The Art of Targeting: Optimizing Ad Reach on Snap

As one of the most popular social platforms, Snapchat provides a wealth of opportunities for businesses to promote their products and services. However, Snapchat marketing can be challenging, as the platform constantly evolves and changes.

This article provides an overview of Snapchat marketing strategy, including why businesses should market on this platform, what types of content to post, and how to measure results.

With the information available in this article, you will be able to create a strategy that works for your business and get succeeded.

Part 1. Snapchat Overview

Firstly, let’s have an overview of Snapchat before we see how to draw your blueprint in Part 3 and Part 4.

Snapchat - founded by Evan Spiegel, Bobby Murphy, and Reggie Brown - is a unique messaging app because it allows users to send disappearing messages and photos. This feature has made the app popular with young people aged 13-34 who want to communicate without leaving a permanent record.

As of May 2022, Snapchat has 347 million daily active users. That’s impressive growth from its humble beginnings back in 2011. With monthly active users of 557 , Snapchat is ranked as the 12th most popular social media platform.

Not only that, the number of Snapchat daily video views is 18 billion, making it the best platform to showcase your services/products and generate more income. However, all this is only possible with the right Snapchat marketing strategy.

Part 2. Why Should Business Market On Snapchat

So you are probably thinking why your business should be on Snapchat - because it’s popular with teenagers and young adults. In fact, the platform has over 347 million daily active users, with 75% being under the age of 34.

Therefore, if you’re targeting a younger demographic, then Snapchat should definitely be part of your social media marketing strategy.

Another big reason is that Snapchat is incredibly engaging. The average Snapchat user opens the app at least 20 times a day and spends 25 - 30 minutes on the app each day, so that’s a lot of potential exposure for your business.

Not only that, but since Snapchat is still a new field and opened up ads to users in October 2014, many big companies have not entered the market. This has created a huge opportunity for small businesses to market their products and generate leads to increase their sales.

With Snapchat, you can get discovered by users in their Discovery feeds or via Stories. Also, they can interact with your brand using the Geofilters, stickers, and lenses you’ve produced during your ad campaign.

For instance, Taco Bell created a filter for Cinco de Mayo. The filter received 224 Million views, which is insane. Nevertheless, this campaign kept users engaged and helped increase Taco Bell’s sales.

Part 3. Where To Start Your Snapchat Marketing Strategy?

As a business owner, if you’re not sure where to start with your marketing strategy, here are some tips and ideas to get you started:

A Quick Guide:

1. Create Your Snapchat Business Account
2. Create Your Snapcode

Create Your Snapchat Business Account

Setting up a business account on Snapchat will help you access more features and special functions.

Some of the perks of creating a business account are:

• Access to Ads Manager for creating advertisement campaigns.
• Target your viewer based on their age.
• Advertise your product or services in a specific area with the Location-target feature.
• Get access to creating on-demand Geofilters.

Wondering how you can create a Snapchat business account, follow these steps in a sequence:

Step1 Install Snapchat from the Google Play Store or App Store on your device. Launch the app, and if you don’t have a Snapchat account, start by creating one.

Type all the relevant information, such as First Name, Last Name, username, birthday, phone number, and password, and tap “Sign up and Accept/Continue.”

Note: Select a username that reflects your brand.

Step2 Now, set up your business account by heading to Snapchat Business Manager and use your regular account details to log in.

Step3 Set your legal business name, your name, your country, and the currency you would like to use. Click “Sign Up/Get Started,” and your account business account will be created.

Create Your Snapcode

Snapcode is a badge similar to QR codes that users can scan via their phone to find you quickly. You can use these codes to link your website, add a logo, or display them in your ads to create brand recognition.

Do the following steps to set up snap code for your business account:

Step1 Launch the Snapchat app (your business Snapchat account) and on the top-left side of your screen, tap the Ghost/Profile icon.

Step2 Now, tap the Settings icons, find the “Snapcodes” option and tap it. Select the “Create Snapcodes” option, add your URL, and tap “Create.”

Once your Snapcode is created, you can add an image or share it on other social media platforms to get more followers.

Part 4. Strategies for Your Snapchat Business

Below are the strategies and tips for creating an effective Snapchat marketing strategy to reach your target audience and promote your business:

A Quick Guide:

1. Nail Snapchat Stories
2. How To Advertise With Snapchat
3. Sponsored Geofilters
4. Sponsored Lenses
5. Snapchat Discover
6. Track and Measure your Marketing Results

Nail Snapchat Stories

Snapchat Stories are a collection of snaps strung together to create a narrative. They can be up to 24 hours long, and are viewable an unlimited number of times within that time frame.

You can create a Snapchat Story by taking a series of snaps and adding text, filters, and other effects to make the content more engaging and share it with your followers or make it public afterward.

Here are a few tips and approaches to help you create a Snapchat story that will capture your audience’s attention:

• Keep it short and sweet: Snapchat stories are only 10 seconds long, so make sure your story is concise and to the point.
• Use high-quality visuals: Since Snapchat is all about visuals, use high-quality images and videos in your story.
• Be creative: Use Snapchat’s unique features, such as filters and augmented reality, to create a story that is truly one of a kind.

How To Advertise With Snapchat

Snapchat Ads are a form of advertisement that allows businesses to reach out to Snapchat users with creative and interactive content. These ads can take the form of filters, lenses, or Geofilters and can be targeted to specific users based on their interests and location.

Snapchat ads are a great way to reach a new audience and promote your business in a fun and engaging way. To learn how to create stunning and effective Snapchat ads, please readSnapchat Ad 101 .

Sponsored Geofilters

Geofilters are location-specific AR filters that you can create on-demand for your business to attract more customers. These filters can cost you $5 to $20 depending upon the area/ square feet and duration, but they will surely help you attract more customers, resulting in more revenue.

Sponsored Lenses

Sponsored lenses are AR filters businesses produce to interact with their users on Snapchat. Users can use these lenses to make inspiring snaps, send them to friends or have fun playing games using the gamified lenses.

For instance, Sephora created a gamified AR experience for their advertisement campaign on Snapchat. They provide coupons and promo codes to the users who completed the game. This helped them boost their products’ sales and ultimately generate more sales.

Snapchat Discover

Snapchat Discover is a feature that helps brands to publish stories on the Snapchat app. This content is designed to be consumed in short, snackable bites - perfect for the attention-deficient millennial.

You can get almost 2 times more traffic on your website by having a channel on Snapchat Discover and sharing engaging content with clickable links.

Track and Measure your Marketing Results

You’ve created a Snapchat marketing strategy and are ready to start reaching your target audience. But how will you monitor if your marketing efforts are successful? The key is to track and measure your results so that you can make adjustments as needed.

While Snapchat doesn’t offer robust analytics data, you can track the following metrics to monitor the results:

• By checking the number of views on your stories and ads to see how many people are viewing them.
• Check the length of the Story that received more viewers and try to make future ads and stories of the same length.
• Monitor the number of views on your First Snap and Last Snap and check whether the views are increasing or not.
• Analyze Engagement (the number of screenshots or direct messages) on your ads and stories. This will clearly tell you about your performance.
• Check the completion Rate (percentage of users who watched your stories and compare it with the increase in sales to see whether you are performing well or not.

Apart from what has been mentioned above, we have also prepared you with a video about how to develop business on Snapchat. You can watch to facilitate your plan on that platform.

Part 5. Tips for Expand Your Snapchat Business

Here are a few tips to expand your Snapchat business:

• Make a plan in advance: Plan out your content in advance so you can be consistent with your posting and ensure that your content is well-thought-out and engaging.
• Upload content regularly: Uploading content regularly keeps your followers engaged and coming back for more.
• Interact with other users: Respond to comments and messages, and follow other businesses and influencers in your industry to build a community around your brand and expand your reach.
• Learn about Snapchat’s new functions timely: The platform is constantly updated, and new features are always added. So by staying up-to-date on the latest Snapchat news, you’ll be able to take advantage of new features as soon as they’re available.

Part 6. The Great Helper for Your Snapchat Business

The demand for creating videos is constantly increasing, especially for businesses on Snapchat. Considering that, you might be looking for a helper tool like Filmora to edit videos for your Snapchat business success.

Filmora is an easy-to-use and user-friendly video editor that can help you quickly enhance your Snapchat marketing content. The best part of using this platform is that it is compatible with Windows, Mac, iOS, and Android devices.

The software also makes it easy to share your videos on YouTube with one click. You can utilize this function and publish your Snapchat videos to YouTube as the immediacy of Snapchat.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

When it comes to Snapchat, the opportunities for marketing are endless. However, it can be difficult to know where to start. That’s why this article explained almost everything on the Snapchat marketing strategy that covers creating your business account, utilizing its features, and tracking the results.

Step2 Now, set up your business account by heading to Snapchat Business Manager and use your regular account details to log in.

Step3 Set your legal business name, your name, your country, and the currency you would like to use. Click “Sign Up/Get Started,” and your account business account will be created.

Create Your Snapcode

Snapcode is a badge similar to QR codes that users can scan via their phone to find you quickly. You can use these codes to link your website, add a logo, or display them in your ads to create brand recognition.

Do the following steps to set up snap code for your business account:

Step1 Launch the Snapchat app (your business Snapchat account) and on the top-left side of your screen, tap the Ghost/Profile icon.

Step2 Now, tap the Settings icons, find the “Snapcodes” option and tap it. Select the “Create Snapcodes” option, add your URL, and tap “Create.”

Once your Snapcode is created, you can add an image or share it on other social media platforms to get more followers.

Part 4. Strategies for Your Snapchat Business

Below are the strategies and tips for creating an effective Snapchat marketing strategy to reach your target audience and promote your business:

A Quick Guide:

1. Nail Snapchat Stories
2. How To Advertise With Snapchat
3. Sponsored Geofilters
4. Sponsored Lenses
5. Snapchat Discover
6. Track and Measure your Marketing Results

Nail Snapchat Stories

Snapchat Stories are a collection of snaps strung together to create a narrative. They can be up to 24 hours long, and are viewable an unlimited number of times within that time frame.

You can create a Snapchat Story by taking a series of snaps and adding text, filters, and other effects to make the content more engaging and share it with your followers or make it public afterward.

Here are a few tips and approaches to help you create a Snapchat story that will capture your audience’s attention:

• Keep it short and sweet: Snapchat stories are only 10 seconds long, so make sure your story is concise and to the point.
• Use high-quality visuals: Since Snapchat is all about visuals, use high-quality images and videos in your story.
• Be creative: Use Snapchat’s unique features, such as filters and augmented reality, to create a story that is truly one of a kind.

How To Advertise With Snapchat

Snapchat Ads are a form of advertisement that allows businesses to reach out to Snapchat users with creative and interactive content. These ads can take the form of filters, lenses, or Geofilters and can be targeted to specific users based on their interests and location.

Snapchat ads are a great way to reach a new audience and promote your business in a fun and engaging way. To learn how to create stunning and effective Snapchat ads, please readSnapchat Ad 101 .

Sponsored Geofilters

Geofilters are location-specific AR filters that you can create on-demand for your business to attract more customers. These filters can cost you $5 to $20 depending upon the area/ square feet and duration, but they will surely help you attract more customers, resulting in more revenue.

Sponsored Lenses

Sponsored lenses are AR filters businesses produce to interact with their users on Snapchat. Users can use these lenses to make inspiring snaps, send them to friends or have fun playing games using the gamified lenses.

For instance, Sephora created a gamified AR experience for their advertisement campaign on Snapchat. They provide coupons and promo codes to the users who completed the game. This helped them boost their products’ sales and ultimately generate more sales.

Snapchat Discover

Snapchat Discover is a feature that helps brands to publish stories on the Snapchat app. This content is designed to be consumed in short, snackable bites - perfect for the attention-deficient millennial.

You can get almost 2 times more traffic on your website by having a channel on Snapchat Discover and sharing engaging content with clickable links.

Track and Measure your Marketing Results

You’ve created a Snapchat marketing strategy and are ready to start reaching your target audience. But how will you monitor if your marketing efforts are successful? The key is to track and measure your results so that you can make adjustments as needed.

While Snapchat doesn’t offer robust analytics data, you can track the following metrics to monitor the results:

• By checking the number of views on your stories and ads to see how many people are viewing them.
• Check the length of the Story that received more viewers and try to make future ads and stories of the same length.
• Monitor the number of views on your First Snap and Last Snap and check whether the views are increasing or not.
• Analyze Engagement (the number of screenshots or direct messages) on your ads and stories. This will clearly tell you about your performance.
• Check the completion Rate (percentage of users who watched your stories and compare it with the increase in sales to see whether you are performing well or not.

Apart from what has been mentioned above, we have also prepared you with a video about how to develop business on Snapchat. You can watch to facilitate your plan on that platform.

Part 5. Tips for Expand Your Snapchat Business

Here are a few tips to expand your Snapchat business:

• Make a plan in advance: Plan out your content in advance so you can be consistent with your posting and ensure that your content is well-thought-out and engaging.
• Upload content regularly: Uploading content regularly keeps your followers engaged and coming back for more.
• Interact with other users: Respond to comments and messages, and follow other businesses and influencers in your industry to build a community around your brand and expand your reach.
• Learn about Snapchat’s new functions timely: The platform is constantly updated, and new features are always added. So by staying up-to-date on the latest Snapchat news, you’ll be able to take advantage of new features as soon as they’re available.

Part 6. The Great Helper for Your Snapchat Business

The demand for creating videos is constantly increasing, especially for businesses on Snapchat. Considering that, you might be looking for a helper tool like Filmora to edit videos for your Snapchat business success.

Filmora is an easy-to-use and user-friendly video editor that can help you quickly enhance your Snapchat marketing content. The best part of using this platform is that it is compatible with Windows, Mac, iOS, and Android devices.

The software also makes it easy to share your videos on YouTube with one click. You can utilize this function and publish your Snapchat videos to YouTube as the immediacy of Snapchat.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

When it comes to Snapchat, the opportunities for marketing are endless. However, it can be difficult to know where to start. That’s why this article explained almost everything on the Snapchat marketing strategy that covers creating your business account, utilizing its features, and tracking the results.

Behind the Scenes: Crafting Confidential Snap Narratives

How to Make a Private Story on Snapchat: A Complete Guide

Ollie Mattison

Mar 27, 2024• Proven solutions

A private story is one that you share with your closest friends. Snapchat is a way to restrict the people who can see the story. Snapchat provides options on how to make a private story on Snapchat and share the same to a select few. With such a feature you have more control over who sees the content you publish. A Snapchat private story is easy to create, the only difference is how you send the video or story across to the people you choose. You can do so on the Snapchat application on an Android as well as on an iOS device. Here we explore how such a story can be created and published or posted privately.

• Part 1: What Is a Private Story on Snapchat?
• Part 2: How to Create a Private Story on Snapchat?
• Part 3: Creative Private Story Names and Ideas for Snapchat
• Part 4: Troubleshooting Tips: When Someone Hide Their Snapchat Stories from You

What Is a Private Story on Snapchat?

Stories are a term popular in Snapchat, to showcase images and videos for the last 24 hours. Stories can comprise photos as well as videos. You can post stories to your feed which you can view as well as your friends. These show your friends your different activities the day before. These exist for the next 24 hours within which you can replay them many times.

There is a difference between ‘My Stories’ and ‘Private Stories’. When you record and post a video or a photo on your Snapchat account publicly, it is seen by all your contacts. On the other hand, if you wish to post a private story, you need to create a custom story. After you create a custom story, you can then post the same as a private one. Here you select the ones who would view the story. You choose the contacts who would view the post before publishing it. Another aspect is that no one else can add content to the private stories you post on Snapchat.

How to Create a Private Story on Snapchat?

To begin how to make a private story on Snapchat, here are the steps to follow:

• 1.Log into Your Account.
• 2.Visit Your Profile Page
• 3.Select the Private Story option
• 4.Create the Story
• 5.Share with Your Select Friends

1.Log into Your Account

Start by logging in to your Snapchat account. In case you have been using the account often, it would be already logged in.

2.Visit Your Profile Page

Click the ‘Open Your Profile’ section and tap on the profile icon. You will find the Snapchat private story thumbnail on the top left-hand corner of the app screen.

3.Select the Private Story option

You will find options such as ‘Private Story’ or ‘Custom Story’ to add in the ‘Stories’ section. You might be asked to confirm whether you wish to make a private story. Simply tap on ‘Private Story’ to get started.

4.Create the Story

Start by adding photos or videos to your story. Tap on a rectangle icon with a plus sign on the bottom of the Snapchat screen. You will get the option to add a photo or video to your story. The feed will exist for the next 24 hours. You can even delete a snap from a story. Simply visit the ‘My Friends’ page and tap on the gear icon next to the story. Tap ‘Delete’ if you wish to remove a video or image. You can also edit or add tags or stickers to a video or story before sharing.

5.Share with Your Select Friends

Once your video or photos are ready for sharing, proceed to the ‘Send’ tab. Check off the circle next to ‘My Story’, ensuring that the feed will not be public. You can then choose friends from your contact list who would receive the Snapchat private story. Alternately, you could find the story in the ‘Stories’ section on your user page. Once the story is selected, tap on a recipient to whom you wish to share the private story. After you pick the people you wish to share the story with, hit the ‘Send’ button.

Once you have chosen the recipients of your Snapchat private story, they will be able to see your private as well as public stories. In the iPhone, the application shows the videos as mixed up. For Android users, the stories can be differentiated. Also, the people who were not specified for receiving the private content will have no idea of the private stories created and shared with others.

Creative Private Story Names and Ideas for Snapchat

Since private stories are usually daily incidents that could be mundane, funny, or tragic, here are some quirky name ideas for the same:

1.Work it out

2.Got up on the wrong side of the bed today

3.Cake anyone

4.Waking up to coffee

5.Monday mayhem

6.Lazy

7.WFH

8.Just another day at work

9.Mememe

10.Blissful fun

11.A night out with the ladies

12.Boots for walking

13.Christmas is here

14.New food mantra

15.Cheat day today

16.Diet food anyone

17.Soulful vibes

18.Social distancing

19.Snooze the alarm

20.A hug in a mug

To get creative, choose a name that would set the narrative or theme for your story. You could then add on photos and videos to showcase the theme.

Troubleshooting Tips: When Someone Hide Their Snapchat Stories from You

How to Know if Someone Hid Their Snapchat Story from You?

There is a way to find out whether someone is hiding their Snapchat stories from you. You can use someone else’s account to check if their stories are showing on their feed. You could also send a private snap to that person. If he or she answers the same quickly and yet, you do not get to see their stories that would mean that you are hidden contact in their list.

You could also ask a common friend if they have even received stories and updates from that person. If the person’s stories are reaching others but not you, that means that they have hidden their stories from you.

Can You Hide Someone on Snapchat Without Them Knowing?

If you wish to hide someone but in a way that they do not find out, try the new muting function. This allows you to mute certain friends without them realizing the same. The feature is called ‘Do Not Disturb’ and it allows you to mute conversations that are one on one or come from groups. The feature is a new addition and is a useful one. You need not hide or block any contact in this case but simply silence notifications of their updates.

To use this feature, all you need to do is tap on the group or the person you wish to silence. The popup menu would include ‘Settings’ and here you can select the option ‘Do Not Disturb’. You will not receive notifications from such conversations. However, you will still be able to access, check messages from such contacts as well as share your stories as well.

This feature is a useful addition and you need not hide or block a contact to silence conversations from them. Hence, those people will also not get notified unlike when you block a contact. It allows you to see updates from them at your ease and convenience.

Conclusion

Snapchat is an attractive platform to get your daily moments the attention they deserve. You can create stories, private or with anyone else, and share them with selective people of your choice. The Snapchat private story option is great to keep your moments between your close friends or loved ones. Other features such as ‘Do Not Disturb’ allow you to silence notifications from friends or groups that you wish to check as per your convenience.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

A private story is one that you share with your closest friends. Snapchat is a way to restrict the people who can see the story. Snapchat provides options on how to make a private story on Snapchat and share the same to a select few. With such a feature you have more control over who sees the content you publish. A Snapchat private story is easy to create, the only difference is how you send the video or story across to the people you choose. You can do so on the Snapchat application on an Android as well as on an iOS device. Here we explore how such a story can be created and published or posted privately.

• Part 1: What Is a Private Story on Snapchat?
• Part 2: How to Create a Private Story on Snapchat?
• Part 3: Creative Private Story Names and Ideas for Snapchat
• Part 4: Troubleshooting Tips: When Someone Hide Their Snapchat Stories from You

What Is a Private Story on Snapchat?

Stories are a term popular in Snapchat, to showcase images and videos for the last 24 hours. Stories can comprise photos as well as videos. You can post stories to your feed which you can view as well as your friends. These show your friends your different activities the day before. These exist for the next 24 hours within which you can replay them many times.

There is a difference between ‘My Stories’ and ‘Private Stories’. When you record and post a video or a photo on your Snapchat account publicly, it is seen by all your contacts. On the other hand, if you wish to post a private story, you need to create a custom story. After you create a custom story, you can then post the same as a private one. Here you select the ones who would view the story. You choose the contacts who would view the post before publishing it. Another aspect is that no one else can add content to the private stories you post on Snapchat.

How to Create a Private Story on Snapchat?

To begin how to make a private story on Snapchat, here are the steps to follow:

• 1.Log into Your Account.
• 2.Visit Your Profile Page
• 3.Select the Private Story option
• 4.Create the Story
• 5.Share with Your Select Friends

1.Log into Your Account

Start by logging in to your Snapchat account. In case you have been using the account often, it would be already logged in.

2.Visit Your Profile Page

Click the ‘Open Your Profile’ section and tap on the profile icon. You will find the Snapchat private story thumbnail on the top left-hand corner of the app screen.

3.Select the Private Story option

You will find options such as ‘Private Story’ or ‘Custom Story’ to add in the ‘Stories’ section. You might be asked to confirm whether you wish to make a private story. Simply tap on ‘Private Story’ to get started.

4.Create the Story

Start by adding photos or videos to your story. Tap on a rectangle icon with a plus sign on the bottom of the Snapchat screen. You will get the option to add a photo or video to your story. The feed will exist for the next 24 hours. You can even delete a snap from a story. Simply visit the ‘My Friends’ page and tap on the gear icon next to the story. Tap ‘Delete’ if you wish to remove a video or image. You can also edit or add tags or stickers to a video or story before sharing.

5.Share with Your Select Friends

Once your video or photos are ready for sharing, proceed to the ‘Send’ tab. Check off the circle next to ‘My Story’, ensuring that the feed will not be public. You can then choose friends from your contact list who would receive the Snapchat private story. Alternately, you could find the story in the ‘Stories’ section on your user page. Once the story is selected, tap on a recipient to whom you wish to share the private story. After you pick the people you wish to share the story with, hit the ‘Send’ button.

Once you have chosen the recipients of your Snapchat private story, they will be able to see your private as well as public stories. In the iPhone, the application shows the videos as mixed up. For Android users, the stories can be differentiated. Also, the people who were not specified for receiving the private content will have no idea of the private stories created and shared with others.

Creative Private Story Names and Ideas for Snapchat

Since private stories are usually daily incidents that could be mundane, funny, or tragic, here are some quirky name ideas for the same:

1.Work it out

2.Got up on the wrong side of the bed today

3.Cake anyone

4.Waking up to coffee

5.Monday mayhem

6.Lazy

7.WFH

8.Just another day at work

9.Mememe

10.Blissful fun

11.A night out with the ladies

12.Boots for walking

13.Christmas is here

14.New food mantra

15.Cheat day today

16.Diet food anyone

17.Soulful vibes

18.Social distancing

19.Snooze the alarm

20.A hug in a mug

To get creative, choose a name that would set the narrative or theme for your story. You could then add on photos and videos to showcase the theme.

Troubleshooting Tips: When Someone Hide Their Snapchat Stories from You

How to Know if Someone Hid Their Snapchat Story from You?

There is a way to find out whether someone is hiding their Snapchat stories from you. You can use someone else’s account to check if their stories are showing on their feed. You could also send a private snap to that person. If he or she answers the same quickly and yet, you do not get to see their stories that would mean that you are hidden contact in their list.

You could also ask a common friend if they have even received stories and updates from that person. If the person’s stories are reaching others but not you, that means that they have hidden their stories from you.

Can You Hide Someone on Snapchat Without Them Knowing?

If you wish to hide someone but in a way that they do not find out, try the new muting function. This allows you to mute certain friends without them realizing the same. The feature is called ‘Do Not Disturb’ and it allows you to mute conversations that are one on one or come from groups. The feature is a new addition and is a useful one. You need not hide or block any contact in this case but simply silence notifications of their updates.

To use this feature, all you need to do is tap on the group or the person you wish to silence. The popup menu would include ‘Settings’ and here you can select the option ‘Do Not Disturb’. You will not receive notifications from such conversations. However, you will still be able to access, check messages from such contacts as well as share your stories as well.

This feature is a useful addition and you need not hide or block a contact to silence conversations from them. Hence, those people will also not get notified unlike when you block a contact. It allows you to see updates from them at your ease and convenience.

Conclusion

Snapchat is an attractive platform to get your daily moments the attention they deserve. You can create stories, private or with anyone else, and share them with selective people of your choice. The Snapchat private story option is great to keep your moments between your close friends or loved ones. Other features such as ‘Do Not Disturb’ allow you to silence notifications from friends or groups that you wish to check as per your convenience.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

A private story is one that you share with your closest friends. Snapchat is a way to restrict the people who can see the story. Snapchat provides options on how to make a private story on Snapchat and share the same to a select few. With such a feature you have more control over who sees the content you publish. A Snapchat private story is easy to create, the only difference is how you send the video or story across to the people you choose. You can do so on the Snapchat application on an Android as well as on an iOS device. Here we explore how such a story can be created and published or posted privately.

• Part 1: What Is a Private Story on Snapchat?
• Part 2: How to Create a Private Story on Snapchat?
• Part 3: Creative Private Story Names and Ideas for Snapchat
• Part 4: Troubleshooting Tips: When Someone Hide Their Snapchat Stories from You

What Is a Private Story on Snapchat?

Stories are a term popular in Snapchat, to showcase images and videos for the last 24 hours. Stories can comprise photos as well as videos. You can post stories to your feed which you can view as well as your friends. These show your friends your different activities the day before. These exist for the next 24 hours within which you can replay them many times.

There is a difference between ‘My Stories’ and ‘Private Stories’. When you record and post a video or a photo on your Snapchat account publicly, it is seen by all your contacts. On the other hand, if you wish to post a private story, you need to create a custom story. After you create a custom story, you can then post the same as a private one. Here you select the ones who would view the story. You choose the contacts who would view the post before publishing it. Another aspect is that no one else can add content to the private stories you post on Snapchat.

How to Create a Private Story on Snapchat?

To begin how to make a private story on Snapchat, here are the steps to follow:

• 1.Log into Your Account.
• 2.Visit Your Profile Page
• 3.Select the Private Story option
• 4.Create the Story
• 5.Share with Your Select Friends

1.Log into Your Account

Start by logging in to your Snapchat account. In case you have been using the account often, it would be already logged in.

2.Visit Your Profile Page

Click the ‘Open Your Profile’ section and tap on the profile icon. You will find the Snapchat private story thumbnail on the top left-hand corner of the app screen.

3.Select the Private Story option

You will find options such as ‘Private Story’ or ‘Custom Story’ to add in the ‘Stories’ section. You might be asked to confirm whether you wish to make a private story. Simply tap on ‘Private Story’ to get started.

4.Create the Story

Start by adding photos or videos to your story. Tap on a rectangle icon with a plus sign on the bottom of the Snapchat screen. You will get the option to add a photo or video to your story. The feed will exist for the next 24 hours. You can even delete a snap from a story. Simply visit the ‘My Friends’ page and tap on the gear icon next to the story. Tap ‘Delete’ if you wish to remove a video or image. You can also edit or add tags or stickers to a video or story before sharing.

5.Share with Your Select Friends

Once your video or photos are ready for sharing, proceed to the ‘Send’ tab. Check off the circle next to ‘My Story’, ensuring that the feed will not be public. You can then choose friends from your contact list who would receive the Snapchat private story. Alternately, you could find the story in the ‘Stories’ section on your user page. Once the story is selected, tap on a recipient to whom you wish to share the private story. After you pick the people you wish to share the story with, hit the ‘Send’ button.

Once you have chosen the recipients of your Snapchat private story, they will be able to see your private as well as public stories. In the iPhone, the application shows the videos as mixed up. For Android users, the stories can be differentiated. Also, the people who were not specified for receiving the private content will have no idea of the private stories created and shared with others.

Creative Private Story Names and Ideas for Snapchat

Since private stories are usually daily incidents that could be mundane, funny, or tragic, here are some quirky name ideas for the same:

1.Work it out

2.Got up on the wrong side of the bed today

3.Cake anyone

4.Waking up to coffee

5.Monday mayhem

6.Lazy

7.WFH

8.Just another day at work

9.Mememe

10.Blissful fun

11.A night out with the ladies

12.Boots for walking

13.Christmas is here

14.New food mantra

15.Cheat day today

16.Diet food anyone

17.Soulful vibes

18.Social distancing

19.Snooze the alarm

20.A hug in a mug

To get creative, choose a name that would set the narrative or theme for your story. You could then add on photos and videos to showcase the theme.

Troubleshooting Tips: When Someone Hide Their Snapchat Stories from You

How to Know if Someone Hid Their Snapchat Story from You?

There is a way to find out whether someone is hiding their Snapchat stories from you. You can use someone else’s account to check if their stories are showing on their feed. You could also send a private snap to that person. If he or she answers the same quickly and yet, you do not get to see their stories that would mean that you are hidden contact in their list.

You could also ask a common friend if they have even received stories and updates from that person. If the person’s stories are reaching others but not you, that means that they have hidden their stories from you.

Can You Hide Someone on Snapchat Without Them Knowing?

If you wish to hide someone but in a way that they do not find out, try the new muting function. This allows you to mute certain friends without them realizing the same. The feature is called ‘Do Not Disturb’ and it allows you to mute conversations that are one on one or come from groups. The feature is a new addition and is a useful one. You need not hide or block any contact in this case but simply silence notifications of their updates.

To use this feature, all you need to do is tap on the group or the person you wish to silence. The popup menu would include ‘Settings’ and here you can select the option ‘Do Not Disturb’. You will not receive notifications from such conversations. However, you will still be able to access, check messages from such contacts as well as share your stories as well.

This feature is a useful addition and you need not hide or block a contact to silence conversations from them. Hence, those people will also not get notified unlike when you block a contact. It allows you to see updates from them at your ease and convenience.

Conclusion

Snapchat is an attractive platform to get your daily moments the attention they deserve. You can create stories, private or with anyone else, and share them with selective people of your choice. The Snapchat private story option is great to keep your moments between your close friends or loved ones. Other features such as ‘Do Not Disturb’ allow you to silence notifications from friends or groups that you wish to check as per your convenience.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

A private story is one that you share with your closest friends. Snapchat is a way to restrict the people who can see the story. Snapchat provides options on how to make a private story on Snapchat and share the same to a select few. With such a feature you have more control over who sees the content you publish. A Snapchat private story is easy to create, the only difference is how you send the video or story across to the people you choose. You can do so on the Snapchat application on an Android as well as on an iOS device. Here we explore how such a story can be created and published or posted privately.

• Part 1: What Is a Private Story on Snapchat?
• Part 2: How to Create a Private Story on Snapchat?
• Part 3: Creative Private Story Names and Ideas for Snapchat
• Part 4: Troubleshooting Tips: When Someone Hide Their Snapchat Stories from You

What Is a Private Story on Snapchat?

Stories are a term popular in Snapchat, to showcase images and videos for the last 24 hours. Stories can comprise photos as well as videos. You can post stories to your feed which you can view as well as your friends. These show your friends your different activities the day before. These exist for the next 24 hours within which you can replay them many times.

There is a difference between ‘My Stories’ and ‘Private Stories’. When you record and post a video or a photo on your Snapchat account publicly, it is seen by all your contacts. On the other hand, if you wish to post a private story, you need to create a custom story. After you create a custom story, you can then post the same as a private one. Here you select the ones who would view the story. You choose the contacts who would view the post before publishing it. Another aspect is that no one else can add content to the private stories you post on Snapchat.

How to Create a Private Story on Snapchat?

To begin how to make a private story on Snapchat, here are the steps to follow:

• 1.Log into Your Account.
• 2.Visit Your Profile Page
• 3.Select the Private Story option
• 4.Create the Story
• 5.Share with Your Select Friends

1.Log into Your Account

Start by logging in to your Snapchat account. In case you have been using the account often, it would be already logged in.

2.Visit Your Profile Page

Click the ‘Open Your Profile’ section and tap on the profile icon. You will find the Snapchat private story thumbnail on the top left-hand corner of the app screen.

3.Select the Private Story option

You will find options such as ‘Private Story’ or ‘Custom Story’ to add in the ‘Stories’ section. You might be asked to confirm whether you wish to make a private story. Simply tap on ‘Private Story’ to get started.

4.Create the Story

Start by adding photos or videos to your story. Tap on a rectangle icon with a plus sign on the bottom of the Snapchat screen. You will get the option to add a photo or video to your story. The feed will exist for the next 24 hours. You can even delete a snap from a story. Simply visit the ‘My Friends’ page and tap on the gear icon next to the story. Tap ‘Delete’ if you wish to remove a video or image. You can also edit or add tags or stickers to a video or story before sharing.

5.Share with Your Select Friends

Once your video or photos are ready for sharing, proceed to the ‘Send’ tab. Check off the circle next to ‘My Story’, ensuring that the feed will not be public. You can then choose friends from your contact list who would receive the Snapchat private story. Alternately, you could find the story in the ‘Stories’ section on your user page. Once the story is selected, tap on a recipient to whom you wish to share the private story. After you pick the people you wish to share the story with, hit the ‘Send’ button.

Once you have chosen the recipients of your Snapchat private story, they will be able to see your private as well as public stories. In the iPhone, the application shows the videos as mixed up. For Android users, the stories can be differentiated. Also, the people who were not specified for receiving the private content will have no idea of the private stories created and shared with others.

Creative Private Story Names and Ideas for Snapchat

Since private stories are usually daily incidents that could be mundane, funny, or tragic, here are some quirky name ideas for the same:

1.Work it out

2.Got up on the wrong side of the bed today

3.Cake anyone

4.Waking up to coffee

5.Monday mayhem

6.Lazy

7.WFH

8.Just another day at work

9.Mememe

10.Blissful fun

11.A night out with the ladies

12.Boots for walking

13.Christmas is here

14.New food mantra

15.Cheat day today

16.Diet food anyone

17.Soulful vibes

18.Social distancing

19.Snooze the alarm

20.A hug in a mug

To get creative, choose a name that would set the narrative or theme for your story. You could then add on photos and videos to showcase the theme.

Troubleshooting Tips: When Someone Hide Their Snapchat Stories from You

How to Know if Someone Hid Their Snapchat Story from You?

There is a way to find out whether someone is hiding their Snapchat stories from you. You can use someone else’s account to check if their stories are showing on their feed. You could also send a private snap to that person. If he or she answers the same quickly and yet, you do not get to see their stories that would mean that you are hidden contact in their list.

You could also ask a common friend if they have even received stories and updates from that person. If the person’s stories are reaching others but not you, that means that they have hidden their stories from you.

Can You Hide Someone on Snapchat Without Them Knowing?

If you wish to hide someone but in a way that they do not find out, try the new muting function. This allows you to mute certain friends without them realizing the same. The feature is called ‘Do Not Disturb’ and it allows you to mute conversations that are one on one or come from groups. The feature is a new addition and is a useful one. You need not hide or block any contact in this case but simply silence notifications of their updates.

To use this feature, all you need to do is tap on the group or the person you wish to silence. The popup menu would include ‘Settings’ and here you can select the option ‘Do Not Disturb’. You will not receive notifications from such conversations. However, you will still be able to access, check messages from such contacts as well as share your stories as well.

This feature is a useful addition and you need not hide or block a contact to silence conversations from them. Hence, those people will also not get notified unlike when you block a contact. It allows you to see updates from them at your ease and convenience.

Conclusion

Snapchat is an attractive platform to get your daily moments the attention they deserve. You can create stories, private or with anyone else, and share them with selective people of your choice. The Snapchat private story option is great to keep your moments between your close friends or loved ones. Other features such as ‘Do Not Disturb’ allow you to silence notifications from friends or groups that you wish to check as per your convenience.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

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