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"[New] 2024 Approved Unveiling the 10 Best TikTok Reaction Videos"
Unveiling the 10 Best TikTok Reaction Videos
Create High-Quality Video - Wondershare Filmora
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Are you a content creator looking for the next hot thing to post on TikTok? Look no further. To date, reaction videos have been one of the biggest viral video trends on TikTok. Marketers know this and have started writing reaction videos for popular brands, and the brands love it! A reaction video is a fan-made video on TikTok that is either about them or their product. This article will show you how to make a perfect reaction video for your brand within minutes. We’ll also provide resources to help with every step you need to get started.
In this article
01 What Is Tiktok Reaction Video
02 Why Are TikTok Videos So Popular?
03 10 Popular Tiktok reaction videos
04 Make a TikTok video Easily using Filmora
What Is Tiktok Reaction Video
Reaction videos are exactly what they sound like — a video of someone reacting to something. Reaction videos have been around since the early days of YouTube when people would upload their reactions to music, movies, and TV shows. But with the launch of TikTok in 2017, reaction videos exploded in popularity. They are one of the most popular video types on social media platforms.
Reaction videos are a type of video where people record their reactions to other content as it unfolds before them. Reaction videos are popular on TikTok because they elicit an emotional response from the viewer. The most common emotions are joy, sadness, surprise, disgust, fear, and anger. It’s easy to see why these videos are so popular — they’re fun!
Why Are TikTok Videos So Popular?
The popularity of TikTok reaction videos is easy to understand. It is fun to watch people react to something they’re seeing for the very first time. In addition, these types of videos are entertaining and silly. They are typically not too serious or dramatic in tone.
Reaction videos allow you to laugh at yourself or laugh with someone else who has been through something similar (or even worse). If someone else has gone through it before, the chances are that they’ve learned from their mistakes too! This could be an important lesson for you as well!
Reaction videos can give you perspective on your own life. You might realize that things aren’t as bad as they seem when seen through someone else’s eyes.
TikTok reaction videos are a great way to communicate your opinions on topics that are important to you. It gives you an outlet to express yourself engagingly and allows you to interact with your audience through comments, shares, and likes. Well, people love to watch other people react to things, for one thing. It’s a great way to get an authentic reaction from your audience. And if you can make a TikTok video that makes people laugh or cry, you’re going to win more fans and followers than you could imagine.
10 Popular Tiktok reaction videos
#1 BTS Dance Reaction
In this video, One dance group reacts to the video of another dance group, and it looks pretty amusing. The video has over 1.8 Million views and likes.
#2 Good Clean Family Fun
In this video, A guy reacts to a video in which someone is using cleaning gloves to make different shapes, and it turns out to be something funny and bold in the end. The video has over 6 Million views and Likes.
#3 mirror.004 Reaction
The creator is famous for making reaction videos. She reacts to animated cartoon videos in this video, and people love her gestures and expressions. The video has over 9.7M views and likes. Image 3
#4 Experiment Test Reaction
This is a funny video where the creator first reacts to the video of a female and then tries to mimic her video by doing a fun experiment. The video has over 12.2M likes and views.
#5 Kiss your Dog Reaction
In this video, different people kiss their dogs and then record their reactions at the end. The video is quite interesting for pet lovers. It has over 6M likes and views.
#6 Sdpoumayma Reaction
In this video, the creator reacts to the video of a girl who was forced to marry a mafia boss. The video has over 1.8 M views and likes.
#7 Ugly To Decent Reaction By Sabrina.Sir
In this video, the creator reacts to the videos of people that look ugly at the starting, but as the video flows, they turn out to be handsome and dashing. The video has over 1.7 million views and likes.
#8 Randomly Touching People In Public
In this video, the creator goes public and randomly touches strangers and records their reactions. There are different types of reactions, some are funny, and some people look annoyed. The video has over 1.6M views and likes.
#9 How many songs did you know? By Lucian Reacts
In this video, the creator plays ten different songs and then false against the songs that have not been heard before and true against the songs he has heard before. His reaction to each song is quite amusing for the audience. The video has over 1.6M views and likes.
#10 Riche Duran Reacts on: Teacher Goes On Trial For Relationship With Student
In this video, the creator reacts to the video of a teacher having a trial in court for having a relationship with her student. The video is a bit funny, and the creator’s reaction is pretty amusing. The video has over 1.5M likes and views.
Make a TikTok video Easily using Filmora
If you look at the built-in video editor of the TikTok app, you will notice that the interface is not user-friendly at all. But this does not mean there is no way to make a TikTok music video. Filmora is an advanced video editor for both Mac and PC that has many features that make it a great choice for TikTok videos. We’ll walk you through the process:
Step 1: First of all, make sure that the latest version of Filmora Video editor is downloaded on your computer. If you haven’t already installed it, you can easily download it from the official website of Wondershare.
Step 2: Now, Install the application and run it on your computer.
Step 3: A window will appear on your screen where you need to select the new project option.
Step 4: In the next step, you need to select the aspect ratio. Keep in mind that by default, the aspect ratio will be 16:9, which is landscape, but since the TikTok videos are in portrait orientation, we need to select 9:16 and click ok.
Step 5: Now, you can import the media files to your Filmora library. Just click on the file, select import media, and click on the Import media files. Now select the video files that you want to edit, and they will be imported to your Filmora Library.
Step 6: Now, drag the videos from the Library and drop them to your timeline. Once you have the videos in your timeline, you can perform all the edits that you want to perform.
Step 7: If you want to add effects to your videos, then you can explore the effects section of Filmora, where you can find hundreds of cool effects to make your videos more interesting. If you like any effect and want to apply it to your video, drag the effect and drop it on the video track in the Filmora timeline.
Step 8: Filmora also provides you with a variety of transitions and hundreds of interesting elements and titles that you can use in your videos to make them more appealing.
Step 9: If you are making a TikTok reaction video using Filmora, then you can easily play two videos side-by-side. You need to place two different videos in two different tracks in Filmora. Then select the first video and adjust the size of the video so that it covers the half area in the preview window. Then repeat the septs to cover the other half of the preview window. By doing this, you can easily make a reaction video in just a few minutes.
Step 10: You can add your favorite music to the background of your videos. Just import the music file to Filmora and add it to the music track in the timeline. Adjust the length of the music according to the length of the video, and it will be added to the background. You can also use the volume controls to adjust the loudness.
Step 11: Once you are satisfied with your video, all you need to do is export it to your system in your desired format and share it with your audience on TikTok.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Final Verdict
● In short, Filmora is a fully-fledged video editor that provides you with a lot of extra features that you won’t get in the built-in editor of Tiktok. It gives you a lot of creative freedom. From adding different effects to editing and enhancing your videos, It can do it all.
● The best thing about Filmora is that you can try all its features for free without paying a single penny. If you are a beginner and have no prior knowledge of working with video editors, you will find it pretty easy to work with Filmora. There are plenty of resources and tutorials available to watch and start using today. Many professional Tiktokers are already using it and growing their audience day by day.
Are you a content creator looking for the next hot thing to post on TikTok? Look no further. To date, reaction videos have been one of the biggest viral video trends on TikTok. Marketers know this and have started writing reaction videos for popular brands, and the brands love it! A reaction video is a fan-made video on TikTok that is either about them or their product. This article will show you how to make a perfect reaction video for your brand within minutes. We’ll also provide resources to help with every step you need to get started.
In this article
01 What Is Tiktok Reaction Video
02 Why Are TikTok Videos So Popular?
03 10 Popular Tiktok reaction videos
04 Make a TikTok video Easily using Filmora
What Is Tiktok Reaction Video
Reaction videos are exactly what they sound like — a video of someone reacting to something. Reaction videos have been around since the early days of YouTube when people would upload their reactions to music, movies, and TV shows. But with the launch of TikTok in 2017, reaction videos exploded in popularity. They are one of the most popular video types on social media platforms.
Reaction videos are a type of video where people record their reactions to other content as it unfolds before them. Reaction videos are popular on TikTok because they elicit an emotional response from the viewer. The most common emotions are joy, sadness, surprise, disgust, fear, and anger. It’s easy to see why these videos are so popular — they’re fun!
Why Are TikTok Videos So Popular?
The popularity of TikTok reaction videos is easy to understand. It is fun to watch people react to something they’re seeing for the very first time. In addition, these types of videos are entertaining and silly. They are typically not too serious or dramatic in tone.
Reaction videos allow you to laugh at yourself or laugh with someone else who has been through something similar (or even worse). If someone else has gone through it before, the chances are that they’ve learned from their mistakes too! This could be an important lesson for you as well!
Reaction videos can give you perspective on your own life. You might realize that things aren’t as bad as they seem when seen through someone else’s eyes.
TikTok reaction videos are a great way to communicate your opinions on topics that are important to you. It gives you an outlet to express yourself engagingly and allows you to interact with your audience through comments, shares, and likes. Well, people love to watch other people react to things, for one thing. It’s a great way to get an authentic reaction from your audience. And if you can make a TikTok video that makes people laugh or cry, you’re going to win more fans and followers than you could imagine.
10 Popular Tiktok reaction videos
#1 BTS Dance Reaction
In this video, One dance group reacts to the video of another dance group, and it looks pretty amusing. The video has over 1.8 Million views and likes.
#2 Good Clean Family Fun
In this video, A guy reacts to a video in which someone is using cleaning gloves to make different shapes, and it turns out to be something funny and bold in the end. The video has over 6 Million views and Likes.
#3 mirror.004 Reaction
The creator is famous for making reaction videos. She reacts to animated cartoon videos in this video, and people love her gestures and expressions. The video has over 9.7M views and likes. Image 3
#4 Experiment Test Reaction
This is a funny video where the creator first reacts to the video of a female and then tries to mimic her video by doing a fun experiment. The video has over 12.2M likes and views.
#5 Kiss your Dog Reaction
In this video, different people kiss their dogs and then record their reactions at the end. The video is quite interesting for pet lovers. It has over 6M likes and views.
#6 Sdpoumayma Reaction
In this video, the creator reacts to the video of a girl who was forced to marry a mafia boss. The video has over 1.8 M views and likes.
#7 Ugly To Decent Reaction By Sabrina.Sir
In this video, the creator reacts to the videos of people that look ugly at the starting, but as the video flows, they turn out to be handsome and dashing. The video has over 1.7 million views and likes.
#8 Randomly Touching People In Public
In this video, the creator goes public and randomly touches strangers and records their reactions. There are different types of reactions, some are funny, and some people look annoyed. The video has over 1.6M views and likes.
#9 How many songs did you know? By Lucian Reacts
In this video, the creator plays ten different songs and then false against the songs that have not been heard before and true against the songs he has heard before. His reaction to each song is quite amusing for the audience. The video has over 1.6M views and likes.
#10 Riche Duran Reacts on: Teacher Goes On Trial For Relationship With Student
In this video, the creator reacts to the video of a teacher having a trial in court for having a relationship with her student. The video is a bit funny, and the creator’s reaction is pretty amusing. The video has over 1.5M likes and views.
Make a TikTok video Easily using Filmora
If you look at the built-in video editor of the TikTok app, you will notice that the interface is not user-friendly at all. But this does not mean there is no way to make a TikTok music video. Filmora is an advanced video editor for both Mac and PC that has many features that make it a great choice for TikTok videos. We’ll walk you through the process:
Step 1: First of all, make sure that the latest version of Filmora Video editor is downloaded on your computer. If you haven’t already installed it, you can easily download it from the official website of Wondershare.
Step 2: Now, Install the application and run it on your computer.
Step 3: A window will appear on your screen where you need to select the new project option.
Step 4: In the next step, you need to select the aspect ratio. Keep in mind that by default, the aspect ratio will be 16:9, which is landscape, but since the TikTok videos are in portrait orientation, we need to select 9:16 and click ok.
Step 5: Now, you can import the media files to your Filmora library. Just click on the file, select import media, and click on the Import media files. Now select the video files that you want to edit, and they will be imported to your Filmora Library.
Step 6: Now, drag the videos from the Library and drop them to your timeline. Once you have the videos in your timeline, you can perform all the edits that you want to perform.
Step 7: If you want to add effects to your videos, then you can explore the effects section of Filmora, where you can find hundreds of cool effects to make your videos more interesting. If you like any effect and want to apply it to your video, drag the effect and drop it on the video track in the Filmora timeline.
Step 8: Filmora also provides you with a variety of transitions and hundreds of interesting elements and titles that you can use in your videos to make them more appealing.
Step 9: If you are making a TikTok reaction video using Filmora, then you can easily play two videos side-by-side. You need to place two different videos in two different tracks in Filmora. Then select the first video and adjust the size of the video so that it covers the half area in the preview window. Then repeat the septs to cover the other half of the preview window. By doing this, you can easily make a reaction video in just a few minutes.
Step 10: You can add your favorite music to the background of your videos. Just import the music file to Filmora and add it to the music track in the timeline. Adjust the length of the music according to the length of the video, and it will be added to the background. You can also use the volume controls to adjust the loudness.
Step 11: Once you are satisfied with your video, all you need to do is export it to your system in your desired format and share it with your audience on TikTok.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Final Verdict
● In short, Filmora is a fully-fledged video editor that provides you with a lot of extra features that you won’t get in the built-in editor of Tiktok. It gives you a lot of creative freedom. From adding different effects to editing and enhancing your videos, It can do it all.
● The best thing about Filmora is that you can try all its features for free without paying a single penny. If you are a beginner and have no prior knowledge of working with video editors, you will find it pretty easy to work with Filmora. There are plenty of resources and tutorials available to watch and start using today. Many professional Tiktokers are already using it and growing their audience day by day.
Are you a content creator looking for the next hot thing to post on TikTok? Look no further. To date, reaction videos have been one of the biggest viral video trends on TikTok. Marketers know this and have started writing reaction videos for popular brands, and the brands love it! A reaction video is a fan-made video on TikTok that is either about them or their product. This article will show you how to make a perfect reaction video for your brand within minutes. We’ll also provide resources to help with every step you need to get started.
In this article
01 What Is Tiktok Reaction Video
02 Why Are TikTok Videos So Popular?
03 10 Popular Tiktok reaction videos
04 Make a TikTok video Easily using Filmora
What Is Tiktok Reaction Video
Reaction videos are exactly what they sound like — a video of someone reacting to something. Reaction videos have been around since the early days of YouTube when people would upload their reactions to music, movies, and TV shows. But with the launch of TikTok in 2017, reaction videos exploded in popularity. They are one of the most popular video types on social media platforms.
Reaction videos are a type of video where people record their reactions to other content as it unfolds before them. Reaction videos are popular on TikTok because they elicit an emotional response from the viewer. The most common emotions are joy, sadness, surprise, disgust, fear, and anger. It’s easy to see why these videos are so popular — they’re fun!
Why Are TikTok Videos So Popular?
The popularity of TikTok reaction videos is easy to understand. It is fun to watch people react to something they’re seeing for the very first time. In addition, these types of videos are entertaining and silly. They are typically not too serious or dramatic in tone.
Reaction videos allow you to laugh at yourself or laugh with someone else who has been through something similar (or even worse). If someone else has gone through it before, the chances are that they’ve learned from their mistakes too! This could be an important lesson for you as well!
Reaction videos can give you perspective on your own life. You might realize that things aren’t as bad as they seem when seen through someone else’s eyes.
TikTok reaction videos are a great way to communicate your opinions on topics that are important to you. It gives you an outlet to express yourself engagingly and allows you to interact with your audience through comments, shares, and likes. Well, people love to watch other people react to things, for one thing. It’s a great way to get an authentic reaction from your audience. And if you can make a TikTok video that makes people laugh or cry, you’re going to win more fans and followers than you could imagine.
10 Popular Tiktok reaction videos
#1 BTS Dance Reaction
In this video, One dance group reacts to the video of another dance group, and it looks pretty amusing. The video has over 1.8 Million views and likes.
#2 Good Clean Family Fun
In this video, A guy reacts to a video in which someone is using cleaning gloves to make different shapes, and it turns out to be something funny and bold in the end. The video has over 6 Million views and Likes.
#3 mirror.004 Reaction
The creator is famous for making reaction videos. She reacts to animated cartoon videos in this video, and people love her gestures and expressions. The video has over 9.7M views and likes. Image 3
#4 Experiment Test Reaction
This is a funny video where the creator first reacts to the video of a female and then tries to mimic her video by doing a fun experiment. The video has over 12.2M likes and views.
#5 Kiss your Dog Reaction
In this video, different people kiss their dogs and then record their reactions at the end. The video is quite interesting for pet lovers. It has over 6M likes and views.
#6 Sdpoumayma Reaction
In this video, the creator reacts to the video of a girl who was forced to marry a mafia boss. The video has over 1.8 M views and likes.
#7 Ugly To Decent Reaction By Sabrina.Sir
In this video, the creator reacts to the videos of people that look ugly at the starting, but as the video flows, they turn out to be handsome and dashing. The video has over 1.7 million views and likes.
#8 Randomly Touching People In Public
In this video, the creator goes public and randomly touches strangers and records their reactions. There are different types of reactions, some are funny, and some people look annoyed. The video has over 1.6M views and likes.
#9 How many songs did you know? By Lucian Reacts
In this video, the creator plays ten different songs and then false against the songs that have not been heard before and true against the songs he has heard before. His reaction to each song is quite amusing for the audience. The video has over 1.6M views and likes.
#10 Riche Duran Reacts on: Teacher Goes On Trial For Relationship With Student
In this video, the creator reacts to the video of a teacher having a trial in court for having a relationship with her student. The video is a bit funny, and the creator’s reaction is pretty amusing. The video has over 1.5M likes and views.
Make a TikTok video Easily using Filmora
If you look at the built-in video editor of the TikTok app, you will notice that the interface is not user-friendly at all. But this does not mean there is no way to make a TikTok music video. Filmora is an advanced video editor for both Mac and PC that has many features that make it a great choice for TikTok videos. We’ll walk you through the process:
Step 1: First of all, make sure that the latest version of Filmora Video editor is downloaded on your computer. If you haven’t already installed it, you can easily download it from the official website of Wondershare.
Step 2: Now, Install the application and run it on your computer.
Step 3: A window will appear on your screen where you need to select the new project option.
Step 4: In the next step, you need to select the aspect ratio. Keep in mind that by default, the aspect ratio will be 16:9, which is landscape, but since the TikTok videos are in portrait orientation, we need to select 9:16 and click ok.
Step 5: Now, you can import the media files to your Filmora library. Just click on the file, select import media, and click on the Import media files. Now select the video files that you want to edit, and they will be imported to your Filmora Library.
Step 6: Now, drag the videos from the Library and drop them to your timeline. Once you have the videos in your timeline, you can perform all the edits that you want to perform.
Step 7: If you want to add effects to your videos, then you can explore the effects section of Filmora, where you can find hundreds of cool effects to make your videos more interesting. If you like any effect and want to apply it to your video, drag the effect and drop it on the video track in the Filmora timeline.
Step 8: Filmora also provides you with a variety of transitions and hundreds of interesting elements and titles that you can use in your videos to make them more appealing.
Step 9: If you are making a TikTok reaction video using Filmora, then you can easily play two videos side-by-side. You need to place two different videos in two different tracks in Filmora. Then select the first video and adjust the size of the video so that it covers the half area in the preview window. Then repeat the septs to cover the other half of the preview window. By doing this, you can easily make a reaction video in just a few minutes.
Step 10: You can add your favorite music to the background of your videos. Just import the music file to Filmora and add it to the music track in the timeline. Adjust the length of the music according to the length of the video, and it will be added to the background. You can also use the volume controls to adjust the loudness.
Step 11: Once you are satisfied with your video, all you need to do is export it to your system in your desired format and share it with your audience on TikTok.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Final Verdict
● In short, Filmora is a fully-fledged video editor that provides you with a lot of extra features that you won’t get in the built-in editor of Tiktok. It gives you a lot of creative freedom. From adding different effects to editing and enhancing your videos, It can do it all.
● The best thing about Filmora is that you can try all its features for free without paying a single penny. If you are a beginner and have no prior knowledge of working with video editors, you will find it pretty easy to work with Filmora. There are plenty of resources and tutorials available to watch and start using today. Many professional Tiktokers are already using it and growing their audience day by day.
Are you a content creator looking for the next hot thing to post on TikTok? Look no further. To date, reaction videos have been one of the biggest viral video trends on TikTok. Marketers know this and have started writing reaction videos for popular brands, and the brands love it! A reaction video is a fan-made video on TikTok that is either about them or their product. This article will show you how to make a perfect reaction video for your brand within minutes. We’ll also provide resources to help with every step you need to get started.
In this article
01 What Is Tiktok Reaction Video
02 Why Are TikTok Videos So Popular?
03 10 Popular Tiktok reaction videos
04 Make a TikTok video Easily using Filmora
What Is Tiktok Reaction Video
Reaction videos are exactly what they sound like — a video of someone reacting to something. Reaction videos have been around since the early days of YouTube when people would upload their reactions to music, movies, and TV shows. But with the launch of TikTok in 2017, reaction videos exploded in popularity. They are one of the most popular video types on social media platforms.
Reaction videos are a type of video where people record their reactions to other content as it unfolds before them. Reaction videos are popular on TikTok because they elicit an emotional response from the viewer. The most common emotions are joy, sadness, surprise, disgust, fear, and anger. It’s easy to see why these videos are so popular — they’re fun!
Why Are TikTok Videos So Popular?
The popularity of TikTok reaction videos is easy to understand. It is fun to watch people react to something they’re seeing for the very first time. In addition, these types of videos are entertaining and silly. They are typically not too serious or dramatic in tone.
Reaction videos allow you to laugh at yourself or laugh with someone else who has been through something similar (or even worse). If someone else has gone through it before, the chances are that they’ve learned from their mistakes too! This could be an important lesson for you as well!
Reaction videos can give you perspective on your own life. You might realize that things aren’t as bad as they seem when seen through someone else’s eyes.
TikTok reaction videos are a great way to communicate your opinions on topics that are important to you. It gives you an outlet to express yourself engagingly and allows you to interact with your audience through comments, shares, and likes. Well, people love to watch other people react to things, for one thing. It’s a great way to get an authentic reaction from your audience. And if you can make a TikTok video that makes people laugh or cry, you’re going to win more fans and followers than you could imagine.
10 Popular Tiktok reaction videos
#1 BTS Dance Reaction
In this video, One dance group reacts to the video of another dance group, and it looks pretty amusing. The video has over 1.8 Million views and likes.
#2 Good Clean Family Fun
In this video, A guy reacts to a video in which someone is using cleaning gloves to make different shapes, and it turns out to be something funny and bold in the end. The video has over 6 Million views and Likes.
#3 mirror.004 Reaction
The creator is famous for making reaction videos. She reacts to animated cartoon videos in this video, and people love her gestures and expressions. The video has over 9.7M views and likes. Image 3
#4 Experiment Test Reaction
This is a funny video where the creator first reacts to the video of a female and then tries to mimic her video by doing a fun experiment. The video has over 12.2M likes and views.
#5 Kiss your Dog Reaction
In this video, different people kiss their dogs and then record their reactions at the end. The video is quite interesting for pet lovers. It has over 6M likes and views.
#6 Sdpoumayma Reaction
In this video, the creator reacts to the video of a girl who was forced to marry a mafia boss. The video has over 1.8 M views and likes.
#7 Ugly To Decent Reaction By Sabrina.Sir
In this video, the creator reacts to the videos of people that look ugly at the starting, but as the video flows, they turn out to be handsome and dashing. The video has over 1.7 million views and likes.
#8 Randomly Touching People In Public
In this video, the creator goes public and randomly touches strangers and records their reactions. There are different types of reactions, some are funny, and some people look annoyed. The video has over 1.6M views and likes.
#9 How many songs did you know? By Lucian Reacts
In this video, the creator plays ten different songs and then false against the songs that have not been heard before and true against the songs he has heard before. His reaction to each song is quite amusing for the audience. The video has over 1.6M views and likes.
#10 Riche Duran Reacts on: Teacher Goes On Trial For Relationship With Student
In this video, the creator reacts to the video of a teacher having a trial in court for having a relationship with her student. The video is a bit funny, and the creator’s reaction is pretty amusing. The video has over 1.5M likes and views.
Make a TikTok video Easily using Filmora
If you look at the built-in video editor of the TikTok app, you will notice that the interface is not user-friendly at all. But this does not mean there is no way to make a TikTok music video. Filmora is an advanced video editor for both Mac and PC that has many features that make it a great choice for TikTok videos. We’ll walk you through the process:
Step 1: First of all, make sure that the latest version of Filmora Video editor is downloaded on your computer. If you haven’t already installed it, you can easily download it from the official website of Wondershare.
Step 2: Now, Install the application and run it on your computer.
Step 3: A window will appear on your screen where you need to select the new project option.
Step 4: In the next step, you need to select the aspect ratio. Keep in mind that by default, the aspect ratio will be 16:9, which is landscape, but since the TikTok videos are in portrait orientation, we need to select 9:16 and click ok.
Step 5: Now, you can import the media files to your Filmora library. Just click on the file, select import media, and click on the Import media files. Now select the video files that you want to edit, and they will be imported to your Filmora Library.
Step 6: Now, drag the videos from the Library and drop them to your timeline. Once you have the videos in your timeline, you can perform all the edits that you want to perform.
Step 7: If you want to add effects to your videos, then you can explore the effects section of Filmora, where you can find hundreds of cool effects to make your videos more interesting. If you like any effect and want to apply it to your video, drag the effect and drop it on the video track in the Filmora timeline.
Step 8: Filmora also provides you with a variety of transitions and hundreds of interesting elements and titles that you can use in your videos to make them more appealing.
Step 9: If you are making a TikTok reaction video using Filmora, then you can easily play two videos side-by-side. You need to place two different videos in two different tracks in Filmora. Then select the first video and adjust the size of the video so that it covers the half area in the preview window. Then repeat the septs to cover the other half of the preview window. By doing this, you can easily make a reaction video in just a few minutes.
Step 10: You can add your favorite music to the background of your videos. Just import the music file to Filmora and add it to the music track in the timeline. Adjust the length of the music according to the length of the video, and it will be added to the background. You can also use the volume controls to adjust the loudness.
Step 11: Once you are satisfied with your video, all you need to do is export it to your system in your desired format and share it with your audience on TikTok.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Final Verdict
● In short, Filmora is a fully-fledged video editor that provides you with a lot of extra features that you won’t get in the built-in editor of Tiktok. It gives you a lot of creative freedom. From adding different effects to editing and enhancing your videos, It can do it all.
● The best thing about Filmora is that you can try all its features for free without paying a single penny. If you are a beginner and have no prior knowledge of working with video editors, you will find it pretty easy to work with Filmora. There are plenty of resources and tutorials available to watch and start using today. Many professional Tiktokers are already using it and growing their audience day by day.
A Comprehensive Guide to Crafting Stellar TikTok Campaigns
The young audiences commonly use TikTok, with over 60% of its users aged between 10 and 29 years. The users range from influencers, individuals who use it for entertainment, and brands to gain authority and awareness. In 2020, most people spent their days at home, making its popularity explode. Conclusively, the marketing opportunities increased.
Individuals and brands can promote their businesses using the TikTok campaign. The high engagement of the young audience, as mentioned earlier, makes the app outstanding. 90% of the young audience accesses the app several times a day. The high accessibility guarantees broad reach. The breakthrough within the app is very high as compared to other apps. It ensures all videos have easy engagement. Despite you having a small circle, your videos can still go viral. The app’s design with TikTok campaigns helps businesses grow since you can easily access influencers and users within a limited physical location.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
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- Title: "[New] 2024 Approved Unveiling the 10 Best TikTok Reaction Videos"
- Author: Brian
- Created at : 2024-05-23 15:42:53
- Updated at : 2024-05-24 15:42:53
- Link: https://tiktok-videos.techidaily.com/new-2024-approved-unveiling-the-10-best-tiktok-reaction-videos/
- License: This work is licensed under CC BY-NC-SA 4.0.
