your Account

If you don’t want to lose all the videos you shared on TikTok you should download them from your profile to your phone because all the data that was stored on your account is going to be deleted. What’s more, you will not receive a refund for any in-app purchases you made while you were using TikTok. If you would only like to go on a social media hiatus for a while, the app offers some advanced options that will enable you to keep your account while remaining completely invisible on the platform. Here are some of the solutions you might want to consider before deciding to delete your TikTok account forever.

3 Alternatives to Deleting a TikTok Account

The platform offers several advanced options to its users that enable them to be hidden from the public eye. That’s why you don’t have to deactivate your TikTok account if you don’t want your music videos to be accessible to other users of the platform. Here are a few alternative options you have at your disposal.

Set Privacy Settings to Private

The TikTok app can be used in Private mode, even though all accounts on the platform are Public when you first create them. All new followers will have to send you a friend request in order to view your videos once you switch to private mode, which enables you to control who can see the content you share on your account. This option can be activated by heading over to the Settings menu and choosing the Privacy and Safety feature. Afterward, you just have to toggle the Private Account option on, and after a short while, only your followers will be able to see the content you post on TikTok.

Prevent Other Users From Finding You

The ‘Allow others to find me’ option lets you control who can see your profile because if you enable it, your account won’t appear in the friend suggestions other users receive from the platform. You can find this option in the Privacy and Safety menu, so you can just switch it off if it’s enabled by default. You can switch it back on whenever you want if at any point you decide that you want to be featured in follower suggestions.

Control Who Can Send You Messages and Post Comments on Your Videos

Limiting the number of people who can get in touch with you through TikTok is another way to increase your safety on this video sharing platform. Who can send me messages, and Who can send me comments options are available in the Privacy and Safety menu, so you can easily set both of these options to Just Friends if you’d like to avoid receiving messages from TikTok users you don’t know.

Conclusion

The recent updates of the app and the introduction of the Thinking about removing your account option made deleting a TikTok account a quick process. However, this action is permanent and once you deactivate your account, you won’t be able to use it again. That’s why you need to think about this decision through, especially because the app offers a number of ways to increase your privacy.

---

Edit TikTok Videos with Powerful Video Editor

Wondershare Filmora is an awesome video editing software that can easily convert landscape video to a vertical one, which makes it convenient to upload your stunning videos to TikTok.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

Making short music videos you can share with millions of people might help you jump start your career in the music industry. At the moment TikTok is one of the best video sharing platforms for aspiring music video producers because it has more than 500 million active monthly users.

While joining the TikTok’s community and creating your own account is a simple process, deleting an account is a bit more complicated. The lack of privacy settings is often the reason why the app’s users are choosing to delete their accounts permanently. If you’d like to deactivate your TikTok account, you come to the right place, because in this article, we’re going to take you through all the steps of canceling a TikTok account.

• Part 1: How to Delete an Account?
• Part 2: Still Want to Delete TikTok Accounts? Think Twice!
• Part 3: Other Options to Deactivate TikTok Accounts

How to Delete an Account?

Only a short while ago users of the TikTok platform had to contact the customer support in order to delete their accounts. However, the recent introduction of the ‘Thinking about removing your account’ option has made this task much quicker. Here’s how you can delete a TikTok account permanently in just a few easy steps.

Step 1

You must first add a phone number to a TikTok account before you can proceed to delete it. After you’ve launched the app, click on the Profile Information icon in the lower right corner of the app’s window. Tap on the Settings option and then select the Privacy and Settings feature from the menu that pops up on the screen. Choose the Manage my Account option from the Settings menu, then locate the Phone Number feature and tap on it to insert your phone number. The app will send a one-time password (OTP) to your phone, so you just have to enter the verification code into the appropriate box, and your phone will be connected to your TikTok account.

Step 2

Afterward, you should once again tap on the Profile Information icon in the lower right corner.

Once the new window opens, hit the Settings icon.

A pop-up menu will appear on the screen, proceed to select the Privacy and Settings option.

The Privacy and Settings dialogue box will appear on the screen and you should tap on the Manage My Account option, which is located at the top of the list.

Locate the Thinking about removing your account feature, then tap on it and the app will send an OTP message to your phone automatically.

Step 3

Insert the verification code you received in the OTP message into the appropriate box and hit the Continue button to complete the process of deleting your TikTok account.

Keep in mind that your account cannot be recovered once it is deleted and that all information that wasn’t saved on it such as chat messages is going to remain visible to other users of the TikTok platform after you deactivate your account.

Think Twice Before Deleting Your Account

If you don’t want to lose all the videos you shared on TikTok you should download them from your profile to your phone because all the data that was stored on your account is going to be deleted. What’s more, you will not receive a refund for any in-app purchases you made while you were using TikTok. If you would only like to go on a social media hiatus for a while, the app offers some advanced options that will enable you to keep your account while remaining completely invisible on the platform. Here are some of the solutions you might want to consider before deciding to delete your TikTok account forever.

3 Alternatives to Deleting a TikTok Account

The platform offers several advanced options to its users that enable them to be hidden from the public eye. That’s why you don’t have to deactivate your TikTok account if you don’t want your music videos to be accessible to other users of the platform. Here are a few alternative options you have at your disposal.

Set Privacy Settings to Private

The TikTok app can be used in Private mode, even though all accounts on the platform are Public when you first create them. All new followers will have to send you a friend request in order to view your videos once you switch to private mode, which enables you to control who can see the content you share on your account. This option can be activated by heading over to the Settings menu and choosing the Privacy and Safety feature. Afterward, you just have to toggle the Private Account option on, and after a short while, only your followers will be able to see the content you post on TikTok.

Prevent Other Users From Finding You

The ‘Allow others to find me’ option lets you control who can see your profile because if you enable it, your account won’t appear in the friend suggestions other users receive from the platform. You can find this option in the Privacy and Safety menu, so you can just switch it off if it’s enabled by default. You can switch it back on whenever you want if at any point you decide that you want to be featured in follower suggestions.

Control Who Can Send You Messages and Post Comments on Your Videos

Limiting the number of people who can get in touch with you through TikTok is another way to increase your safety on this video sharing platform. Who can send me messages, and Who can send me comments options are available in the Privacy and Safety menu, so you can easily set both of these options to Just Friends if you’d like to avoid receiving messages from TikTok users you don’t know.

Conclusion

The recent updates of the app and the introduction of the Thinking about removing your account option made deleting a TikTok account a quick process. However, this action is permanent and once you deactivate your account, you won’t be able to use it again. That’s why you need to think about this decision through, especially because the app offers a number of ways to increase your privacy.

---

Edit TikTok Videos with Powerful Video Editor

Wondershare Filmora is an awesome video editing software that can easily convert landscape video to a vertical one, which makes it convenient to upload your stunning videos to TikTok.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Maximizing Reach in TikTok Ads: Methods & Highlighted Campaigns

Since the emergence of TikTok in 2018, the app has grown and developed exponentially. The presence of users having the power to choose what to post has significantly contributed to its growth. During the first quarter, it gained 350 million downloads. Currently, it boasts of having more than 800 million active users globally. However, it continues to grow and is overtaking contemporary applications like Instagram.

TikTok is a social media platform that is easily accessible from mobile phones. Besides its easy accessibility, it is a platform where content creators reach out to the entire world by uploading short videos. Brands have utilized its features like TikTok Ads Manager to market their services. This article elaborates everything about TikTok advertising: reaching your target audience using ads.

In this article

01 Why does TikTok Advertising Matter?

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

Also read: