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In 2024, Transformative TikTok Techniques for Business Expansion
Transformative TikTok Techniques for Business Expansion
The world is changing very fast from social gatherings to Social Media Giants like Facebook, Twitter, etc. With each day passing, we hear about new progress. On a similar line of track, TikTok is raising the eyes of a mass level of people worldwide. The TikTok application belongs to a Chinese company named as ByteDance. Which is not only limited to social networking but has opened up its wings to a broader area of network ranging from short (15 min or less) video sharing, lip-syncing, dance videos, funny videos, entertaining activities, magic tricks, and a lot more. TikTok in no time gained so much popularity among the young and people from all age groups. There is so much unexplored area to explore under TikTok marketing to lead your business from others. Many companies are still in the infant stage to enter the TikTok Music Promotion or growing business through TikTok Marketing Strategies. So, through this article, you will learn more about how advertising on TikTok goes on.
In this article
01 Why TikTok Marketing Strategy Matters?
02 Set up TikTok business account for TikTok Marketing Strategy
03 How to Use TikTok Analytics Data to Grow TikTok Channel?
04 Learn from 3 Successful TikTok Ads Examples
05 Edit TikTok Videos in the Best Way
Part 1: Why TikTok Marketing Strategy Matters?
TikTok is a fast-growing and trending video-sharing application among the broad user base. That not only covers the Youth (Generation-Z) but also other age groups of people. Due to the short-duration video sharing option, it is more inclined towards a specific marketing strategy. Within 15 seconds, you need to convey your message, and with that, you will have more chances to grab large masses of people in an immediate sense. Also, there present various exciting and lucrative features that hold the attention-grabbing capacity of the users. TikTok Marketing Strategy matters a lot to engage users through entertaining videos, challenges, HashTag Challenges, funny acts, or many. Some of the key points are:
- Global Market Access
- Niche Marketing
- Quick Message Convey
- Easy to handle, create videos, as well as sharing
- Brand Promotion Through Contests
- Trending
- It has millions of active users worldwide
Companies through TikTok Music Promotion also spread their brand, product, or business, and many interactive TikTok Marketing Strategies matter a lot.
Part 2: Set up TikTok business account for TikTok Marketing Strategy
If you would like to use TikTok Marketing Strategy to set up the TikTok business account, it will add value to your efforts. Creating a business account opens up many areas for TikTok Marketing Campaign in terms of account and audience insight, performance assessment metrics in real-time, interactive tools for content creation, and a lot more.
The required steps that will lead you to the TikTok Business Account Creation so that advertising on TikTok becomes possible are:
Step 1: From the TikTok app, from page end, choose the ‘Me’ option, then; from top right-click on (…).
Step 2: Next, opt for ‘Manage Account’ and go with Business Account, from the given options by choosing the ‘Business’ icon
Step 3: After that, finalize your product category and press the Next button to enter the Business Account and avail all the TikTok services.
Once done with account creation, you are all set to launch your business idea with TikTok Marketing Agency and its services.
Part 3: How to Use TikTok Analytics Data to Grow TikTok Channel?
In addition to TikTok marketing strategies or TikTok marketing campaigns, there are other parameters to grow your business effectively. And that comes with the knowledge of utilizing TikTok Analytics Data optimally. For all the TikTok Pro users, this facility helps track the actual growth of your business. The analytics feature is a powerful tool to analyze the TikTok Marketing Agency and its strategies in an absolute sense.
Let’s try to understand how it works:
The TikTok Analytics page gets further divided into three sections
- Overview
- Content
- Followers
Source: invideo.io
Now, the time to gain insight into these three areas:
1. Overview section
This section gives information about the views related to the videos, followers, and profile views.
- Video views provide details for the last 7, 28, 60 days about the number of times any video has been watched.
- The ‘Followers’ area informs you who have joined recently and the total number of followers of your account.
- Profile views: for the selected date range, it gives you a brief idea about the number of profile views done in that duration.
Plus, you will get to know about overall comments, shares, or likes in that period.
Well, the list does not end here.
2. Followers section
To make this section work, you must have at least 100 followers. Then, it will show viewers’ demographic-related information such as timings, when users remain least/most active, followers from top 5 countries, growth trend, top videos, top sounds listened to, etc.
3. Content Section
This area gives any particular post/video/content in terms of comments, shares, or likes. Also, you will get to know about traffic source, average viewers, user location. It is to note that such information remains available for seven days only.
So, following the Analytics Data, it becomes beneficial to analyze the actual reach of your content to the target audience. It gives you an idea that which area needs improvement; thus, you can update the content accordingly.
Watch Video! Tips for Going Viral on TikTok Through the Analytics Page
Part 4: Learn from 3 Successful TikTok Ads Examples
Growing a business with the right approach will lead you to a world of opportunities. Several factors and examples matter a lot while leveraging the Ads campaign under TikTok. Here, let’s take a look over some of the best TikTok marketing campaign and Ads that brings success to this sensational video-sharing application.
1.KIA
KIA is one of the major brands in the Auto industry that utilizes the TikTok application rightly with its Ads campaigning with innovative ideas, design, videos, and a lot more. It comes out to be the best Ads example to lead with brand showcasing through advertising on TikTok and following top influencers.
2.PUMA (Direct X)
Whether you are in sports or not, PUMA brings about #FlashofFuture, a HashTag challenge that brings close Football lovers with their kind of celebration with video sharing series. That is an excellent way to advertise on TikTok.
3.Amazon Prime Video (For ITALY)
We all are well aware of Amazon and its excellent par services. Amazon utilizes TikTok HashTag Challenge #beneVSmale for its new show based in Italy. Through its creative Advertising on TikTok, it reaps a good deal of benefits.
Part 5: Edit TikTok Videos in the Best Way
Would you like to have the best experience in music, video, or audio files? Here comes Wonderhsare Filmora that provides many video editing facilities. That will get fitted as per TikTok Marketing Campaign or TikTok Music Promotion. Using its multi-featured platform, it becomes easy to modify your video to get it ready to share on TikTok and create the difference.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Here, let’s understand how you can add music to your video in the following steps:
Step 1: Launch and Import files
First, you need to launch the Software, and then from the main interface, either drag/drop the video file or import it using the ‘import’ option.
Step 2: Adding Music to the Video File
Now, drag the video files up to the Track area (arrange them in order). Then, drag and drop the music files to the track above the video track. There, you will get the option to edit the audio with tune adjustment, fade in or out, and many more options.
Step 3: Export file
After you complete all the editing parts, click on the ‘Export’ button to save the edited Audio/Video file at the desired location.
Using the guide above, you can easily add music to your video file to get ready to share on the TikTok platform and then lead a TikTok marketing campaign efficiently.
Conclusion
To promote your business through TikTok Marketing needs proper direction, as the field is yet not explored fully from the Business World. So, there are great chances that you might have an advantage over others. Since, as per a recent survey, most of the potential buyers are found under TikTok users. And youngsters are more prompted to purchase the product showed up in TikTok platform. Thus, following the guidelines through the article will give you a better idea about growing your business with a good margin. It is always suggestible to enter the growing market at the initial phase to gain an advantage over others, which is possible through TikTok Marketing agency. Also, the given TikTok marketing strategies give you a competitive advantage in an absolute sense.
02 Set up TikTok business account for TikTok Marketing Strategy
03 How to Use TikTok Analytics Data to Grow TikTok Channel?
04 Learn from 3 Successful TikTok Ads Examples
05 Edit TikTok Videos in the Best Way
Part 1: Why TikTok Marketing Strategy Matters?
TikTok is a fast-growing and trending video-sharing application among the broad user base. That not only covers the Youth (Generation-Z) but also other age groups of people. Due to the short-duration video sharing option, it is more inclined towards a specific marketing strategy. Within 15 seconds, you need to convey your message, and with that, you will have more chances to grab large masses of people in an immediate sense. Also, there present various exciting and lucrative features that hold the attention-grabbing capacity of the users. TikTok Marketing Strategy matters a lot to engage users through entertaining videos, challenges, HashTag Challenges, funny acts, or many. Some of the key points are:
- Global Market Access
- Niche Marketing
- Quick Message Convey
- Easy to handle, create videos, as well as sharing
- Brand Promotion Through Contests
- Trending
- It has millions of active users worldwide
Companies through TikTok Music Promotion also spread their brand, product, or business, and many interactive TikTok Marketing Strategies matter a lot.
Part 2: Set up TikTok business account for TikTok Marketing Strategy
If you would like to use TikTok Marketing Strategy to set up the TikTok business account, it will add value to your efforts. Creating a business account opens up many areas for TikTok Marketing Campaign in terms of account and audience insight, performance assessment metrics in real-time, interactive tools for content creation, and a lot more.
The required steps that will lead you to the TikTok Business Account Creation so that advertising on TikTok becomes possible are:
Step 1: From the TikTok app, from page end, choose the ‘Me’ option, then; from top right-click on (…).
Step 2: Next, opt for ‘Manage Account’ and go with Business Account, from the given options by choosing the ‘Business’ icon
Step 3: After that, finalize your product category and press the Next button to enter the Business Account and avail all the TikTok services.
Once done with account creation, you are all set to launch your business idea with TikTok Marketing Agency and its services.
Part 3: How to Use TikTok Analytics Data to Grow TikTok Channel?
In addition to TikTok marketing strategies or TikTok marketing campaigns, there are other parameters to grow your business effectively. And that comes with the knowledge of utilizing TikTok Analytics Data optimally. For all the TikTok Pro users, this facility helps track the actual growth of your business. The analytics feature is a powerful tool to analyze the TikTok Marketing Agency and its strategies in an absolute sense.
Let’s try to understand how it works:
The TikTok Analytics page gets further divided into three sections
- Overview
- Content
- Followers
Source: invideo.io
Now, the time to gain insight into these three areas:
1. Overview section
This section gives information about the views related to the videos, followers, and profile views.
- Video views provide details for the last 7, 28, 60 days about the number of times any video has been watched.
- The ‘Followers’ area informs you who have joined recently and the total number of followers of your account.
- Profile views: for the selected date range, it gives you a brief idea about the number of profile views done in that duration.
Plus, you will get to know about overall comments, shares, or likes in that period.
Well, the list does not end here.
2. Followers section
To make this section work, you must have at least 100 followers. Then, it will show viewers’ demographic-related information such as timings, when users remain least/most active, followers from top 5 countries, growth trend, top videos, top sounds listened to, etc.
3. Content Section
This area gives any particular post/video/content in terms of comments, shares, or likes. Also, you will get to know about traffic source, average viewers, user location. It is to note that such information remains available for seven days only.
So, following the Analytics Data, it becomes beneficial to analyze the actual reach of your content to the target audience. It gives you an idea that which area needs improvement; thus, you can update the content accordingly.
Watch Video! Tips for Going Viral on TikTok Through the Analytics Page
Part 4: Learn from 3 Successful TikTok Ads Examples
Growing a business with the right approach will lead you to a world of opportunities. Several factors and examples matter a lot while leveraging the Ads campaign under TikTok. Here, let’s take a look over some of the best TikTok marketing campaign and Ads that brings success to this sensational video-sharing application.
1.KIA
KIA is one of the major brands in the Auto industry that utilizes the TikTok application rightly with its Ads campaigning with innovative ideas, design, videos, and a lot more. It comes out to be the best Ads example to lead with brand showcasing through advertising on TikTok and following top influencers.
2.PUMA (Direct X)
Whether you are in sports or not, PUMA brings about #FlashofFuture, a HashTag challenge that brings close Football lovers with their kind of celebration with video sharing series. That is an excellent way to advertise on TikTok.
3.Amazon Prime Video (For ITALY)
We all are well aware of Amazon and its excellent par services. Amazon utilizes TikTok HashTag Challenge #beneVSmale for its new show based in Italy. Through its creative Advertising on TikTok, it reaps a good deal of benefits.
Part 5: Edit TikTok Videos in the Best Way
Would you like to have the best experience in music, video, or audio files? Here comes Wonderhsare Filmora that provides many video editing facilities. That will get fitted as per TikTok Marketing Campaign or TikTok Music Promotion. Using its multi-featured platform, it becomes easy to modify your video to get it ready to share on TikTok and create the difference.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Here, let’s understand how you can add music to your video in the following steps:
Step 1: Launch and Import files
First, you need to launch the Software, and then from the main interface, either drag/drop the video file or import it using the ‘import’ option.
Step 2: Adding Music to the Video File
Now, drag the video files up to the Track area (arrange them in order). Then, drag and drop the music files to the track above the video track. There, you will get the option to edit the audio with tune adjustment, fade in or out, and many more options.
Step 3: Export file
After you complete all the editing parts, click on the ‘Export’ button to save the edited Audio/Video file at the desired location.
Using the guide above, you can easily add music to your video file to get ready to share on the TikTok platform and then lead a TikTok marketing campaign efficiently.
Conclusion
To promote your business through TikTok Marketing needs proper direction, as the field is yet not explored fully from the Business World. So, there are great chances that you might have an advantage over others. Since, as per a recent survey, most of the potential buyers are found under TikTok users. And youngsters are more prompted to purchase the product showed up in TikTok platform. Thus, following the guidelines through the article will give you a better idea about growing your business with a good margin. It is always suggestible to enter the growing market at the initial phase to gain an advantage over others, which is possible through TikTok Marketing agency. Also, the given TikTok marketing strategies give you a competitive advantage in an absolute sense.
02 Set up TikTok business account for TikTok Marketing Strategy
03 How to Use TikTok Analytics Data to Grow TikTok Channel?
04 Learn from 3 Successful TikTok Ads Examples
05 Edit TikTok Videos in the Best Way
Part 1: Why TikTok Marketing Strategy Matters?
TikTok is a fast-growing and trending video-sharing application among the broad user base. That not only covers the Youth (Generation-Z) but also other age groups of people. Due to the short-duration video sharing option, it is more inclined towards a specific marketing strategy. Within 15 seconds, you need to convey your message, and with that, you will have more chances to grab large masses of people in an immediate sense. Also, there present various exciting and lucrative features that hold the attention-grabbing capacity of the users. TikTok Marketing Strategy matters a lot to engage users through entertaining videos, challenges, HashTag Challenges, funny acts, or many. Some of the key points are:
- Global Market Access
- Niche Marketing
- Quick Message Convey
- Easy to handle, create videos, as well as sharing
- Brand Promotion Through Contests
- Trending
- It has millions of active users worldwide
Companies through TikTok Music Promotion also spread their brand, product, or business, and many interactive TikTok Marketing Strategies matter a lot.
Part 2: Set up TikTok business account for TikTok Marketing Strategy
If you would like to use TikTok Marketing Strategy to set up the TikTok business account, it will add value to your efforts. Creating a business account opens up many areas for TikTok Marketing Campaign in terms of account and audience insight, performance assessment metrics in real-time, interactive tools for content creation, and a lot more.
The required steps that will lead you to the TikTok Business Account Creation so that advertising on TikTok becomes possible are:
Step 1: From the TikTok app, from page end, choose the ‘Me’ option, then; from top right-click on (…).
Step 2: Next, opt for ‘Manage Account’ and go with Business Account, from the given options by choosing the ‘Business’ icon
Step 3: After that, finalize your product category and press the Next button to enter the Business Account and avail all the TikTok services.
Once done with account creation, you are all set to launch your business idea with TikTok Marketing Agency and its services.
Part 3: How to Use TikTok Analytics Data to Grow TikTok Channel?
In addition to TikTok marketing strategies or TikTok marketing campaigns, there are other parameters to grow your business effectively. And that comes with the knowledge of utilizing TikTok Analytics Data optimally. For all the TikTok Pro users, this facility helps track the actual growth of your business. The analytics feature is a powerful tool to analyze the TikTok Marketing Agency and its strategies in an absolute sense.
Let’s try to understand how it works:
The TikTok Analytics page gets further divided into three sections
- Overview
- Content
- Followers
Source: invideo.io
Now, the time to gain insight into these three areas:
1. Overview section
This section gives information about the views related to the videos, followers, and profile views.
- Video views provide details for the last 7, 28, 60 days about the number of times any video has been watched.
- The ‘Followers’ area informs you who have joined recently and the total number of followers of your account.
- Profile views: for the selected date range, it gives you a brief idea about the number of profile views done in that duration.
Plus, you will get to know about overall comments, shares, or likes in that period.
Well, the list does not end here.
2. Followers section
To make this section work, you must have at least 100 followers. Then, it will show viewers’ demographic-related information such as timings, when users remain least/most active, followers from top 5 countries, growth trend, top videos, top sounds listened to, etc.
3. Content Section
This area gives any particular post/video/content in terms of comments, shares, or likes. Also, you will get to know about traffic source, average viewers, user location. It is to note that such information remains available for seven days only.
So, following the Analytics Data, it becomes beneficial to analyze the actual reach of your content to the target audience. It gives you an idea that which area needs improvement; thus, you can update the content accordingly.
Watch Video! Tips for Going Viral on TikTok Through the Analytics Page
Part 4: Learn from 3 Successful TikTok Ads Examples
Growing a business with the right approach will lead you to a world of opportunities. Several factors and examples matter a lot while leveraging the Ads campaign under TikTok. Here, let’s take a look over some of the best TikTok marketing campaign and Ads that brings success to this sensational video-sharing application.
1.KIA
KIA is one of the major brands in the Auto industry that utilizes the TikTok application rightly with its Ads campaigning with innovative ideas, design, videos, and a lot more. It comes out to be the best Ads example to lead with brand showcasing through advertising on TikTok and following top influencers.
2.PUMA (Direct X)
Whether you are in sports or not, PUMA brings about #FlashofFuture, a HashTag challenge that brings close Football lovers with their kind of celebration with video sharing series. That is an excellent way to advertise on TikTok.
3.Amazon Prime Video (For ITALY)
We all are well aware of Amazon and its excellent par services. Amazon utilizes TikTok HashTag Challenge #beneVSmale for its new show based in Italy. Through its creative Advertising on TikTok, it reaps a good deal of benefits.
Part 5: Edit TikTok Videos in the Best Way
Would you like to have the best experience in music, video, or audio files? Here comes Wonderhsare Filmora that provides many video editing facilities. That will get fitted as per TikTok Marketing Campaign or TikTok Music Promotion. Using its multi-featured platform, it becomes easy to modify your video to get it ready to share on TikTok and create the difference.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Here, let’s understand how you can add music to your video in the following steps:
Step 1: Launch and Import files
First, you need to launch the Software, and then from the main interface, either drag/drop the video file or import it using the ‘import’ option.
Step 2: Adding Music to the Video File
Now, drag the video files up to the Track area (arrange them in order). Then, drag and drop the music files to the track above the video track. There, you will get the option to edit the audio with tune adjustment, fade in or out, and many more options.
Step 3: Export file
After you complete all the editing parts, click on the ‘Export’ button to save the edited Audio/Video file at the desired location.
Using the guide above, you can easily add music to your video file to get ready to share on the TikTok platform and then lead a TikTok marketing campaign efficiently.
Conclusion
To promote your business through TikTok Marketing needs proper direction, as the field is yet not explored fully from the Business World. So, there are great chances that you might have an advantage over others. Since, as per a recent survey, most of the potential buyers are found under TikTok users. And youngsters are more prompted to purchase the product showed up in TikTok platform. Thus, following the guidelines through the article will give you a better idea about growing your business with a good margin. It is always suggestible to enter the growing market at the initial phase to gain an advantage over others, which is possible through TikTok Marketing agency. Also, the given TikTok marketing strategies give you a competitive advantage in an absolute sense.
02 Set up TikTok business account for TikTok Marketing Strategy
03 How to Use TikTok Analytics Data to Grow TikTok Channel?
04 Learn from 3 Successful TikTok Ads Examples
05 Edit TikTok Videos in the Best Way
Part 1: Why TikTok Marketing Strategy Matters?
TikTok is a fast-growing and trending video-sharing application among the broad user base. That not only covers the Youth (Generation-Z) but also other age groups of people. Due to the short-duration video sharing option, it is more inclined towards a specific marketing strategy. Within 15 seconds, you need to convey your message, and with that, you will have more chances to grab large masses of people in an immediate sense. Also, there present various exciting and lucrative features that hold the attention-grabbing capacity of the users. TikTok Marketing Strategy matters a lot to engage users through entertaining videos, challenges, HashTag Challenges, funny acts, or many. Some of the key points are:
- Global Market Access
- Niche Marketing
- Quick Message Convey
- Easy to handle, create videos, as well as sharing
- Brand Promotion Through Contests
- Trending
- It has millions of active users worldwide
Companies through TikTok Music Promotion also spread their brand, product, or business, and many interactive TikTok Marketing Strategies matter a lot.
Part 2: Set up TikTok business account for TikTok Marketing Strategy
If you would like to use TikTok Marketing Strategy to set up the TikTok business account, it will add value to your efforts. Creating a business account opens up many areas for TikTok Marketing Campaign in terms of account and audience insight, performance assessment metrics in real-time, interactive tools for content creation, and a lot more.
The required steps that will lead you to the TikTok Business Account Creation so that advertising on TikTok becomes possible are:
Step 1: From the TikTok app, from page end, choose the ‘Me’ option, then; from top right-click on (…).
Step 2: Next, opt for ‘Manage Account’ and go with Business Account, from the given options by choosing the ‘Business’ icon
Step 3: After that, finalize your product category and press the Next button to enter the Business Account and avail all the TikTok services.
Once done with account creation, you are all set to launch your business idea with TikTok Marketing Agency and its services.
Part 3: How to Use TikTok Analytics Data to Grow TikTok Channel?
In addition to TikTok marketing strategies or TikTok marketing campaigns, there are other parameters to grow your business effectively. And that comes with the knowledge of utilizing TikTok Analytics Data optimally. For all the TikTok Pro users, this facility helps track the actual growth of your business. The analytics feature is a powerful tool to analyze the TikTok Marketing Agency and its strategies in an absolute sense.
Let’s try to understand how it works:
The TikTok Analytics page gets further divided into three sections
- Overview
- Content
- Followers
Source: invideo.io
Now, the time to gain insight into these three areas:
1. Overview section
This section gives information about the views related to the videos, followers, and profile views.
- Video views provide details for the last 7, 28, 60 days about the number of times any video has been watched.
- The ‘Followers’ area informs you who have joined recently and the total number of followers of your account.
- Profile views: for the selected date range, it gives you a brief idea about the number of profile views done in that duration.
Plus, you will get to know about overall comments, shares, or likes in that period.
Well, the list does not end here.
2. Followers section
To make this section work, you must have at least 100 followers. Then, it will show viewers’ demographic-related information such as timings, when users remain least/most active, followers from top 5 countries, growth trend, top videos, top sounds listened to, etc.
3. Content Section
This area gives any particular post/video/content in terms of comments, shares, or likes. Also, you will get to know about traffic source, average viewers, user location. It is to note that such information remains available for seven days only.
So, following the Analytics Data, it becomes beneficial to analyze the actual reach of your content to the target audience. It gives you an idea that which area needs improvement; thus, you can update the content accordingly.
Watch Video! Tips for Going Viral on TikTok Through the Analytics Page
Part 4: Learn from 3 Successful TikTok Ads Examples
Growing a business with the right approach will lead you to a world of opportunities. Several factors and examples matter a lot while leveraging the Ads campaign under TikTok. Here, let’s take a look over some of the best TikTok marketing campaign and Ads that brings success to this sensational video-sharing application.
1.KIA
KIA is one of the major brands in the Auto industry that utilizes the TikTok application rightly with its Ads campaigning with innovative ideas, design, videos, and a lot more. It comes out to be the best Ads example to lead with brand showcasing through advertising on TikTok and following top influencers.
2.PUMA (Direct X)
Whether you are in sports or not, PUMA brings about #FlashofFuture, a HashTag challenge that brings close Football lovers with their kind of celebration with video sharing series. That is an excellent way to advertise on TikTok.
3.Amazon Prime Video (For ITALY)
We all are well aware of Amazon and its excellent par services. Amazon utilizes TikTok HashTag Challenge #beneVSmale for its new show based in Italy. Through its creative Advertising on TikTok, it reaps a good deal of benefits.
Part 5: Edit TikTok Videos in the Best Way
Would you like to have the best experience in music, video, or audio files? Here comes Wonderhsare Filmora that provides many video editing facilities. That will get fitted as per TikTok Marketing Campaign or TikTok Music Promotion. Using its multi-featured platform, it becomes easy to modify your video to get it ready to share on TikTok and create the difference.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Here, let’s understand how you can add music to your video in the following steps:
Step 1: Launch and Import files
First, you need to launch the Software, and then from the main interface, either drag/drop the video file or import it using the ‘import’ option.
Step 2: Adding Music to the Video File
Now, drag the video files up to the Track area (arrange them in order). Then, drag and drop the music files to the track above the video track. There, you will get the option to edit the audio with tune adjustment, fade in or out, and many more options.
Step 3: Export file
After you complete all the editing parts, click on the ‘Export’ button to save the edited Audio/Video file at the desired location.
Using the guide above, you can easily add music to your video file to get ready to share on the TikTok platform and then lead a TikTok marketing campaign efficiently.
Conclusion
To promote your business through TikTok Marketing needs proper direction, as the field is yet not explored fully from the Business World. So, there are great chances that you might have an advantage over others. Since, as per a recent survey, most of the potential buyers are found under TikTok users. And youngsters are more prompted to purchase the product showed up in TikTok platform. Thus, following the guidelines through the article will give you a better idea about growing your business with a good margin. It is always suggestible to enter the growing market at the initial phase to gain an advantage over others, which is possible through TikTok Marketing agency. Also, the given TikTok marketing strategies give you a competitive advantage in an absolute sense.
Unveiling the Secrets to TikTok Success: Proven Marketing Techniques & Illustrated Cases
Since the emergence of TikTok in 2018, the app has grown and developed exponentially. The presence of users having the power to choose what to post has significantly contributed to its growth. During the first quarter, it gained 350 million downloads. Currently, it boasts of having more than 800 million active users globally. However, it continues to grow and is overtaking contemporary applications like Instagram.
TikTok is a social media platform that is easily accessible from mobile phones. Besides its easy accessibility, it is a platform where content creators reach out to the entire world by uploading short videos. Brands have utilized its features like TikTok Ads Manager to market their services. This article elaborates everything about TikTok advertising: reaching your target audience using ads.
In this article
01 Why does TikTok Advertising Matter?
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
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There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
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- Title: In 2024, Transformative TikTok Techniques for Business Expansion
- Author: Brian
- Created at : 2024-05-23 14:21:07
- Updated at : 2024-05-24 14:21:07
- Link: https://tiktok-videos.techidaily.com/in-2024-transformative-tiktok-techniques-for-business-expansion/
- License: This work is licensed under CC BY-NC-SA 4.0.
