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[New] In 2024, The Ultimate List of Popular TikTok Reactions
The Ultimate List of Popular TikTok Reactions
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Are you a content creator looking for the next hot thing to post on TikTok? Look no further. To date, reaction videos have been one of the biggest viral video trends on TikTok. Marketers know this and have started writing reaction videos for popular brands, and the brands love it! A reaction video is a fan-made video on TikTok that is either about them or their product. This article will show you how to make a perfect reaction video for your brand within minutes. We’ll also provide resources to help with every step you need to get started.
In this article
01 What Is Tiktok Reaction Video
02 Why Are TikTok Videos So Popular?
03 10 Popular Tiktok reaction videos
04 Make a TikTok video Easily using Filmora
What Is Tiktok Reaction Video
Reaction videos are exactly what they sound like — a video of someone reacting to something. Reaction videos have been around since the early days of YouTube when people would upload their reactions to music, movies, and TV shows. But with the launch of TikTok in 2017, reaction videos exploded in popularity. They are one of the most popular video types on social media platforms.
Reaction videos are a type of video where people record their reactions to other content as it unfolds before them. Reaction videos are popular on TikTok because they elicit an emotional response from the viewer. The most common emotions are joy, sadness, surprise, disgust, fear, and anger. It’s easy to see why these videos are so popular — they’re fun!
Why Are TikTok Videos So Popular?
The popularity of TikTok reaction videos is easy to understand. It is fun to watch people react to something they’re seeing for the very first time. In addition, these types of videos are entertaining and silly. They are typically not too serious or dramatic in tone.
Reaction videos allow you to laugh at yourself or laugh with someone else who has been through something similar (or even worse). If someone else has gone through it before, the chances are that they’ve learned from their mistakes too! This could be an important lesson for you as well!
Reaction videos can give you perspective on your own life. You might realize that things aren’t as bad as they seem when seen through someone else’s eyes.
TikTok reaction videos are a great way to communicate your opinions on topics that are important to you. It gives you an outlet to express yourself engagingly and allows you to interact with your audience through comments, shares, and likes. Well, people love to watch other people react to things, for one thing. It’s a great way to get an authentic reaction from your audience. And if you can make a TikTok video that makes people laugh or cry, you’re going to win more fans and followers than you could imagine.
10 Popular Tiktok reaction videos
#1 BTS Dance Reaction
In this video, One dance group reacts to the video of another dance group, and it looks pretty amusing. The video has over 1.8 Million views and likes.
#2 Good Clean Family Fun
In this video, A guy reacts to a video in which someone is using cleaning gloves to make different shapes, and it turns out to be something funny and bold in the end. The video has over 6 Million views and Likes.
#3 mirror.004 Reaction
The creator is famous for making reaction videos. She reacts to animated cartoon videos in this video, and people love her gestures and expressions. The video has over 9.7M views and likes. Image 3
#4 Experiment Test Reaction
This is a funny video where the creator first reacts to the video of a female and then tries to mimic her video by doing a fun experiment. The video has over 12.2M likes and views.
#5 Kiss your Dog Reaction
In this video, different people kiss their dogs and then record their reactions at the end. The video is quite interesting for pet lovers. It has over 6M likes and views.
#6 Sdpoumayma Reaction
In this video, the creator reacts to the video of a girl who was forced to marry a mafia boss. The video has over 1.8 M views and likes.
#7 Ugly To Decent Reaction By Sabrina.Sir
In this video, the creator reacts to the videos of people that look ugly at the starting, but as the video flows, they turn out to be handsome and dashing. The video has over 1.7 million views and likes.
#8 Randomly Touching People In Public
In this video, the creator goes public and randomly touches strangers and records their reactions. There are different types of reactions, some are funny, and some people look annoyed. The video has over 1.6M views and likes.
#9 How many songs did you know? By Lucian Reacts
In this video, the creator plays ten different songs and then false against the songs that have not been heard before and true against the songs he has heard before. His reaction to each song is quite amusing for the audience. The video has over 1.6M views and likes.
#10 Riche Duran Reacts on: Teacher Goes On Trial For Relationship With Student
In this video, the creator reacts to the video of a teacher having a trial in court for having a relationship with her student. The video is a bit funny, and the creator’s reaction is pretty amusing. The video has over 1.5M likes and views.
Make a TikTok video Easily using Filmora
If you look at the built-in video editor of the TikTok app, you will notice that the interface is not user-friendly at all. But this does not mean there is no way to make a TikTok music video. Filmora is an advanced video editor for both Mac and PC that has many features that make it a great choice for TikTok videos. We’ll walk you through the process:
Step 1: First of all, make sure that the latest version of Filmora Video editor is downloaded on your computer. If you haven’t already installed it, you can easily download it from the official website of Wondershare.
Step 2: Now, Install the application and run it on your computer.
Step 3: A window will appear on your screen where you need to select the new project option.
Step 4: In the next step, you need to select the aspect ratio. Keep in mind that by default, the aspect ratio will be 16:9, which is landscape, but since the TikTok videos are in portrait orientation, we need to select 9:16 and click ok.
Step 5: Now, you can import the media files to your Filmora library. Just click on the file, select import media, and click on the Import media files. Now select the video files that you want to edit, and they will be imported to your Filmora Library.
Step 6: Now, drag the videos from the Library and drop them to your timeline. Once you have the videos in your timeline, you can perform all the edits that you want to perform.
Step 7: If you want to add effects to your videos, then you can explore the effects section of Filmora, where you can find hundreds of cool effects to make your videos more interesting. If you like any effect and want to apply it to your video, drag the effect and drop it on the video track in the Filmora timeline.
Step 8: Filmora also provides you with a variety of transitions and hundreds of interesting elements and titles that you can use in your videos to make them more appealing.
Step 9: If you are making a TikTok reaction video using Filmora, then you can easily play two videos side-by-side. You need to place two different videos in two different tracks in Filmora. Then select the first video and adjust the size of the video so that it covers the half area in the preview window. Then repeat the septs to cover the other half of the preview window. By doing this, you can easily make a reaction video in just a few minutes.
Step 10: You can add your favorite music to the background of your videos. Just import the music file to Filmora and add it to the music track in the timeline. Adjust the length of the music according to the length of the video, and it will be added to the background. You can also use the volume controls to adjust the loudness.
Step 11: Once you are satisfied with your video, all you need to do is export it to your system in your desired format and share it with your audience on TikTok.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Final Verdict
● In short, Filmora is a fully-fledged video editor that provides you with a lot of extra features that you won’t get in the built-in editor of Tiktok. It gives you a lot of creative freedom. From adding different effects to editing and enhancing your videos, It can do it all.
● The best thing about Filmora is that you can try all its features for free without paying a single penny. If you are a beginner and have no prior knowledge of working with video editors, you will find it pretty easy to work with Filmora. There are plenty of resources and tutorials available to watch and start using today. Many professional Tiktokers are already using it and growing their audience day by day.
Are you a content creator looking for the next hot thing to post on TikTok? Look no further. To date, reaction videos have been one of the biggest viral video trends on TikTok. Marketers know this and have started writing reaction videos for popular brands, and the brands love it! A reaction video is a fan-made video on TikTok that is either about them or their product. This article will show you how to make a perfect reaction video for your brand within minutes. We’ll also provide resources to help with every step you need to get started.
In this article
01 What Is Tiktok Reaction Video
02 Why Are TikTok Videos So Popular?
03 10 Popular Tiktok reaction videos
04 Make a TikTok video Easily using Filmora
What Is Tiktok Reaction Video
Reaction videos are exactly what they sound like — a video of someone reacting to something. Reaction videos have been around since the early days of YouTube when people would upload their reactions to music, movies, and TV shows. But with the launch of TikTok in 2017, reaction videos exploded in popularity. They are one of the most popular video types on social media platforms.
Reaction videos are a type of video where people record their reactions to other content as it unfolds before them. Reaction videos are popular on TikTok because they elicit an emotional response from the viewer. The most common emotions are joy, sadness, surprise, disgust, fear, and anger. It’s easy to see why these videos are so popular — they’re fun!
Why Are TikTok Videos So Popular?
The popularity of TikTok reaction videos is easy to understand. It is fun to watch people react to something they’re seeing for the very first time. In addition, these types of videos are entertaining and silly. They are typically not too serious or dramatic in tone.
Reaction videos allow you to laugh at yourself or laugh with someone else who has been through something similar (or even worse). If someone else has gone through it before, the chances are that they’ve learned from their mistakes too! This could be an important lesson for you as well!
Reaction videos can give you perspective on your own life. You might realize that things aren’t as bad as they seem when seen through someone else’s eyes.
TikTok reaction videos are a great way to communicate your opinions on topics that are important to you. It gives you an outlet to express yourself engagingly and allows you to interact with your audience through comments, shares, and likes. Well, people love to watch other people react to things, for one thing. It’s a great way to get an authentic reaction from your audience. And if you can make a TikTok video that makes people laugh or cry, you’re going to win more fans and followers than you could imagine.
10 Popular Tiktok reaction videos
#1 BTS Dance Reaction
In this video, One dance group reacts to the video of another dance group, and it looks pretty amusing. The video has over 1.8 Million views and likes.
#2 Good Clean Family Fun
In this video, A guy reacts to a video in which someone is using cleaning gloves to make different shapes, and it turns out to be something funny and bold in the end. The video has over 6 Million views and Likes.
#3 mirror.004 Reaction
The creator is famous for making reaction videos. She reacts to animated cartoon videos in this video, and people love her gestures and expressions. The video has over 9.7M views and likes. Image 3
#4 Experiment Test Reaction
This is a funny video where the creator first reacts to the video of a female and then tries to mimic her video by doing a fun experiment. The video has over 12.2M likes and views.
#5 Kiss your Dog Reaction
In this video, different people kiss their dogs and then record their reactions at the end. The video is quite interesting for pet lovers. It has over 6M likes and views.
#6 Sdpoumayma Reaction
In this video, the creator reacts to the video of a girl who was forced to marry a mafia boss. The video has over 1.8 M views and likes.
#7 Ugly To Decent Reaction By Sabrina.Sir
In this video, the creator reacts to the videos of people that look ugly at the starting, but as the video flows, they turn out to be handsome and dashing. The video has over 1.7 million views and likes.
#8 Randomly Touching People In Public
In this video, the creator goes public and randomly touches strangers and records their reactions. There are different types of reactions, some are funny, and some people look annoyed. The video has over 1.6M views and likes.
#9 How many songs did you know? By Lucian Reacts
In this video, the creator plays ten different songs and then false against the songs that have not been heard before and true against the songs he has heard before. His reaction to each song is quite amusing for the audience. The video has over 1.6M views and likes.
#10 Riche Duran Reacts on: Teacher Goes On Trial For Relationship With Student
In this video, the creator reacts to the video of a teacher having a trial in court for having a relationship with her student. The video is a bit funny, and the creator’s reaction is pretty amusing. The video has over 1.5M likes and views.
Make a TikTok video Easily using Filmora
If you look at the built-in video editor of the TikTok app, you will notice that the interface is not user-friendly at all. But this does not mean there is no way to make a TikTok music video. Filmora is an advanced video editor for both Mac and PC that has many features that make it a great choice for TikTok videos. We’ll walk you through the process:
Step 1: First of all, make sure that the latest version of Filmora Video editor is downloaded on your computer. If you haven’t already installed it, you can easily download it from the official website of Wondershare.
Step 2: Now, Install the application and run it on your computer.
Step 3: A window will appear on your screen where you need to select the new project option.
Step 4: In the next step, you need to select the aspect ratio. Keep in mind that by default, the aspect ratio will be 16:9, which is landscape, but since the TikTok videos are in portrait orientation, we need to select 9:16 and click ok.
Step 5: Now, you can import the media files to your Filmora library. Just click on the file, select import media, and click on the Import media files. Now select the video files that you want to edit, and they will be imported to your Filmora Library.
Step 6: Now, drag the videos from the Library and drop them to your timeline. Once you have the videos in your timeline, you can perform all the edits that you want to perform.
Step 7: If you want to add effects to your videos, then you can explore the effects section of Filmora, where you can find hundreds of cool effects to make your videos more interesting. If you like any effect and want to apply it to your video, drag the effect and drop it on the video track in the Filmora timeline.
Step 8: Filmora also provides you with a variety of transitions and hundreds of interesting elements and titles that you can use in your videos to make them more appealing.
Step 9: If you are making a TikTok reaction video using Filmora, then you can easily play two videos side-by-side. You need to place two different videos in two different tracks in Filmora. Then select the first video and adjust the size of the video so that it covers the half area in the preview window. Then repeat the septs to cover the other half of the preview window. By doing this, you can easily make a reaction video in just a few minutes.
Step 10: You can add your favorite music to the background of your videos. Just import the music file to Filmora and add it to the music track in the timeline. Adjust the length of the music according to the length of the video, and it will be added to the background. You can also use the volume controls to adjust the loudness.
Step 11: Once you are satisfied with your video, all you need to do is export it to your system in your desired format and share it with your audience on TikTok.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Final Verdict
● In short, Filmora is a fully-fledged video editor that provides you with a lot of extra features that you won’t get in the built-in editor of Tiktok. It gives you a lot of creative freedom. From adding different effects to editing and enhancing your videos, It can do it all.
● The best thing about Filmora is that you can try all its features for free without paying a single penny. If you are a beginner and have no prior knowledge of working with video editors, you will find it pretty easy to work with Filmora. There are plenty of resources and tutorials available to watch and start using today. Many professional Tiktokers are already using it and growing their audience day by day.
Are you a content creator looking for the next hot thing to post on TikTok? Look no further. To date, reaction videos have been one of the biggest viral video trends on TikTok. Marketers know this and have started writing reaction videos for popular brands, and the brands love it! A reaction video is a fan-made video on TikTok that is either about them or their product. This article will show you how to make a perfect reaction video for your brand within minutes. We’ll also provide resources to help with every step you need to get started.
In this article
01 What Is Tiktok Reaction Video
02 Why Are TikTok Videos So Popular?
03 10 Popular Tiktok reaction videos
04 Make a TikTok video Easily using Filmora
What Is Tiktok Reaction Video
Reaction videos are exactly what they sound like — a video of someone reacting to something. Reaction videos have been around since the early days of YouTube when people would upload their reactions to music, movies, and TV shows. But with the launch of TikTok in 2017, reaction videos exploded in popularity. They are one of the most popular video types on social media platforms.
Reaction videos are a type of video where people record their reactions to other content as it unfolds before them. Reaction videos are popular on TikTok because they elicit an emotional response from the viewer. The most common emotions are joy, sadness, surprise, disgust, fear, and anger. It’s easy to see why these videos are so popular — they’re fun!
Why Are TikTok Videos So Popular?
The popularity of TikTok reaction videos is easy to understand. It is fun to watch people react to something they’re seeing for the very first time. In addition, these types of videos are entertaining and silly. They are typically not too serious or dramatic in tone.
Reaction videos allow you to laugh at yourself or laugh with someone else who has been through something similar (or even worse). If someone else has gone through it before, the chances are that they’ve learned from their mistakes too! This could be an important lesson for you as well!
Reaction videos can give you perspective on your own life. You might realize that things aren’t as bad as they seem when seen through someone else’s eyes.
TikTok reaction videos are a great way to communicate your opinions on topics that are important to you. It gives you an outlet to express yourself engagingly and allows you to interact with your audience through comments, shares, and likes. Well, people love to watch other people react to things, for one thing. It’s a great way to get an authentic reaction from your audience. And if you can make a TikTok video that makes people laugh or cry, you’re going to win more fans and followers than you could imagine.
10 Popular Tiktok reaction videos
#1 BTS Dance Reaction
In this video, One dance group reacts to the video of another dance group, and it looks pretty amusing. The video has over 1.8 Million views and likes.
#2 Good Clean Family Fun
In this video, A guy reacts to a video in which someone is using cleaning gloves to make different shapes, and it turns out to be something funny and bold in the end. The video has over 6 Million views and Likes.
#3 mirror.004 Reaction
The creator is famous for making reaction videos. She reacts to animated cartoon videos in this video, and people love her gestures and expressions. The video has over 9.7M views and likes. Image 3
#4 Experiment Test Reaction
This is a funny video where the creator first reacts to the video of a female and then tries to mimic her video by doing a fun experiment. The video has over 12.2M likes and views.
#5 Kiss your Dog Reaction
In this video, different people kiss their dogs and then record their reactions at the end. The video is quite interesting for pet lovers. It has over 6M likes and views.
#6 Sdpoumayma Reaction
In this video, the creator reacts to the video of a girl who was forced to marry a mafia boss. The video has over 1.8 M views and likes.
#7 Ugly To Decent Reaction By Sabrina.Sir
In this video, the creator reacts to the videos of people that look ugly at the starting, but as the video flows, they turn out to be handsome and dashing. The video has over 1.7 million views and likes.
#8 Randomly Touching People In Public
In this video, the creator goes public and randomly touches strangers and records their reactions. There are different types of reactions, some are funny, and some people look annoyed. The video has over 1.6M views and likes.
#9 How many songs did you know? By Lucian Reacts
In this video, the creator plays ten different songs and then false against the songs that have not been heard before and true against the songs he has heard before. His reaction to each song is quite amusing for the audience. The video has over 1.6M views and likes.
#10 Riche Duran Reacts on: Teacher Goes On Trial For Relationship With Student
In this video, the creator reacts to the video of a teacher having a trial in court for having a relationship with her student. The video is a bit funny, and the creator’s reaction is pretty amusing. The video has over 1.5M likes and views.
Make a TikTok video Easily using Filmora
If you look at the built-in video editor of the TikTok app, you will notice that the interface is not user-friendly at all. But this does not mean there is no way to make a TikTok music video. Filmora is an advanced video editor for both Mac and PC that has many features that make it a great choice for TikTok videos. We’ll walk you through the process:
Step 1: First of all, make sure that the latest version of Filmora Video editor is downloaded on your computer. If you haven’t already installed it, you can easily download it from the official website of Wondershare.
Step 2: Now, Install the application and run it on your computer.
Step 3: A window will appear on your screen where you need to select the new project option.
Step 4: In the next step, you need to select the aspect ratio. Keep in mind that by default, the aspect ratio will be 16:9, which is landscape, but since the TikTok videos are in portrait orientation, we need to select 9:16 and click ok.
Step 5: Now, you can import the media files to your Filmora library. Just click on the file, select import media, and click on the Import media files. Now select the video files that you want to edit, and they will be imported to your Filmora Library.
Step 6: Now, drag the videos from the Library and drop them to your timeline. Once you have the videos in your timeline, you can perform all the edits that you want to perform.
Step 7: If you want to add effects to your videos, then you can explore the effects section of Filmora, where you can find hundreds of cool effects to make your videos more interesting. If you like any effect and want to apply it to your video, drag the effect and drop it on the video track in the Filmora timeline.
Step 8: Filmora also provides you with a variety of transitions and hundreds of interesting elements and titles that you can use in your videos to make them more appealing.
Step 9: If you are making a TikTok reaction video using Filmora, then you can easily play two videos side-by-side. You need to place two different videos in two different tracks in Filmora. Then select the first video and adjust the size of the video so that it covers the half area in the preview window. Then repeat the septs to cover the other half of the preview window. By doing this, you can easily make a reaction video in just a few minutes.
Step 10: You can add your favorite music to the background of your videos. Just import the music file to Filmora and add it to the music track in the timeline. Adjust the length of the music according to the length of the video, and it will be added to the background. You can also use the volume controls to adjust the loudness.
Step 11: Once you are satisfied with your video, all you need to do is export it to your system in your desired format and share it with your audience on TikTok.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Final Verdict
● In short, Filmora is a fully-fledged video editor that provides you with a lot of extra features that you won’t get in the built-in editor of Tiktok. It gives you a lot of creative freedom. From adding different effects to editing and enhancing your videos, It can do it all.
● The best thing about Filmora is that you can try all its features for free without paying a single penny. If you are a beginner and have no prior knowledge of working with video editors, you will find it pretty easy to work with Filmora. There are plenty of resources and tutorials available to watch and start using today. Many professional Tiktokers are already using it and growing their audience day by day.
Are you a content creator looking for the next hot thing to post on TikTok? Look no further. To date, reaction videos have been one of the biggest viral video trends on TikTok. Marketers know this and have started writing reaction videos for popular brands, and the brands love it! A reaction video is a fan-made video on TikTok that is either about them or their product. This article will show you how to make a perfect reaction video for your brand within minutes. We’ll also provide resources to help with every step you need to get started.
In this article
01 What Is Tiktok Reaction Video
02 Why Are TikTok Videos So Popular?
03 10 Popular Tiktok reaction videos
04 Make a TikTok video Easily using Filmora
What Is Tiktok Reaction Video
Reaction videos are exactly what they sound like — a video of someone reacting to something. Reaction videos have been around since the early days of YouTube when people would upload their reactions to music, movies, and TV shows. But with the launch of TikTok in 2017, reaction videos exploded in popularity. They are one of the most popular video types on social media platforms.
Reaction videos are a type of video where people record their reactions to other content as it unfolds before them. Reaction videos are popular on TikTok because they elicit an emotional response from the viewer. The most common emotions are joy, sadness, surprise, disgust, fear, and anger. It’s easy to see why these videos are so popular — they’re fun!
Why Are TikTok Videos So Popular?
The popularity of TikTok reaction videos is easy to understand. It is fun to watch people react to something they’re seeing for the very first time. In addition, these types of videos are entertaining and silly. They are typically not too serious or dramatic in tone.
Reaction videos allow you to laugh at yourself or laugh with someone else who has been through something similar (or even worse). If someone else has gone through it before, the chances are that they’ve learned from their mistakes too! This could be an important lesson for you as well!
Reaction videos can give you perspective on your own life. You might realize that things aren’t as bad as they seem when seen through someone else’s eyes.
TikTok reaction videos are a great way to communicate your opinions on topics that are important to you. It gives you an outlet to express yourself engagingly and allows you to interact with your audience through comments, shares, and likes. Well, people love to watch other people react to things, for one thing. It’s a great way to get an authentic reaction from your audience. And if you can make a TikTok video that makes people laugh or cry, you’re going to win more fans and followers than you could imagine.
10 Popular Tiktok reaction videos
#1 BTS Dance Reaction
In this video, One dance group reacts to the video of another dance group, and it looks pretty amusing. The video has over 1.8 Million views and likes.
#2 Good Clean Family Fun
In this video, A guy reacts to a video in which someone is using cleaning gloves to make different shapes, and it turns out to be something funny and bold in the end. The video has over 6 Million views and Likes.
#3 mirror.004 Reaction
The creator is famous for making reaction videos. She reacts to animated cartoon videos in this video, and people love her gestures and expressions. The video has over 9.7M views and likes. Image 3
#4 Experiment Test Reaction
This is a funny video where the creator first reacts to the video of a female and then tries to mimic her video by doing a fun experiment. The video has over 12.2M likes and views.
#5 Kiss your Dog Reaction
In this video, different people kiss their dogs and then record their reactions at the end. The video is quite interesting for pet lovers. It has over 6M likes and views.
#6 Sdpoumayma Reaction
In this video, the creator reacts to the video of a girl who was forced to marry a mafia boss. The video has over 1.8 M views and likes.
#7 Ugly To Decent Reaction By Sabrina.Sir
In this video, the creator reacts to the videos of people that look ugly at the starting, but as the video flows, they turn out to be handsome and dashing. The video has over 1.7 million views and likes.
#8 Randomly Touching People In Public
In this video, the creator goes public and randomly touches strangers and records their reactions. There are different types of reactions, some are funny, and some people look annoyed. The video has over 1.6M views and likes.
#9 How many songs did you know? By Lucian Reacts
In this video, the creator plays ten different songs and then false against the songs that have not been heard before and true against the songs he has heard before. His reaction to each song is quite amusing for the audience. The video has over 1.6M views and likes.
#10 Riche Duran Reacts on: Teacher Goes On Trial For Relationship With Student
In this video, the creator reacts to the video of a teacher having a trial in court for having a relationship with her student. The video is a bit funny, and the creator’s reaction is pretty amusing. The video has over 1.5M likes and views.
Make a TikTok video Easily using Filmora
If you look at the built-in video editor of the TikTok app, you will notice that the interface is not user-friendly at all. But this does not mean there is no way to make a TikTok music video. Filmora is an advanced video editor for both Mac and PC that has many features that make it a great choice for TikTok videos. We’ll walk you through the process:
Step 1: First of all, make sure that the latest version of Filmora Video editor is downloaded on your computer. If you haven’t already installed it, you can easily download it from the official website of Wondershare.
Step 2: Now, Install the application and run it on your computer.
Step 3: A window will appear on your screen where you need to select the new project option.
Step 4: In the next step, you need to select the aspect ratio. Keep in mind that by default, the aspect ratio will be 16:9, which is landscape, but since the TikTok videos are in portrait orientation, we need to select 9:16 and click ok.
Step 5: Now, you can import the media files to your Filmora library. Just click on the file, select import media, and click on the Import media files. Now select the video files that you want to edit, and they will be imported to your Filmora Library.
Step 6: Now, drag the videos from the Library and drop them to your timeline. Once you have the videos in your timeline, you can perform all the edits that you want to perform.
Step 7: If you want to add effects to your videos, then you can explore the effects section of Filmora, where you can find hundreds of cool effects to make your videos more interesting. If you like any effect and want to apply it to your video, drag the effect and drop it on the video track in the Filmora timeline.
Step 8: Filmora also provides you with a variety of transitions and hundreds of interesting elements and titles that you can use in your videos to make them more appealing.
Step 9: If you are making a TikTok reaction video using Filmora, then you can easily play two videos side-by-side. You need to place two different videos in two different tracks in Filmora. Then select the first video and adjust the size of the video so that it covers the half area in the preview window. Then repeat the septs to cover the other half of the preview window. By doing this, you can easily make a reaction video in just a few minutes.
Step 10: You can add your favorite music to the background of your videos. Just import the music file to Filmora and add it to the music track in the timeline. Adjust the length of the music according to the length of the video, and it will be added to the background. You can also use the volume controls to adjust the loudness.
Step 11: Once you are satisfied with your video, all you need to do is export it to your system in your desired format and share it with your audience on TikTok.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Final Verdict
● In short, Filmora is a fully-fledged video editor that provides you with a lot of extra features that you won’t get in the built-in editor of Tiktok. It gives you a lot of creative freedom. From adding different effects to editing and enhancing your videos, It can do it all.
● The best thing about Filmora is that you can try all its features for free without paying a single penny. If you are a beginner and have no prior knowledge of working with video editors, you will find it pretty easy to work with Filmora. There are plenty of resources and tutorials available to watch and start using today. Many professional Tiktokers are already using it and growing their audience day by day.
Surging Through the Social Media Landscape: Effective TikTok Advertising Strategies & Examples
Since the emergence of TikTok in 2018, the app has grown and developed exponentially. The presence of users having the power to choose what to post has significantly contributed to its growth. During the first quarter, it gained 350 million downloads. Currently, it boasts of having more than 800 million active users globally. However, it continues to grow and is overtaking contemporary applications like Instagram.
TikTok is a social media platform that is easily accessible from mobile phones. Besides its easy accessibility, it is a platform where content creators reach out to the entire world by uploading short videos. Brands have utilized its features like TikTok Ads Manager to market their services. This article elaborates everything about TikTok advertising: reaching your target audience using ads.
In this article
01 Why does TikTok Advertising Matter?
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
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- Title: [New] In 2024, The Ultimate List of Popular TikTok Reactions
- Author: Brian
- Created at : 2024-05-23 15:30:27
- Updated at : 2024-05-24 15:30:27
- Link: https://tiktok-videos.techidaily.com/new-in-2024-the-ultimate-list-of-popular-tiktok-reactions/
- License: This work is licensed under CC BY-NC-SA 4.0.
