[New] Streamlining Vocal Elements in TikTok Media Creations for 2024

[New] Streamlining Vocal Elements in TikTok Media Creations for 2024

Brian Lv13

Streamlining Vocal Elements in TikTok Media Creations

Edit TikTok Videos with Filmora

Wondershare Filmora is one of the best video editors to level up your TikTok video with stunning effects. Download and have a try.

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TikTok is becoming increasingly popular among digital content creators. It has provided an opportunity to millions of content makers to produce captivating and creative digital stories. In addition, this app is also continuously upgrading its platform to help you create compelling content.

One such unique addition to its framework is the TikTok voice-over. Voiceovers are added to TikTok videos for narration purposes. So, if you are making a vlog, a voiceover is a must. Likewise, the TikTok voice-over also helps you add sounds and effects to the videos. If you want to know how to do voiceover on TikTok, the following article will explain everything in a step-by-step guide.

Part 1: How to Add Voiceover on TikTok When Recording Video?

TikTok helps you polish your content in a number of ways. Voiceover is one such method to add spice and life to your video content. TikTok allows in-app voiceover addition to the videos. This means you can directly add voiceover when recording video in TikTok. The process is pretty simple. Learn to add a voiceover in a step-by-step guide below.

Step 1: Open TikTok app, and add voice

Launch the TikTok application and click on the + button to open a new window. Tap the voiceover option at the top right corner of the screen.

tiktok voiceover option

Step 2: Record video and Save

Long-press the record button to add the voice to the video. Click on the Save option at the top of the screen.

tiktok voiceover recording interface

Note: The original sound of the video can also be removed when recording voiceover. However, if you want to keep the original video sound, tick the keep original sound box.

Part 2: How to Add Voiceover on TikTok After Video Recorded?

Videos can be imported to TikTok from your gallery or local files. This means you can use TikTok to edit the pre-recorded videos. Video content can be enhanced using filters, texts, and effects available in TikTok in-built library. Moreover, it also enables you to add voiceovers to videos already saved in your gallery. If you want to know how to do voiceover on TikTok, the process is summarized in the simple steps below.

Step 1: launch TikTok and upload a video

Open the application and click the upload button after pressing the + option.

Note: Performing the above step will direct you to your gallery. Select the videos that you want to import to TikTok for adding a voiceover.

upload tiktok video

Step 2: Add Voiceover

Click on the voiceover option and keep the record button pressed. Select the save option after finishing the voiceover.

add voiceover to uploaded tiktok video

Note: The imported video can be trimmed before the voiceover is added. Trim the video to the desired size and click on the Next button.

Part 3: Why You Should Add a Voiceover to a TikTok Video

Using TikTok is fun. You can enjoy exciting features on TikTok, such as sharing your content, enhancing your videos using filters and effects, and much more. In addition to this, you may also create your own content using TikTok versatile tools. One of the state-of-the-art tools that TikTok has added to its toolkit is the voiceover facility. Voiceover plays an important role in making video content clear and compelling. TikTok videos are no exception. If you want to know about the benefits of TikTok voiceovers, we have got you covered in the following section. Let’s get started.

1. Connects content creators to their audience

Voiceover facilitates you to communicate with your audience. There are high chances that the idea you are trying to present in your video content might not be clear to the viewers. So, voiceovers are effective in adding clarity to your content.

2. Create impact

The primary objective of sharing video content is to influence your followers. However, sometimes visuals are not enough to create impact. Thus, you may need an explanation or narration to convey your message in TikTok videos. So, voiceover is the only way of translating your imagination.

3. Humor

In addition to instructional content and storytelling, TikTok is also known for adding humor. Humorous content can be enhanced further by adding a voiceover. So, the voiceover feature gives you a chance to show your humor skills in TikTok videos.

Part 4: How to Record Voiceover for TikTok on Desktop?

TikTok videos are commonly recorded using its smartphone application. However, this does not imply that you have to perform all the video editing on your phone. You can easily do it on your desktop too. But, what if you are in the middle of editing a TikTok video in some video editing tool on your desktop and want to add a voiceover to it? Don’t worry!! You can also record the voiceover for TikTok on the desktop as well.

Wondershare Filmora is one such advanced video editing tool that allows you to record a voiceover. Do you want to know how to do a voiceover on TikTok? If yes, follow the simple steps below.

Step 1: Make a video for TikTok with Filmora

Launch Filmora, and then import the TikTok video to the timeline by dragging and dropping.

Note: Filmora also has the camera recording feature , if your computer has a camera, you can also record a video in Filmora.

import tiktok video to filmora

Step 2: Record a voiceover

Open the Record tab and click on the record a voiceover from the list of options. Or click the microphone icon on the screen to start the voiceover recording.

record voiceover for  tiktok video in filmora

After recording, you can try the audio editing features to change the voice from a female to male, or adjust the speed of voiceover.

Step 3: Export the video

Sync the voiceover to the video and select the export button to save and share the video file.

export video in filmora

Now, you can upload the edited video to your TikTok account on a desktop computer.

Step 1: Log in to your TikTok on desktop

Go to the official TikTok website and press the red Login button.

Step 2: Click on Upload video

Click on the cloud button at the top left corner to upload your edited video.

upload video on tiktok desktop

Step 3: Upload video

Select the video from your PC, add the caption and fill in other information before you upload the video.

upload tiktok video from  desktop

FAQs about TikTok Voiceover

1. Where can I find the Voiceover Tool on TikTok?

The voiceover tool is incorporated in the TikTok video editing toolkit. The tool can be accessed by clicking the drop-down menu appearing on the right side of the editing window.

2. How to make voiceover louder on TikTok?

Volume can be enhanced using the volume tool in the same drop-down menu where voiceover is found. This allows you to make the voiceover louder on TikTok. So, you can adjust the volume as per your requirements.

Conclusion

TikTok has several features to make your content exciting. Voiceover is one of such features that can polish your video content and make storytelling easy for you. So, we have summarized all the relevant information to give you a detailed insight into how to do a voiceover on TikTok. Hopefully, all concerns will be addressed after reading this article.

Try It Free Try It Free

TikTok is becoming increasingly popular among digital content creators. It has provided an opportunity to millions of content makers to produce captivating and creative digital stories. In addition, this app is also continuously upgrading its platform to help you create compelling content.

One such unique addition to its framework is the TikTok voice-over. Voiceovers are added to TikTok videos for narration purposes. So, if you are making a vlog, a voiceover is a must. Likewise, the TikTok voice-over also helps you add sounds and effects to the videos. If you want to know how to do voiceover on TikTok, the following article will explain everything in a step-by-step guide.

Part 1: How to Add Voiceover on TikTok When Recording Video?

TikTok helps you polish your content in a number of ways. Voiceover is one such method to add spice and life to your video content. TikTok allows in-app voiceover addition to the videos. This means you can directly add voiceover when recording video in TikTok. The process is pretty simple. Learn to add a voiceover in a step-by-step guide below.

Step 1: Open TikTok app, and add voice

Launch the TikTok application and click on the + button to open a new window. Tap the voiceover option at the top right corner of the screen.

tiktok voiceover option

Step 2: Record video and Save

Long-press the record button to add the voice to the video. Click on the Save option at the top of the screen.

tiktok voiceover recording interface

Note: The original sound of the video can also be removed when recording voiceover. However, if you want to keep the original video sound, tick the keep original sound box.

Part 2: How to Add Voiceover on TikTok After Video Recorded?

Videos can be imported to TikTok from your gallery or local files. This means you can use TikTok to edit the pre-recorded videos. Video content can be enhanced using filters, texts, and effects available in TikTok in-built library. Moreover, it also enables you to add voiceovers to videos already saved in your gallery. If you want to know how to do voiceover on TikTok, the process is summarized in the simple steps below.

Step 1: launch TikTok and upload a video

Open the application and click the upload button after pressing the + option.

Note: Performing the above step will direct you to your gallery. Select the videos that you want to import to TikTok for adding a voiceover.

upload tiktok video

Step 2: Add Voiceover

Click on the voiceover option and keep the record button pressed. Select the save option after finishing the voiceover.

add voiceover to uploaded tiktok video

Note: The imported video can be trimmed before the voiceover is added. Trim the video to the desired size and click on the Next button.

Part 3: Why You Should Add a Voiceover to a TikTok Video

Using TikTok is fun. You can enjoy exciting features on TikTok, such as sharing your content, enhancing your videos using filters and effects, and much more. In addition to this, you may also create your own content using TikTok versatile tools. One of the state-of-the-art tools that TikTok has added to its toolkit is the voiceover facility. Voiceover plays an important role in making video content clear and compelling. TikTok videos are no exception. If you want to know about the benefits of TikTok voiceovers, we have got you covered in the following section. Let’s get started.

1. Connects content creators to their audience

Voiceover facilitates you to communicate with your audience. There are high chances that the idea you are trying to present in your video content might not be clear to the viewers. So, voiceovers are effective in adding clarity to your content.

2. Create impact

The primary objective of sharing video content is to influence your followers. However, sometimes visuals are not enough to create impact. Thus, you may need an explanation or narration to convey your message in TikTok videos. So, voiceover is the only way of translating your imagination.

3. Humor

In addition to instructional content and storytelling, TikTok is also known for adding humor. Humorous content can be enhanced further by adding a voiceover. So, the voiceover feature gives you a chance to show your humor skills in TikTok videos.

Part 4: How to Record Voiceover for TikTok on Desktop?

TikTok videos are commonly recorded using its smartphone application. However, this does not imply that you have to perform all the video editing on your phone. You can easily do it on your desktop too. But, what if you are in the middle of editing a TikTok video in some video editing tool on your desktop and want to add a voiceover to it? Don’t worry!! You can also record the voiceover for TikTok on the desktop as well.

Wondershare Filmora is one such advanced video editing tool that allows you to record a voiceover. Do you want to know how to do a voiceover on TikTok? If yes, follow the simple steps below.

Step 1: Make a video for TikTok with Filmora

Launch Filmora, and then import the TikTok video to the timeline by dragging and dropping.

Note: Filmora also has the camera recording feature , if your computer has a camera, you can also record a video in Filmora.

import tiktok video to filmora

Step 2: Record a voiceover

Open the Record tab and click on the record a voiceover from the list of options. Or click the microphone icon on the screen to start the voiceover recording.

record voiceover for  tiktok video in filmora

After recording, you can try the audio editing features to change the voice from a female to male, or adjust the speed of voiceover.

Step 3: Export the video

Sync the voiceover to the video and select the export button to save and share the video file.

export video in filmora

Now, you can upload the edited video to your TikTok account on a desktop computer.

Step 1: Log in to your TikTok on desktop

Go to the official TikTok website and press the red Login button.

Step 2: Click on Upload video

Click on the cloud button at the top left corner to upload your edited video.

upload video on tiktok desktop

Step 3: Upload video

Select the video from your PC, add the caption and fill in other information before you upload the video.

upload tiktok video from  desktop

FAQs about TikTok Voiceover

1. Where can I find the Voiceover Tool on TikTok?

The voiceover tool is incorporated in the TikTok video editing toolkit. The tool can be accessed by clicking the drop-down menu appearing on the right side of the editing window.

2. How to make voiceover louder on TikTok?

Volume can be enhanced using the volume tool in the same drop-down menu where voiceover is found. This allows you to make the voiceover louder on TikTok. So, you can adjust the volume as per your requirements.

Conclusion

TikTok has several features to make your content exciting. Voiceover is one of such features that can polish your video content and make storytelling easy for you. So, we have summarized all the relevant information to give you a detailed insight into how to do a voiceover on TikTok. Hopefully, all concerns will be addressed after reading this article.

Try It Free Try It Free

TikTok is becoming increasingly popular among digital content creators. It has provided an opportunity to millions of content makers to produce captivating and creative digital stories. In addition, this app is also continuously upgrading its platform to help you create compelling content.

One such unique addition to its framework is the TikTok voice-over. Voiceovers are added to TikTok videos for narration purposes. So, if you are making a vlog, a voiceover is a must. Likewise, the TikTok voice-over also helps you add sounds and effects to the videos. If you want to know how to do voiceover on TikTok, the following article will explain everything in a step-by-step guide.

Part 1: How to Add Voiceover on TikTok When Recording Video?

TikTok helps you polish your content in a number of ways. Voiceover is one such method to add spice and life to your video content. TikTok allows in-app voiceover addition to the videos. This means you can directly add voiceover when recording video in TikTok. The process is pretty simple. Learn to add a voiceover in a step-by-step guide below.

Step 1: Open TikTok app, and add voice

Launch the TikTok application and click on the + button to open a new window. Tap the voiceover option at the top right corner of the screen.

tiktok voiceover option

Step 2: Record video and Save

Long-press the record button to add the voice to the video. Click on the Save option at the top of the screen.

tiktok voiceover recording interface

Note: The original sound of the video can also be removed when recording voiceover. However, if you want to keep the original video sound, tick the keep original sound box.

Part 2: How to Add Voiceover on TikTok After Video Recorded?

Videos can be imported to TikTok from your gallery or local files. This means you can use TikTok to edit the pre-recorded videos. Video content can be enhanced using filters, texts, and effects available in TikTok in-built library. Moreover, it also enables you to add voiceovers to videos already saved in your gallery. If you want to know how to do voiceover on TikTok, the process is summarized in the simple steps below.

Step 1: launch TikTok and upload a video

Open the application and click the upload button after pressing the + option.

Note: Performing the above step will direct you to your gallery. Select the videos that you want to import to TikTok for adding a voiceover.

upload tiktok video

Step 2: Add Voiceover

Click on the voiceover option and keep the record button pressed. Select the save option after finishing the voiceover.

add voiceover to uploaded tiktok video

Note: The imported video can be trimmed before the voiceover is added. Trim the video to the desired size and click on the Next button.

Part 3: Why You Should Add a Voiceover to a TikTok Video

Using TikTok is fun. You can enjoy exciting features on TikTok, such as sharing your content, enhancing your videos using filters and effects, and much more. In addition to this, you may also create your own content using TikTok versatile tools. One of the state-of-the-art tools that TikTok has added to its toolkit is the voiceover facility. Voiceover plays an important role in making video content clear and compelling. TikTok videos are no exception. If you want to know about the benefits of TikTok voiceovers, we have got you covered in the following section. Let’s get started.

1. Connects content creators to their audience

Voiceover facilitates you to communicate with your audience. There are high chances that the idea you are trying to present in your video content might not be clear to the viewers. So, voiceovers are effective in adding clarity to your content.

2. Create impact

The primary objective of sharing video content is to influence your followers. However, sometimes visuals are not enough to create impact. Thus, you may need an explanation or narration to convey your message in TikTok videos. So, voiceover is the only way of translating your imagination.

3. Humor

In addition to instructional content and storytelling, TikTok is also known for adding humor. Humorous content can be enhanced further by adding a voiceover. So, the voiceover feature gives you a chance to show your humor skills in TikTok videos.

Part 4: How to Record Voiceover for TikTok on Desktop?

TikTok videos are commonly recorded using its smartphone application. However, this does not imply that you have to perform all the video editing on your phone. You can easily do it on your desktop too. But, what if you are in the middle of editing a TikTok video in some video editing tool on your desktop and want to add a voiceover to it? Don’t worry!! You can also record the voiceover for TikTok on the desktop as well.

Wondershare Filmora is one such advanced video editing tool that allows you to record a voiceover. Do you want to know how to do a voiceover on TikTok? If yes, follow the simple steps below.

Step 1: Make a video for TikTok with Filmora

Launch Filmora, and then import the TikTok video to the timeline by dragging and dropping.

Note: Filmora also has the camera recording feature , if your computer has a camera, you can also record a video in Filmora.

import tiktok video to filmora

Step 2: Record a voiceover

Open the Record tab and click on the record a voiceover from the list of options. Or click the microphone icon on the screen to start the voiceover recording.

record voiceover for  tiktok video in filmora

After recording, you can try the audio editing features to change the voice from a female to male, or adjust the speed of voiceover.

Step 3: Export the video

Sync the voiceover to the video and select the export button to save and share the video file.

export video in filmora

Now, you can upload the edited video to your TikTok account on a desktop computer.

Step 1: Log in to your TikTok on desktop

Go to the official TikTok website and press the red Login button.

Step 2: Click on Upload video

Click on the cloud button at the top left corner to upload your edited video.

upload video on tiktok desktop

Step 3: Upload video

Select the video from your PC, add the caption and fill in other information before you upload the video.

upload tiktok video from  desktop

FAQs about TikTok Voiceover

1. Where can I find the Voiceover Tool on TikTok?

The voiceover tool is incorporated in the TikTok video editing toolkit. The tool can be accessed by clicking the drop-down menu appearing on the right side of the editing window.

2. How to make voiceover louder on TikTok?

Volume can be enhanced using the volume tool in the same drop-down menu where voiceover is found. This allows you to make the voiceover louder on TikTok. So, you can adjust the volume as per your requirements.

Conclusion

TikTok has several features to make your content exciting. Voiceover is one of such features that can polish your video content and make storytelling easy for you. So, we have summarized all the relevant information to give you a detailed insight into how to do a voiceover on TikTok. Hopefully, all concerns will be addressed after reading this article.

Try It Free Try It Free

TikTok is becoming increasingly popular among digital content creators. It has provided an opportunity to millions of content makers to produce captivating and creative digital stories. In addition, this app is also continuously upgrading its platform to help you create compelling content.

One such unique addition to its framework is the TikTok voice-over. Voiceovers are added to TikTok videos for narration purposes. So, if you are making a vlog, a voiceover is a must. Likewise, the TikTok voice-over also helps you add sounds and effects to the videos. If you want to know how to do voiceover on TikTok, the following article will explain everything in a step-by-step guide.

Part 1: How to Add Voiceover on TikTok When Recording Video?

TikTok helps you polish your content in a number of ways. Voiceover is one such method to add spice and life to your video content. TikTok allows in-app voiceover addition to the videos. This means you can directly add voiceover when recording video in TikTok. The process is pretty simple. Learn to add a voiceover in a step-by-step guide below.

Step 1: Open TikTok app, and add voice

Launch the TikTok application and click on the + button to open a new window. Tap the voiceover option at the top right corner of the screen.

tiktok voiceover option

Step 2: Record video and Save

Long-press the record button to add the voice to the video. Click on the Save option at the top of the screen.

tiktok voiceover recording interface

Note: The original sound of the video can also be removed when recording voiceover. However, if you want to keep the original video sound, tick the keep original sound box.

Part 2: How to Add Voiceover on TikTok After Video Recorded?

Videos can be imported to TikTok from your gallery or local files. This means you can use TikTok to edit the pre-recorded videos. Video content can be enhanced using filters, texts, and effects available in TikTok in-built library. Moreover, it also enables you to add voiceovers to videos already saved in your gallery. If you want to know how to do voiceover on TikTok, the process is summarized in the simple steps below.

Step 1: launch TikTok and upload a video

Open the application and click the upload button after pressing the + option.

Note: Performing the above step will direct you to your gallery. Select the videos that you want to import to TikTok for adding a voiceover.

upload tiktok video

Step 2: Add Voiceover

Click on the voiceover option and keep the record button pressed. Select the save option after finishing the voiceover.

add voiceover to uploaded tiktok video

Note: The imported video can be trimmed before the voiceover is added. Trim the video to the desired size and click on the Next button.

Part 3: Why You Should Add a Voiceover to a TikTok Video

Using TikTok is fun. You can enjoy exciting features on TikTok, such as sharing your content, enhancing your videos using filters and effects, and much more. In addition to this, you may also create your own content using TikTok versatile tools. One of the state-of-the-art tools that TikTok has added to its toolkit is the voiceover facility. Voiceover plays an important role in making video content clear and compelling. TikTok videos are no exception. If you want to know about the benefits of TikTok voiceovers, we have got you covered in the following section. Let’s get started.

1. Connects content creators to their audience

Voiceover facilitates you to communicate with your audience. There are high chances that the idea you are trying to present in your video content might not be clear to the viewers. So, voiceovers are effective in adding clarity to your content.

2. Create impact

The primary objective of sharing video content is to influence your followers. However, sometimes visuals are not enough to create impact. Thus, you may need an explanation or narration to convey your message in TikTok videos. So, voiceover is the only way of translating your imagination.

3. Humor

In addition to instructional content and storytelling, TikTok is also known for adding humor. Humorous content can be enhanced further by adding a voiceover. So, the voiceover feature gives you a chance to show your humor skills in TikTok videos.

Part 4: How to Record Voiceover for TikTok on Desktop?

TikTok videos are commonly recorded using its smartphone application. However, this does not imply that you have to perform all the video editing on your phone. You can easily do it on your desktop too. But, what if you are in the middle of editing a TikTok video in some video editing tool on your desktop and want to add a voiceover to it? Don’t worry!! You can also record the voiceover for TikTok on the desktop as well.

Wondershare Filmora is one such advanced video editing tool that allows you to record a voiceover. Do you want to know how to do a voiceover on TikTok? If yes, follow the simple steps below.

Step 1: Make a video for TikTok with Filmora

Launch Filmora, and then import the TikTok video to the timeline by dragging and dropping.

Note: Filmora also has the camera recording feature , if your computer has a camera, you can also record a video in Filmora.

import tiktok video to filmora

Step 2: Record a voiceover

Open the Record tab and click on the record a voiceover from the list of options. Or click the microphone icon on the screen to start the voiceover recording.

record voiceover for  tiktok video in filmora

After recording, you can try the audio editing features to change the voice from a female to male, or adjust the speed of voiceover.

Step 3: Export the video

Sync the voiceover to the video and select the export button to save and share the video file.

export video in filmora

Now, you can upload the edited video to your TikTok account on a desktop computer.

Step 1: Log in to your TikTok on desktop

Go to the official TikTok website and press the red Login button.

Step 2: Click on Upload video

Click on the cloud button at the top left corner to upload your edited video.

upload video on tiktok desktop

Step 3: Upload video

Select the video from your PC, add the caption and fill in other information before you upload the video.

upload tiktok video from  desktop

FAQs about TikTok Voiceover

1. Where can I find the Voiceover Tool on TikTok?

The voiceover tool is incorporated in the TikTok video editing toolkit. The tool can be accessed by clicking the drop-down menu appearing on the right side of the editing window.

2. How to make voiceover louder on TikTok?

Volume can be enhanced using the volume tool in the same drop-down menu where voiceover is found. This allows you to make the voiceover louder on TikTok. So, you can adjust the volume as per your requirements.

Conclusion

TikTok has several features to make your content exciting. Voiceover is one of such features that can polish your video content and make storytelling easy for you. So, we have summarized all the relevant information to give you a detailed insight into how to do a voiceover on TikTok. Hopefully, all concerns will be addressed after reading this article.

Secrets Unveiled: The Top 10 for Dominating in TikTok Marketing

The young audiences commonly use TikTok, with over 60% of its users aged between 10 and 29 years. The users range from influencers, individuals who use it for entertainment, and brands to gain authority and awareness. In 2020, most people spent their days at home, making its popularity explode. Conclusively, the marketing opportunities increased.

Individuals and brands can promote their businesses using the TikTok campaign. The high engagement of the young audience, as mentioned earlier, makes the app outstanding. 90% of the young audience accesses the app several times a day. The high accessibility guarantees broad reach. The breakthrough within the app is very high as compared to other apps. It ensures all videos have easy engagement. Despite you having a small circle, your videos can still go viral. The app’s design with TikTok campaigns helps businesses grow since you can easily access influencers and users within a limited physical location.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

  • Brands that aim at marketing to customers aged 35 and below
  • Brands that target young women, especially those aged from18 to 25 years
  • Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

tiktok video ads

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

tiktok carousel ads

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

netflix tiktok campaign

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

elf cosmetics tiktok campaign

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

amazon tiktok

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

gymshark tiktok

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

marc Jacobs tiktok

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

dunkin tiktok

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

Flighthouse tiktok campaign

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

red bull tiktok

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

blue diamond tiktok

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

dicks sporting tiktok

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

  • Choose a video that you want to promote (can be from a TikTok account)
  • Set up your promotion
  • Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

  • Brands that aim at marketing to customers aged 35 and below
  • Brands that target young women, especially those aged from18 to 25 years
  • Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

tiktok video ads

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

tiktok carousel ads

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

netflix tiktok campaign

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

elf cosmetics tiktok campaign

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

amazon tiktok

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

gymshark tiktok

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

marc Jacobs tiktok

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

dunkin tiktok

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

Flighthouse tiktok campaign

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

red bull tiktok

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

blue diamond tiktok

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

dicks sporting tiktok

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

  • Choose a video that you want to promote (can be from a TikTok account)
  • Set up your promotion
  • Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

  • Brands that aim at marketing to customers aged 35 and below
  • Brands that target young women, especially those aged from18 to 25 years
  • Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

tiktok video ads

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

tiktok carousel ads

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

netflix tiktok campaign

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

elf cosmetics tiktok campaign

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

amazon tiktok

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

gymshark tiktok

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

marc Jacobs tiktok

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

dunkin tiktok

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

Flighthouse tiktok campaign

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

red bull tiktok

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

blue diamond tiktok

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

dicks sporting tiktok

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

  • Choose a video that you want to promote (can be from a TikTok account)
  • Set up your promotion
  • Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

  • Brands that aim at marketing to customers aged 35 and below
  • Brands that target young women, especially those aged from18 to 25 years
  • Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

tiktok video ads

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

tiktok carousel ads

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

netflix tiktok campaign

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

elf cosmetics tiktok campaign

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

amazon tiktok

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

gymshark tiktok

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

marc Jacobs tiktok

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

dunkin tiktok

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

Flighthouse tiktok campaign

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

red bull tiktok

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

blue diamond tiktok

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

dicks sporting tiktok

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

  • Choose a video that you want to promote (can be from a TikTok account)
  • Set up your promotion
  • Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

Also read:

  • Title: [New] Streamlining Vocal Elements in TikTok Media Creations for 2024
  • Author: Brian
  • Created at : 2024-05-23 15:23:34
  • Updated at : 2024-05-24 15:23:34
  • Link: https://tiktok-videos.techidaily.com/new-streamlining-vocal-elements-in-tiktok-media-creations-for-2024/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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[New] Streamlining Vocal Elements in TikTok Media Creations for 2024